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The Social Lights

@thesociallights

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We decode culture to activate fandoms.
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This is how your email finds us 👻 by @thesociallights

We packed as many stars, hearts and horseshoes into our suitcases as we could, and headed to Arkansas for a magically delicious @luckycharms activation at @arkansaskappadelta bid day. 🌈🍀✨#clientwork by @thesociallights

We’re back on the Inc. 5000 list for the fifth year in a row! Consider this our annual reminder that social media is serious business. by @thesociallights

We gave ACT questions to our @ad2minnesota 32 Under 32 Nominees (and winner) during the event. 🫪 Congrats to Nikki Frick and ALL our super-smart nominees! 🥳 by @thesociallights

Today is our birthday! 🎂 Only 5% of independent agencies make it to their 15 year anniversary, here’s how we did it. 🥳 by @thesociallights

How is Gen Z using social? Our intern Ezra interviewed them on their top brands and purchases. 🤝 by @thesociallights

Let’s hear it for some of our brightest stars! 🤩 Swipe to meet our six @adfedminnesota 32 Under 32 Nominees! by @thesociallights

Attention is the new currency, and influencers are at the center of it. 🤳 Click the link in our bio to join us on Thursday, May 28th for a panel on Influencer Voices in the Attention Era. 🚀 by @thesociallights

Engagement rate might not be as valuable as you think it is…here’s how we’re thinking about it. 📊📲 by @thesociallights

After the flowers and posts fade, what stays? The women who raised us. Swipe to meet our OG influencers. 🫶 by @thesociallights

@thats.kyree from @thesociallights on building microcultures in the workplace, at @the_brandlab Fearless Conference 2026. 🌟 #TBLfearless by @thesociallights