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Universal Media

@universalmediaus

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Pioneers of OOH/Place-Based Media in lifestyle centers. Connecting brands & people at POP
📍SLC - BOI - BOS - MIA - LA - SF
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EXITED TO FINALLY “SPILL THE BEANS” UNIVERSAL MEDIA has collaborated with @blinkcharging to launch the EV Totem concept - an advanced combination of Blink’s innovative EV charging solutions with Universal Media’s elevated, dual-sided digital media displays, redefining EV-integrated media experiences.

Mike Battaglia, Blink’s President and Chief Executive Officer, said, “Blink is proud to collaborate with Universal Media to bring this future-focused innovation to life. Together, we’re transforming the EV charging experience to a dynamic media and mobility platform

- bringing relevant content to drivers while they charge.”

Read the press release & link in bio

#EVCharging #ElectricVehicles #EVNews #BlinkCharging #UniversalEVX

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Welcome to the new era of EV+Media! ⚡️

What started as an idea six years ago is now changing the way we see EV charging…..literally.

Today, @universalmediaus launched the first-ever EV Totem units with @blinkcharging, redefining the intersection of media, mobility, and place.

After years of imagining how EV charging could be smarter, more visible, and more valuable, @toddcohen rethought the entire design.

Instead of the standard, hard-to-see kiosk models, he envisioned something bold:

A towering totem with a 7-foot base and dual-sided, 55” digital screens visible from anywhere on site.

Fast forward to today, we officially launched our new EV Totem units in collaboration with Blink Charging at Mountain View Village in Salt Lake City.

💥 Dual 55” screens, seven feet above ground
⚡️ Seamless EV charging with Blink’s next-gen technology
📊 Real-time analytics + ad targeting for brands and property partners
📍 High-traffic lifestyle destinations

This is more than just a charger.

It’s a new era of place-based engagement, where utility meets visibility, and where media, mobility, and community intersect.

To our partners at Blink: thank you for helping us bring this vision to life.

To the future: we’re just getting started! 🚀 ⚡

Link to the official press release in bio.

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Who wants to come work with me?!

@universalmediaus is looking for a sharp, motivated, and creative intern to join our team.

Preferably, someone who’s excited about advertising, sales, media, and building real relationships that matter.

This is a for-credit internship (must be a current university student) with the potential to grow into a paid, possibly full-time position.

If you’re interested or know someone who is, send them my way!

You can email me at robyn@universalmediaus.com.

For more info, click link in bio.

#intern #internship #internships #media #oohmedia #outofhome #outofhomeadvertising #job #jobs #jobsearch #work #workwithme

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🚀 Check out our newest Shopping Center installation @2nd_pch

Success is never a straight line…

The late nights, the sacrifices, the setbacks—none of it is visible to the outside world. . But for those who truly believe in their vision, the reward isn’t just in the outcome—it’s in the journey. .

This isn’t just another milestone.. it’s a testament to perseverance, resilience, and the unwavering belief that anything is possible with enough dedication.

My father pioneered shopping center advertising, and now my brother @toddcohen his wife @msrobyncohen and I are honored to carry that vision forward—modernizing it, expanding it, and bringing it into the future.

Wish you were here, @allan_ski_racer, to see your vision in a whole new light..

To everyone who has supported, challenged, or even doubted us—thank you. 🙏 Every moment, good and bad, has been fuel for the fire. 🔥

Here’s to taking risks, pushing boundaries, and proving that dreams don’t work unless you do. 💡💪

SPECIAL THANKS 🙏🏻 to @yescooutdoor and their amazing 🤩 install crew!

Cheers to the journey. 🥂

#Legacy #Growth #EntrepreneurLife #Execution #EVCharging #innovation

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And we’re live! 🎉

I’m excited to announce that our newest digital advertising network at 2nd & PCH in the LA/Long Beach market, is live!

To learn more, click the link in bio. If you’re interested in advertising here, DM me or email me at robyn@universalmediaus.com.

#ooh
#dooh
#outofhome
#digitaloutofhome
#advertising
#ads
#media
#digitalmedia
#losangeles
#longbeach

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Los Angeles, here we come!

In a couple of weeks, we are deploying a new digital advertising network at 2ND & PCH.

There will be a total of seven units and 14 ad faces combined.

We’re so excited to be entering this market and we hope it’s the first of many digital ad networks to come.

We are looking for advertising partners for our launch, so if you are or know someone looking to leverage #OOH and #DOOH, send them my way! Feel free to DM me here or email me directly at robyn@universalmediaus.com.

In case you still don’t know the impact that OOH advertising has, here are some stats:

➡️ OOH advertising is projected to grow by over 5% in 2025, following a record-breaking third quarter.

➡️ Global OOH revenue is expected to reach US$41.82 billion in 2025, with digital OOH (DOOH) growing 8.44% to reach US$22 billion.

➡️ Every dollar spent on OOH generates $5.97 in product sales, showcasing its impressive return on investment.

➡️ 88% of adults have seen an OOH ad in the past 30 days, and 82% remember these ads long after viewing them.

➡️ OOH ads boost online ad effectiveness by 31% and social media channel performance by 56%.

➡️ 42% of US adults say that OOH ads influence their in-store buying choices.

➡️ 49% of people state that DOOH ads are likely to prompt them to act.

➡️ 90% of US marketers believe programmatic DOOH represents excellent value.

➡️ OOH advertising is 382% more effective at driving online activity compared to television.

We are so excited to expand @universalmediaus’ footprint and we’re looking forward to partnering with great brands and businesses to amplify their impact.

#ads
#advertising
#advertisement
#advertise
#outofhome
#outofhomeadvertising
#outofhomemedia
#outofhomemarketing
#outofhomespecialist
#ooh
#oohadvertising
#oohmedia
#dooh
#doohadvertising
#newmarket
#losangeles
#la
#cityofangels

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Growth never stops. . Excited to launch another 7 of these beauties 🤩 @ 2nd & PCH in Long Beach on February 18th .. Let’s go! #advertisehere @universalmediaus

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After three years of building something meaningful, I’ve made the difficult decision to step away from 40 Over 40.

This was not my choice, nor was it due to any wrongdoing on my part.

Recent events have made it clear that the organization is no longer aligned with my values or vision. Rather than engage in unnecessary conflict, I am choosing to walk away and focus my energy on what’s next.

When I founded Utah’s 40 Over 40, it was built on the belief that experience, leadership, and resilience should be recognized and celebrated.

I poured my time, energy, and passion into making that vision a reality—connecting with incredible women, building relationships with sponsors and partners, and creating a platform that truly mattered.

It’s disappointing to see an organization I helped create take a different direction, but I believe that leadership is about knowing when to stand your ground and when to walk away with integrity.

In this case, walking away is the best choice.

To those who have supported me—sponsors, vendors, partners, and friends—I am incredibly grateful for your trust. Your support has meant the world to me, and I deeply appreciate the relationships we’ve built.

While this chapter is closing, my journey is far from over.

I remain committed to uplifting and amplifying the voices of women, and I look forward to new opportunities where I can bring my experience, passion, and vision to the table.

This experience has been invaluable, and I’m grateful for all the connections and lessons along the way. My focus right now is on the future, and I’m excited for what’s ahead.

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Taking a moment to reflect on 2024… ✨✨✨

I share all the special moments that shaped this year, click the link in bio.

One thought I share that I will also share here is:

To every woman navigating her own path, your experience matters, your voice matters, and it’s never too late to make an impact. Whether you’re dealing with career transitions, health challenges, or finding your authentic voice - you’re not alone.

Here’s to 2025! 💫

#reflection
#reflections
#newyear
#newyou
#2025
#2024
#holidays
#holiday
#holidayvibes
#happyholidays
#merrychristmas
#happynewyear
#bestwishes
#bestwishesforyou
#love
#light
#positivevibes
#newyearvibes

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Last Friday I checked out the new @asheradamshotel. One word… STUNNING! 🤩

#saltlakecity
#saltlakecityutah
#slc
#slcutah
#downtown
#downtownsaltlake
#travel
#traveltheworld
#hotel
#hoteldesign
#selfie
#bathroomselfie
#monday
#mondayvibes

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Day in the life…

Yesterday was a jammed pack day! Got up at 5am for an ad campaign install at City Creek. Checked on all our ads there and our ads at The Gateway. Checked out the new @asheradamshotel, which is absolutely stunning in person! Ran a bunch of errands and then met up with my bestie to end the day with a glass of rosè. 🥂

#dayinthelife
#instaday
#bestoftheday
#longday
#greatday
#productiveday
#entrepreneur
#entrepreneurship
#entrepreneurlife
#advertising
#advertisingagency
#outofhome
#outofhomeadvertising
#outofhomemedia
#ooh
#oohadvertising
#saltlakecity
#saltlakecityutah
#slc

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