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Case Study: Wakawaka, Nigeria

Uber left Nigeria suddenly, with no warning. Riders were left stranded mid-trip. They also left Uganda around the same time. The exit left a hole in one of Nigeria's key pillars of infrastructure: transportation.

As an exercise, we built Wakawaka: not just software as a service, but a holistic solution to Nigeria's transportation problem.

The problem. Drivers were paying up to 40% commission to Uber, on top of a daily car rental fee, slashing their earnings significantly. Around the same time, Nigeria removed import duty and VAT on electric vehicles, a policy shift that went largely unnoticed.

The solution. Wakawaka is a brand concept modeled to solve the problems the data pointed to: a ride-hailing app built not for profit extraction, but for the driver.

- A flat 15% commission. No surge, ever.
- Every driver and rider verified through Nigeria's NIN system, so everyone's identity is confirmed and accounted for.
- State-government-backed financing, so drivers own the car outright after 8 years instead of renting it for life.
- A carpooling feature that cuts emissions and eases rush-hour congestion in cities like Lagos.

The idea: a state-backed model that lets a driver build equity in his own vehicle while reducing the carbon and congestion choking Nigeria's biggest cities.

Explore at @wakawaka.nigeria by @tei.studio
0
19 days ago
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Visiting @diseyetantua and exploring @flatoneph 🎭 by @tei.studio
3
a month ago
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Imagine if Nigeria had a ride hailing app built to actually move Nigeria, with state government backing the vehicle financing.

Drivers keep 85% of every ride. No surge, ever. Imagine if you just pay 20% upfront, and the drivers get to own their car after 8 years instead of renting it forever. Every driver and rider verified by NIN, so you know exactly who’s in the car. Imagine if this was powered by the state government?

This looks like a real launch. It isn’t. Wakawaka is a concept, built for Nigeria, built for Nigerians to keep what they earn.

@tei.studio’s answer to the question nobody asked after Uber left: was that platform ever actually built for the drivers running it? by @tei.studio
3
a month ago
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Where to go from here... by @tei.studio
0
2 months ago
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Conceptualising.

Working Through
🌀 Sound Design
🌀 Typography
🌀 Colour Ergonomics

Inspiration 🌀
@matcampostrini by @tei.studio
2
3 months ago
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Boundless, start of COVID.

The outside shut down.

Remove certainty. Remove movement. Remove everyone else's noise.

What's left, under that much pressure, is either nothing — or the realest thing you've made.

This was the second one.

BOUNDLESS: The Album.

TEAM
@prassarscollective
@bangastarch 
@wayeofficial 
@willifmoore 

All rights reserved. by @tei.studio
13
3 months ago
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Artifact 02. Draft work for new @em0beats album.

THEME
Desire as an entity. Are we in control of our desires? Or do they control us? 

CONCEPT
Mixed media, cultural layering, sound design & commentary.

MEDIUM
Motion Graphics 
Typography 
Collage 
Video 
Audio

Music: @em0beats by @tei.studio
2
3 months ago
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Creative block is a myth.

Link in bio. by @tei.studio
0
6 months ago
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still becoming. 🌀

portraits for @tei.studio by @itsyohannes 🕜 by @tei.studio
4
6 months ago
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Creative block isn't a creativity problem.
It's a direction problem. 🎲 

The Direction Die gives you one. Free to use.

↳ tdd.tei.studio by @tei.studio
1
7 months ago
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 by @tei.studio
0
7 months ago
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Artifact 01.

THEME
Those that dare to dream of a future, control it. 

CONCEPT
Mixed media, exploring macro and micro perspectives.

MEDIUM
Motion Graphics
Collage
Video
Audio

Music: @em0beats 
Secondary Artifacts: stef.with.an.f.uk and @keeskleinhemmink by @tei.studio
0
8 months ago
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