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Digital Brand Architects

@therealdba

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The world’s first influencer management company representing top-tier talent. We’re moving at the speed of content 👏
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The sweetest new drop is here 🩷⁠ ⁠ We are so excited to celebrate the launch of @hallesimons_'s new sugar cookie extra protein in partnership with @perkenergy! Halle shared that this collaboration is a dream come true, and we are thrilled to see her hard work officially out in the world.⁠ ⁠ There is nothing better than watching this roster build incredible products alongside the brands they love xx by @therealdba
Last night in LA celebrating @hollywoodreporter’s Creator A-List with @unitedtalent 👏⁠ ⁠ So proud to see DBA in full force, celebrating our CEO @rainapenchansky, Partner @hilary.jaye, and our remarkable clients featured on this year's list!⁠ ⁠ As The Hollywood Reporter highlighted, creators are actively building the future of entertainment, business, and modern media. We’re endlessly proud of our executive team and roster for leading the charge xx by @therealdba
UTA Creators Co-Heads and Partners Oren Rosenbaum, Ali Berman, and Raina Penchansky (who is also co-founder and CEO of UTA-owned Digital Brand Architects) have been named to The Hollywood Reporter’s power list spotlighting the top lawyers, managers, and agents driving the creator economy. They’re joined by Hilary Williams, Partner at Digital Brand Architects (@therealdba), as well as UTA's Pasha Tasvibi and Matt Waldstein (both Partners & Senior Vice Presidents, Business Affairs). The group’s inclusion further underscores UTA’s position as the No. 1 leader in creator representation. As the first agency to launch a dedicated digital talent group in 2006, UTA helped define creator representation. Today, we continue to write the playbook as creators build bigger and increasingly global businesses. by @therealdba
An exciting new chapter begins for team DBA! 🩵 We are beyond thrilled to introduce the next group of visionary talent officially joining our roster. ⁠ ⁠ Please join us in giving a massive, warm welcome to the newest creators joining the family:⁠ ⁠ @eugeniamcquarrie ⁠ @crumbsofnyc ⁠ @ireneykchoi ⁠ @andreinasntos ⁠ @paolagrl1 ⁠ @makaylaaubreyy ⁠ @mackdixonn1 ⁠ ⁠ Bringing incredible energy across lifestyle, fashion, beauty, art, food, and sports, these standout creators are redefining the cultural landscape and sparking new trends. We are immensely proud to champion these unique voices and can't wait to see all the incredible things we will build together in the months ahead! by @therealdba
@briannamorales x @hollywoodreporter 🗞️⁠ ⁠ A massive shoutout to Bri Morales for being named to The Hollywood Reporter’s 2026 Creator A-List!⁠ ⁠ Recognized as one of the 25 influencers who matter most to Hollywood, Bri’s impact is undeniable. Whether she’s launching her new show Bri So for Real, setting the bar for man-on-the-street interviews, or landing roles on FX’s Adults, Bri is a true powerhouse. We are so incredibly proud of her! ⁠ ⁠ Read the full article at the link in our bio xx by @therealdba
Just getting started 🎧⁠ ⁠ We love a full-circle moment! Huge shoutout to @gracie.kramer on the massive news that Athletes After Hours has been selected for Spotify’s RADAR program! ⁠ ⁠ As Spotify’s premier initiative for spotlighting emerging podcasters, RADAR is all about helping creators reach new audiences and grow their impact. Gracie has worked tirelessly in the studio every week to bring this vision to life, and seeing her dedication pay off on this level is exactly why we do what we do xx by @therealdba
Leading the conversation on the future of the creator economy 📈⁠ ⁠ Thrilled to see DBA’s President of Talent, Vanessa Flaherty, take the stage at the Social Commerce Conference. Joining a curated community of founders, creators, agencies, and technology leaders, Vanessa spoke on the "Turning Influence Into Enterprise Value Panel". ⁠ ⁠ It was a fantastic day of candid conversations exploring what's working, what's changing, and exactly where the industry is headed next. ⁠ by @therealdba
Closing out an unforgettable night in LA! ⁠ ⁠ Wrapping up our Victoria’s Secret Fashion Show recap with even more incredible moments from our talent! From the pre-show anticipation to the final runway walk, seeing our creators support each other and celebrate these massive industry milestones together is what it's all about.⁠ ⁠ A special shoutout to @stevielyne, who also shared the stage for a phenomenal performance dancing alongside Tate McRae! What a night celebrating the power, influence, and connection of this community xx by @therealdba
Front row and behind the scenes 🎤⁠ ⁠ Team DBA showed up in full force for the Victoria’s Secret Fashion Show, and the looks did not disappoint. We are always so inspired watching our talent elevate major cultural moments with their unique style and undeniable presence.⁠ ⁠ A massive shoutout to @gretalouisetome for stepping up as the official event correspondent for @instylemagazine! Watching her bring her incredible energy to the mic and lead all the backstage interviews was such a highlight of the evening. ⁠ ⁠ We are so thrilled to see our creators seamlessly blending into the intersection of fashion, media, and entertainment at one of the year’s most iconic events. by @therealdba
Taking over the pink carpet 💗⁠ ⁠ We loved seeing so many of our creators step out for the highly anticipated Victoria’s Secret Fashion Show. From stunning arrivals to celebrating the ultimate mix of music and fashion, this roster always brings the best energy to the room.⁠ ⁠ A massive highlight of the night? Watching @mayceesteele bring the magic straight to the runway, dancing alongside Tate McRae during an incredible performance! Whether it’s serving looks in the audience or crushing it on the main stage, we love seeing this community shine xx by @therealdba
Kicking off an iconic night in style 💕⁠ ⁠ It was a moment to celebrate before the main event! DBA brought our creators together for some pre-show magic ahead of the Victoria’s Secret Fashion Show.⁠ ⁠ There is nothing quite like watching this community come together to celebrate the milestones and connections that bring these massive industry moments to life. What a beautiful way to set the stage before the runway xx by @therealdba
The power of shared experiences 🩷⁠ ⁠ As we recognize Breast Cancer Awareness Month, we are so moved by @bridget's recent journey with @delta and @bcrfcure.⁠ ⁠ Bridget shared an emotional look at connecting with other breast cancer survivors, reminding us all how vital it is to be surrounded by a community that understands. Her message of hope to those feeling scared by a new diagnosis is a beautiful testament to her character. We are so honored to support her and see her use her platform to uplift others. by @therealdba

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