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Creative Strategy | Brand Design | Campaigns
Helping brands stand out with strategies that drive impact and growth
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✨ Wellness Connection Week is almost here — and it’s not too late to join us!

We only have a few spots left, so grab your tickets today and lock in your place. 🎟️

Use code ONYX20 for 20% off any event.

Link in bio to lock in your spot! by @the_frwy
4
2 months ago
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Big thank you to The Onyx Realty Group— @theonyxrg for the opportunity to bring The FRWY into the room, we’re getting Connected Through Content! 

I’m always talking about working smarter, not harder and social media is no different.

You don’t need to spend your life creating content, especially if you’re unclear on what you’re marketing. 

You need to know that first and then how to make what you already have work harder for your business.

That’s what we’re doing next Thursday.
Come ready to work. Leave with something to show for it.

📅 Thursday, August 27
🕛 12–2 PM
📍 The Onyx Realty Group | DeSoto, TX
🍴 Lunch provided | FREE | Open to everyone

Post Smarter, Not More.
See y’all there. 

#TheFRWY #PostSmarterNotMore #ConnectedThroughContent by @the_frwy
2
2 months ago
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The @friendsofcodeysnola Krewe of Codey’s: A Giving Experience was more than a fundraiser. It was proof of what happens when vision, community, and commitment align.

On February 5, we hosted our first board-led fundraising event; and not only did we hit our fundraising goal, we expanded visibility, deepened engagement, and welcomed new supporters into the Friends of Codey’s mission. That matters.

I am incredibly proud of the food entrepreneurs who showed up, showed out, and continue to call the FOC kitchen home. Your talent, resilience, and dedication are the heartbeat of this work.

I’m equally honored to serve alongside some truly phenomenal board members. The time, care, strategy, and heart that goes into this work doesn’t always get seen, but it’s real. I’m grateful to serve on the Board of Directors and as Marketing Chair, contributing to the strategy and stewardship that make moments like this possible.

A huge THANK YOU to our sponsors who believed in the vision and invested in this experience.

If you believe in fueling opportunity, growth, and visibility for local food entrepreneurs and food businesses in New Orleans, please consider making a donation to @friendsofcodeysnola- 🔗 in bio. Your support keeps the doors open for what’s next.

🎥 @kev2cent 

📍@blackbirdnola by @the_frwy
1
8 months ago
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Wow! Thank you so much to all of the men and women who honored their commitment to show up for our kids. 

Dec. 5th the One Unified Resource Foundation, Inc. @theourfoundation hosted our 4th annual Dec the Halls volunteer day at Wilkinson Middle School in Mesquite, TX. 

With over 45 volunteers (not all pictured) we were able to serve and pour into 420 students. 

Thank you @torryabra and @cutexas for providing pizza and Latame Phillips, Ph.D. and @hungerbustersofdallas for the desserts. Thank you to @msjasmine2u and @sephora for sponsoring 200+ makeup gifts for our girls and my mom for the mirrors. Big thank you to @christopherplumlee and BBB for continuing this tradition with us for the last 4 years. S/o to @jkruzonair, @drkenyon, @ambergivensfordallascountyda, @k.rashard18 and @michaelburksjr for leading the charge and encouraging our youth. Thank you to Principal Grant @dg_2clips for continuing this partnership and allowing up to impact your school. Lastly special thanks to @thehausoferin who helped lead the charge with organizing and planning this special day.

We look forward to year 5! 

#theourfoundation #decthehalls #volunteerday taken in Wilkinson Middle School by @the_frwy
4
10 months ago
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We love a good review 💬

Shoutout to Kim from @forkandfinance for trusting The FRWY week after week! From strategy to social prep, we don’t just give you the plan—we walk with you through it.

Ready for your own strategic breakthrough? Schedule a consultation using 🔗 in bio 

#TheFRWY #CreativeStrategy #MarketingConsulting #ClientFeedback #BrandBuilding by @the_frwy
0
a year ago
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We love a good review 💬

Fran came to The FRWY with an idea for her brand promo video, and we brought it to life. Love when the process feels easy and the final product nails it. Shoutout to @frantastic.vacations for trusting The FRWY with her vision!

Ready to show the world what you’re building? Let’s work, DM ”Yes” now. 
#TheFRWY #CreativeStrategy #MarketingConsulting #ClientFeedback #PromoVideos by @the_frwy
1
a year ago
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🗣️This is your sign to book the session and Work With Me @the_frwy 

Get the “Marketing Campaign-in-a-Day.” Whether you’re launching something new, need clarity on your brand, or want a fresh creative strategy that aligns with your vision, I got you.

We get real clear, we get creative, and we get moving.

What’s Included:
✅ Custom Campaign Strategy
✅ Engaging, on-brand content concepts.
✅ Posting Schedule: A clear timeline to guide your rollout.

Build your next big marketing win all in a day’s work- Inbox me when you’re ready or tap link 🔗 in bio to schedule.

Visit onthefrwy.square.site for more 

Branding. Campaigns. Content. Direction. 
#onthefrwy by @the_frwy
0
a year ago
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I’m Erin — founder of The FRWY!

At The FRWY, I help brands define their vision, create clear strategies, and build lasting impact. If you’re ready to elevate your brand, here are the ways we can work together:

1️⃣ The Branding Blueprint: A deep dive into your brand’s identity, vision, and strategy to give you a clear roadmap for growth.

2️⃣ The Marketing Campaign in a Day: A full day of focused work to create a custom marketing campaign designed to drive engagement and results fast.

3️⃣ Premium Consultation: One-on-one strategy sessions where I’ll help you refine your brand, marketing, and business goals for long-term success.

👉🏾Ready to gain clarity and take action? Let’s create a strategy that moves you forward. Click the link in bio to get started today!
#Branding #MarketingStrategy
#businessconsulting
#brandcoaching by @the_frwy
1
2 years ago
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“Back with another one! If I were your strategist, I’d launch a “Recipe Swap Challenge” that turns food lovers into brand storytellers—one dish at a time.

Imagine the power of a community swapping recipes, sharing traditions, and your brand leading the conversation. From printable recipe cards to a custom hashtag and creator spotlights, this challenge is engagement AND connection 

Steal the strategy (but tag me heaux 😉)
DM me when you’re ready 

For more ideas that cook up real results, follow @the_frwy. by @the_frwy
0
2 years ago
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[disclaimer: ride with me as I get this content rolling ]

Struggling to get everything done in your business? It’s time to take control of your schedule!

Swipe through for three must-know time-blocking tips that will help you stay productive without burning out:

✔️Prioritize by breaking tasks into important vs. urgent
✔️ Block time for what truly moves the needle
✔️ Build in breaks so you can stay focused and avoid burnout

Your time is your most valuable asset—use it wisely

Follow @the_frwy for more business strategy and productivity tips! #onthefrwy by @the_frwy
0
2 years ago
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Introducing a new series: ‘If I Were Your Strategist’! Here’s your first taste—let’s talk #skincare. If I were your strategist, I’d kick off a SkincareSwap that’s set to disrupt the beauty game. Think old products out, new skin glow in!

Feel free to steal my strategy (but don’t forget to tag me). Heaux kidding... not kidding😂. Reach out and let’s make this happen! 

Want more game-changing strategies like this? Follow @the_frwy by @the_frwy
2
2 years ago
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Sometimes the strategy is about being resourceful
#creativeconsulting
#onthefrwy
#brandandmarketing by @the_frwy
0
2 years ago
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