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👨🏾‍💼: Principal of @chappellcommunicationsgroup
💼: Social media startup
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Allow me to reintroduce myself. 👋🏾

I’m Terrence Chappell, Principal and Founder of @chappellcommunicationsgroup, a principal-led strategic communications consultancy helping social impact organizations and purpose-driven companies humanize complexity.

At a time when algorithms shape reality, opinions compete with facts, and visibility is too often mistaken for credibility, communications has become less about publishing content and more about building trust.

I help organizations transform complexity into clarity, translating their impact into stories that earn trust, shape perception, and inspire action by:

🟤 Building trust before it’s needed.
🟤 Elevating leaders whose impact deserves greater visibility.
🟤 Shaping public narratives instead of reacting to them.
🟤 Building communications systems that endure long after a campaign ends.

Swipe through to see what that work looks like in practice.

As we head into the second half of the year, I’m intentionally making room for a few new partnerships with organizations looking for a strategic communications thought partner.

If that sounds like your team, or someone comes to mind, I’d love to connect.

Or, as we say on the South Side...

Holla.

📧 Terrence@ChappellCommunicationsGroup.com
🔗 ChappellCommunicationsGroup.com

#StrategicCommunications #SocialImpact #ExecutiveVisibility #DigitalStrategy taken in Chicago, Illinois by @terrence_chappell
0
3 months ago
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To our interviewees: thank you for your vulnerability, your willingness, and your fortitude to share your lived experiences.

Your stories enriched this micro-doc beyond measure, and are the heart of @AIDSFoundationChicago’s mission and work. 

Happy 40th anniversary @AIDSFoundationChicago on celebrating 40 years of commitment and impact in the fight against HIV/AIDS, and thank you for inviting  @ChappellCommunicationsGroup to be a part of your storytelling. by @terrence_chappell
3
2 years ago
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💪🏾: Protect your peace.
📵: Put Mfers on mute.
🤔: Lean into your instincts to counter disinformation.
😻: Pet a cat.
🏳️‍🌈🏳️‍⚧️: Have a Happy LGBTQ+ History Month

#disinformation #misinformation #lgbt #happylgbtqhistorymonth #lgbtqhistorymonth🏳️‍🌈 by @terrence_chappell
4
a year ago
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Hate doesn’t happen in a vacuum. Narratives shape who we fear, blame, and exclude.

The question isn’t just who you hate. It’s who benefits from convincing you to hate them.

#CommunicationsStrategy #CulturalIntelligence #PublicNarrative taken in Chicago, Illinois by @terrence_chappell
3
2 days ago
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As a geriatric millennial, Gen Z miiiight have a point. 😂

#Millennials #GenZ #WorkplaceCulture #FutureOfWork #CommunicationsStrategy taken in Chicago, Illinois by @terrence_chappell
3
9 days ago
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Communicators protect sensitive information. They don’t make it disappear.

#StrategicCommunications #CrisisCommunications #CommunicationsStrategy #InstitutionalTrust #CommunicationsAsInfrastructure by @terrence_chappell
1
16 days ago
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Cultural proximity ≠ cultural intelligence. @target + @converse offer a case study in what can happen when brands engage Black culture without fully understanding the context. #CulturalIntelligence #CulturalMarketing #BrandStrategy #BlackCulture #StrategicCommunications taken in Chicago, Illinois by @terrence_chappell
4
23 days ago
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Meta Smart Glasses are cool and all….but innovation should never come at the expense of trust or consent, witch ya’ll looking a$$e$. 
👓👓👓👀👀👀🫣🫣🫣⚠️⚠️⚠️ by @terrence_chappell
4
a month ago
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Black women are organizational infrastructure. When they walk out the door, institutions lose far more than headcount.

#BlackWomen #Leadership #WorkplaceCulture #BlackEntrepreneurship #Communications by @terrence_chappell
3
a month ago
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Definitely was out past my bedtime…blame the company and conversation, not the Goose. #MarketDays 
🤷🏾‍♀️🤷🏾‍♀️🤷🏾‍♀️🙏🏾🙏🏾🙏🏾✨✨✨🌈🌈🌈 by @terrence_chappell
4
2 months ago
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This Sunday, we celebrate. We protest. We dance. We remember. 🏳️‍⚧️🏳️‍⚧️🏳️‍⚧️🏳️‍🌈🏳️‍🌈🏳️‍🌈

Pride is more than a parade, it’s a civic tradition rooted in the ongoing pursuit of freedom, dignity, and visibility.

Had a blast joining @spotlightwgn(and the incredible @hausofcage) to talk about the history of Pride and what this weekend means for our city.

Happy Pride, Chicago. 💃🏾💃🏾💃🏾✨✨✨🪩🪩🪩 taken in Chicago, Illinois by @terrence_chappell
5
4 months ago
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We ain’t going nowhere.

LGBTQ+ and Black history are American history. No matter who tries to rewrite, restrict, or erase it, our history endures, and preserving it is an investment in our collective future.

On Juneteenth, @danielhenrynisbet and I had the honor of co-hosting a gathering in support of the American LGBTQ+ Museum (@lgbtq_museum) and its mission to preserve, celebrate, and share the stories that have shaped our communities. 

Many of the advances we celebrate during Pride were made possible by Black and Brown queer and trans people whose courage, activism, creativity, and leadership helped propel the LGBTQ+ movement forward. Their contributions and courage continue to shape our culture today. 

Institutions like the American LGBTQ+ Museum matter because they ensure that our stories, struggles, victories, and cultural contributions are preserved for future generations and told with the depth, complexity, and the dignity they deserve.

Shoutout to my friend @zachstaff, who serves on the museum’s board and to his continued commitment to building spaces that honor and amplify our community’s stories. 

We’re looking forward to the museum opening its doors in New York City in 2028!

#Juneteenth #Pride #HappyPride #LGBTQHistory #BlackQueerHistory by @terrence_chappell
9
4 months ago
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