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Amanda Writesman | Business Strategist

@thebridaltheory

167K

followers

6648

following

Coach to wedding pros + small business owners
Real talk on the business of business
Voicing industry thoughts 💭
17+ yrs • 4K+ students
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You built something real. But at some point, being the only person in the room who sees the full picture starts to feel heavy and uncertain.

That’s what coaching/strategy is for. Having someone in your corner who gets it - who walks the path with you, not just watches from the sidelines. Someone who believes in what you’re building enough to show up and do the work alongside you!

I bring strategy, accountability, and mindset work together. Real answers. Real support. The technical side of your business paired with the emotional side of leading it.

I offer three ways to work together:

→1:1 Coaching - dedicated partnership designed around your specific goals and business

→11% — group coaching for driven women building alongside each other

→ Curated Marketing Society - ongoing marketing education and community for wedding and creative pros

Comment COACHME below and we’ll schedule a 15-minute call to see if 1:1 coaching is the right fit for you, or if one of our other group coaching programs is a better match. Let’s figure it out together! by @thebridaltheory

What it’s like to run a business. Would you agree? Find your people and enjoy the ride.

Feel free to share with credit or save for later when you might need a virtual hug from a business friend. We are in it together.

#business #thoughts #smallbusiness #weddingpro by @thebridaltheory

Let her cook!!! I’m blessed to do what I love for people that I love every single day!

It’s been 17 years in the making… no overnight success here… but just a love for business, people, and the idea that this beautiful life is meant to be lived!

#business by @thebridaltheory

November is all about gathering, growing, and finishing the year strong! Here's what's on the calendar inside the Society, Eleven%, and beyond.

A few easy ways to jump in:
Comment RETARGET to grab your seat for the Society Masterclass on retargeting ads
Comment TENNESSEE to get the details on our Tennessee Working Retreat
Comment 5DAYS to get on the waitlist for 5 Days of Deals

Save this so you don't miss a thing, and tell me below which one you'll be at!

Photos by @marykatesteele
#weddingpro #business #marketing by @thebridaltheory

November is bringing something special tomorrow: @stateoftheweddingindustry at @greencrest_manor with Gather & Grow and these amazing panelists: @moderndaycollective @_themillhaven @heritagehomesteadmi @sproutscontent @mammothparty @thebridaltheory

It is completely sold out but don’t fret! Our 2027 schedule for @stateoftheweddingindustry @mastermind_dinner will be released soon! If you want to be a part in a city near you, send us a DM!

Stay tuned for tomorrow and follow along via our stories! by @thebridaltheory

My priorities for November!

This is the month I'm finishing strong in my business, soaking up every minute with the people I love most, and protecting my peace like it's my job. Because honestly, it is.

What's at the top of your list this month? Tell me below!

Feel free to share with a friend who needs the reminder!

#business #weddingpro #faith by @thebridaltheory

A haunted house, but make it wedding pro edition!

Swipe through and tell me which one gave you actual chills. For me it's a tie between the IRS notices and the inbox at 10,000.

Happy Halloween, friends! Feel free to share with the vendor friend who will get it!

#weddingpro #weddingindustry #business #halloween by @thebridaltheory

Fall has begun arriving in Tennessee (finally!) and so a little exploring is a must!

A beautiful stop at @southalltn is a great way to celebrate the season. More on this beautiful venue soon!

#tennessee #fall #wedding by @thebridaltheory

My mood for today and honestly every day!

Build the business, but do it with a kind heart and a clear head. Leave the drama where it belongs, take care of yourself, and stay humble enough to keep learning. And above all of it, love God and love the people He puts in your path.

Which one are you leaning into today? Tell me below!

Feel free to share with a business friend who needs the reminder!

#business #faith #weddingpro by @thebridaltheory

It's TODAY! My friend Sara Dunn of @saradoesseo and I are going live for our free masterclass, The Quiet Marketing Machine, at 1pm Central / 2pm Eastern!

Sara has helped 1,600+ wedding pros get found on Google, and she's showing you how to get inquiries from couples who are already searching for someone exactly like you. No more marketing that only works on the days you post!

Comment SEO and I'll send you the link to grab your free seat. See you there!

#weddingpro #seo #weddingbusiness by @thebridaltheory

Comment “SEO” and join @saradoesseo for a free training October 27, 2026 at 2pm EST / 1pm CST.

#weddingpro #business #seo

Cover photo by @marykatesteele by @thebridaltheory

Spotted everywhere from NYBFW runway to our feed to @kimkardashian, this @galialahav statement dress is having a moment!

NYBFW images: @denisemarie_photography

Kim K images: @sidneymcreativemedia and @charlzton

Via @galialahav and @allsfaironhulu @sidneymcreativemedia by @thebridaltheory