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🧸 • Let’s build & sell your toy idea
💡 • Idea → Factory → Shelf
⚡️ • @onbrandagency, 3 patents, 9 awards, 500+ products
⬇️ • Work with me 1:1
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Joeydolls almost didn’t exist. 😱 

With the right plan and factory support, it’s now in 80 stores across 4 countries and selling fast!

If you’ve got a toy idea and you’re stuck, TCA gives you the steps, the support, the contacts and the community to get it made.

💬 Comment TCA to learn more.

#plushdolls #toydolls #joeydolls #howtomakeatoy #makeaplush #createatoy #toydesigner #toyindustry #thetoycoach #toycreator by @thetoycoach
36
a year ago
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I got a new job. 🤐

The Toy Coach joined the @onbrandagency with @jimmyfallon featuring @badassboz and brought the play and color to every episode.

FINALLY the secret is out, your girl was getting antsy.

When I found out Jimmy chose me to be one of 10 creatives to work with him at #onbrand I was in total shock. Walking into the office was absolutely—well you’ll see. 😉

Cancel ALL your plans September 30th cuz you’ll be watching On Brand with #JimmyFallon and me on NBC. (+ streaming on Peacock) by @thetoycoach
249
a year ago
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Inspiration Alert: I want you to tell EVERYONE about your toy brand. 

Yes, it can be scary to share your creative business ideas with your friends, family, and a bunch of strangers online. You might be worried that everyone will make fun of your idea...or worse...that no one will react at all.

But the truth of the matter is, the more hype that YOU build around your toy brand, the more you will inspire others to do rally around you.

Take a lesson from the kid entrepreneurs I featured on NBC's Access Daily yesterday with @kithoover and @mariolopez. 

These kids FEARLESSLY developed their toy, jewelry, and baking business ideas starting as young as 5 years old! 😱

So here's what we're gonna do.

👉🏽 FIRST, let's congratulate the little innovators with a 👏 👏 👏 emoji in the comments.

>> Mia the inventor of The Power Pony (@my.power.pony)

>> Madeline the bake master of Maddie Cakes Bakery 2 (@maddiecakesbakery2)

and 

>> Amelie the artist behind Bake Sale Studio (@bakesalestudio)

👉🏽 THEN, let's get to work. Inspired by our younger generation to worry less about what will happen if it doesn't work, and focus on how much fun our ideas will be to create.

For inspiration and guidance to start developing YOUR idea, check the links in my bio. by @thetoycoach
47
5 years ago
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STOP! Don’t launch that product until you understand these 5 things.

If you choose to ignore the lessons in this video…I promise I won’t say I told you so on our discovery call. 💜 by @thetoycoach
1
4 days ago
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Why don't these baby toys exist?

As a new mom, here are toys I wish existed for my kiddo. #toyindustry #toyideas #babytoys by @thetoycoach
11
11 days ago
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Here are two ✌️ ways to test market interest in your toy idea.

Here’s how your toy development process should go:

Step 1 - you have a brilliant toy idea

Step 2 - your family and friends hype you up about it

Step 3 - you use idea.thetoycoach.com for market analysis, idea validation and Toyetic improvement

Step 4 - you get real opinions on a digital mock up of your concept from strangers via paid ads or a tool like PickFu

Step 5 - you contact me when you’re ready to make it real and we get to work 👏🏽 dm me accelerator to work with me 1:1.

#toymakers #toyideas #inventor #kidsproduct #marketresearch by @thetoycoach
0
17 days ago
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Let's go to a toy trade show together! Comment showcase for details.

#toyshows #toytradeshow #chitag #toymakers #tradeshow by @thetoycoach
2
17 days ago
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These are the three paths of making a toy or game in the toy industry.

Path 1: Inventing ➡️ The least financial risk to develop and launch your product but also the least creative control.

Path 2: Own Brand ➡️ The biggest financial risk but you maintain full creative control and the highest margin on revenue.

Path 3: Corporate ➡️ The least financial risk in launching a product because you don’t pay for business expenses like manufacturing or marketing costs. Moderate creative control.

Toys in the video:
@moodlesofficial by inventor Joanna Paul
@9to5warriors by Brandon Braswell
@madamealexanderdoll a doll I designed when I worked at Madame Alexander.

#manufacturing #toydesign #corporatedesign #creativeentrepeneur #inventor by @thetoycoach
2
19 days ago
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🚩🚩🚩 Red Flags that your China factory isn’t legit. 🚩🚩🚩

#manufacturing #toyproduction #toyindustry #production #madeinchina chinasourcing by @thetoycoach
7
19 days ago
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Instead of a gift guide I give you...

The HOT🔥 list of toys I WISH I invented! 👏👏👏👏👏👏

Here are some hot takes I don't mention in the video because your attention span couldn't handle it.

1. A former student of mine pitched me one of these ideas with an incredible working prototype...but another company BEAT HIM TO RELEASING IT. I was devastated.

2. One of these ideas was invented by a popular toy invention studio.

3. One of these toys just got acquired by a MAJOR toy company. Yahoo valued the deal upwards of $35 million. Seems like AI toys have a bright future in the toy industry.

Lmk in the comments which of these toys I should review first on my YouTube channel.

My vote is for the saber. 

#toygiftguide #giftguide #toyindustry #toyideas #toyinventor by @thetoycoach
7
20 days ago
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Flexlings are custom designed by the co-founder Katie, who pours her love of constellations into every single Glow Flexling. (My favorite is Marlow the Whaleshark)

New for 2026, @flexlings is releasing Biomes! These little puzzle play sets are the perfect place to play and display for favorite Friend.

Checkout flexlings.com to shop now, or ask your local toy store why they aren’t carrying these yet!

You don’t need to run your toy business solo. Reach out to me if you need help developing your product or growing your toy sales.

#toyindustry #creativebusinessowner #toylife #3dtoys #toymaker by @thetoycoach
8
24 days ago
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Are you a startup toy brand? Let's attend your next trade show together.

This is your sign to apply for The Toy Coach Showcase.

The Toy Coach Showcase is a done-for-you experience designed for startup toy and game brands who want to break into retail for the first time.

This is the easiest way to attend a major toy trade show for the first time, with a booth that looks legit, a coach who knows the buyers (me!), and to give your emerging brand a real shot at getting into retail.

Comment 'SHOWCASE' to find out when and where our next show will be.

#tradeshow #toyshows #toyindustry #toypeople #thetoycoach #wholesale by @thetoycoach
9
a month ago
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