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William Maurice

@williammaurice_

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Motor Works ‘98
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From start to finish How we captured Motor Works 98’ Heading to Blacktown at 4:30am on a Sunday just to shoot one product for 4 hours. The scale of the brand at this stage, we can only do so much with what we have available and this is a perfect example of pulling all our resources together to make the best product + content Always a challenge to be in the head space of business, creative and wherewithal to document while these key events are taking place How the product and set is looking with early sunrise and lighting set up. Previous we were going to shoot in the middle of the day, however, the sun was way too hard on the camera. A last minute scramble the day before made all the difference Product development all goes to @william_christopherrr the most amazing cap the brand has made so far At this stage I knew what we had put together was going to be such a great campaign for the brand. Final thoughts of the shoot. Only a few hours to use the car, waiting for the sun to rise and our photographer @nicholas.tann made all this possible. Building the brand, body and mind
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How to shoot a campaign for your clothing brand
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This new drop from @williammaurice_ is perfect for this in between weather. You can tell they’re about the quality Check it out on @williammaurice_
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William Maurice X Motor works 98’
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Just big Dawg’n If you want to see a funky Bi scroll to the end 👀🤪
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This will be your favourite cap 🧢
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BTS; Ecommerce shoot
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Spring Fits🪾 Hood @williammaurice_ #fitcheck #streetwear
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The Vintage Washed Hoodie Available online now.
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Introducing our Vintage Garment Wash Created for the purpose of our brand DNA into our garments Hoodie Delivery Coming soon
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