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The Local Narrative | Social Media Agency • Content Creation

@the_localnarrative

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Story-led marketing + social media management for local businesses.
Founded by @kayley_lorraine | Serving Monroe + Athens, Ga

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Here at The Local Narrative, we’re all about connection, collaboration and leaning into your specific goals as a small, local business.

Whether that looks like increasing your social media presence, doing a website overhaul, or upping your email marketing game, we want to help take things off your plate, so you can focus on running your business (while we bring you more😉).

Adey and I are so thankful for the clients who have already entrusted us with their marketing needs! We’re currently taking social media, website and email marketing clients in the Monroe/Athens area, so if you’re interested, send us a DM and we’d love to grab coffee and chat about how we can help you✨ taken in Monroe, Georgia by @the_localnarrative

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9 months ago

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9 months ago

Before I share services, offers, or anything else- I wanted to start here.

The Local Narrative was built from real experience as a local small business owner (with a background in marketing + photography) who understands the weight of wearing many hats and the need for meaningful support.

This first post is about the why behind it all- because connection always comes before strategy.

If you’re a local business owner, this space is for you. More to come! taken in Monroe, Georgia by @the_localnarrative

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9 months ago

We’ve had the chance to work with a lot of different businesses — and honestly, that’s one of our favorite parts of what we do.

From coffee shops and retail stores to florists, wedding planners, wellness brands, caterers, landscapers, event venues + more, no two businesses (or marketing strategies) look exactly the same.

That’s why we don’t believe in one-size-fits-all marketing.

We take the time to understand your business, your people, your goals, and what makes you different — then build a strategy around that.

If you’re a local business looking for a little more clarity, consistency, and support with your marketing, we’d love to work with you. taken in Athens, Georgia by @the_localnarrative

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11 days ago

A little recap from our September here at The Local Narrative 📸

Lots of content shoots, posting, strategizing and more.

We truly love what we do and the clients we get to serve! by @the_localnarrative

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15 days ago

August was full of content shoots, planning, onboarding (!), brainstorming and having a lot of fun along the way.

We love this job 🫶🏼 If you’re a business owner looking for someone to capture content and manage your socials, let’s chat! Send us a DM or schedule a free consultation call via the link in our bio. by @the_localnarrative

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2 months ago

Our July content shoot days are in full swing!

Today we’re showing you a little bts from our shoot with @new_roots_landscaping_ (give them a follow to see how we take this content and turn it into reels and posts!)

Lots of planning and strategy go on behind the scenes before these shoots ever happen. That way when we arrive, we have an organized plan to get everything we need while honoring our client’s time.

Interested in outsourcing your social media + content creation? Book a free call with us via the link in our bio! taken in Monroe, Georgia by @the_localnarrative

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3 months ago

I’ve been a small business owner for over 10 years now and I get the daily hustle of wearing ten million hats.

And more than likely, your social media ‘hat’ gets worn last. Trying to figure out what to post on social media is the LAST thing on your to do list for the day.

So how do you change that? There are a couple of options:

1) If you’re willing to put in the effort, you can manage the socials! Pick a day of the week to batch any talking head videos you want to post and grab some bts video from throughout the week you can use for text overlay reels.

2). Outsource. This can either be within your team or hiring an outside biz to manage it for you.

I know budget is 90% of the hurdle for most small businesses when it comes to why they don’t outsource their social media. And I get it!! Your margins are already tight.

But investing in parts of your business that ultimately will help it grow is worthwhile. And if it gives you back time… that’s also invaluable. 🫶🏼 taken in Athens, Georgia by @the_localnarrative

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3 months ago

THE FALL FLIGHT

3 fall drink inspired scents.

Coming 7.16.26 taken in Rekindle Candle Co. by @the_localnarrative

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3 months ago

Our Fall Collection shoot happened last week and WE CANNOT WAIT FOR YOU TO GET YOUR HANDS ON THESE SCENTS!☕️

We’ll be releasing our fall drink collection on July 16th and the remaining fall scents beginning of August.

Stay tuned for more details👀👀👀👀 taken in Rekindle Candle Co. by @the_localnarrative

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3 months ago

Come along with us to another content shoot today!

This was our first shoot with two new clients- a father and son who own a pool and landscaping business. We captured a ton of photo + video to use as pillar content for their social media channels.

We can’t wait to share the final reels and posts we make from today!

Stay tuned ☀️ taken in Monroe, Georgia by @the_localnarrative

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4 months ago

Today was a big content shoot day for @bulldog_laundry_athens_ga_ (one of our fun social media clients)

We’re really wanting to push their new laundry pickup and delivery service so we planned a shoot today at a home in Watkinsville to capture some high quality photo + video that we’ll turn into posts and reels across their social channels.

We have more fun shoots happening next week- follow along as we take you with us! taken in Athens, Georgia by @the_localnarrative

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4 months ago