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Urwerk.

In 1997, two Swiss Germans decided a watch did not need hands, and today @urwerkgeneve remains their argument about what time should look like. 

@thorsvaboe sits down with founders Felix Baumgartner and Martin Frei to discuss satellites, Freaks and clinging on for dear life…

Link in Bio! 🤎

#brassheartweekly #watchjournalism #watchmedia #watchcommunity #urwerk by @thorsvaboe
5
2 days ago
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Drop day! 

They say the second album is the hardest, but we’re just getting started 💪🏻

For week two we’re kicking off with how @urwerkgeneve redefined watchmaking, @moserwatches’ racing relationship with @alpinef1team, why you should know the designer behind the @hamiltonwatch Ventura and pairing quiet British luxury with @fearswatches and @bentleymotors 

Articles by @thorsvaboe, @elizabethdoerr? @gurneygraph and @alistair_charlton, with plenty more on our website - link in Bio.

Share any feedback below or slide into our DMs, we’d love to hear from you! 🤎

#brassheartweekly #watchjournalism #watchmedia #watchcommunity #dropday by @thorsvaboe
5
3 days ago
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@alexandre.martin.watches was the name on everyone’s lips at Geneva Watch Days, and the 1965 is why. 
 
The Belgian-born watchmaker passed through Greubel Forsey and Petermann Bédat before building this single prototype himself, preferring to show clients the watch in the metal rather than sell them a render. 
 
It’s 38mm in stainless steel time-only, measures 9.35mm thick, and arrives with a textured grey dial, applied white gold indices, and an oversized small seconds in eggshell-finish grand feu enamel from Anita Porchet’s atelier. Beneath it, a vintage Cyma 586 base has been comprehensively reworked and hand-finished down to the interior angles. 
 
Just 12 pieces will be available in the first series - set to be delivered in 2027 - with a price of CHF 65,000 (around A$112,000). 
 
@thorsvaboe goes hands-on with this remarkable watch over on hodinkee.com.au

📸 @thorsvaboe and @alexandre.martin.watches by @thorsvaboe
12
10 days ago
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Hong Kong-based brand @earthen.company has already made a bit of a name for itself bringing ceramic into a more approachable price point, but the latest Summit Après-Bleu might be its best release to date. The brand’s first fully tonal design brings a saturated marine blue to the 38mm ceramic case, with genuinely compelling details including deep brushing on the flanks, polished chamfers between the lugs, and a split coin-edge steel crown for a flash of contrast. Landing somewhere between a field and a pilot’s watch, it’s also got 100m of water resistance and a feather-light presence on the wrist at just 65g. All that for just A$1,319. @thorsvaboe has more on hodinkee.com.au. by @thorsvaboe
9
16 days ago
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Don't scroll away! This is not a normal smartwatch, nor does it want to be connected to anything but your own wrist. What is it then? The @moserwatches Off-Grid is an analogue quartz watch that also sports a subsidiary digital screen, thanks to a bespoke movement from Swiss self-charging smartwatch experts Sequent. It's ana-digi - a 1980s term that also fits a Seiko Arnie or Breitling Aerospace - but it's not a normal ana-digi, as its name and manufacturer immediately suggest.

It's also the most affordable Moser ever, retailing for just under A$7,000, cased in a Streamliner case and featuring a dial that's half electronics, half classic Moser craftsmanship. In short, it's bloody weird, hard to explain, and very cool. @thorsvaboe has more at hodinkee.com.au ⚡️ by @thorsvaboe
8
a month ago
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This year's edition of @geneva_watch_days was particularly stacked with new watch releases. Now that we've had a week to digest, we asked our man on the ground @thorsvaboe for his top 3 favourite watches from the fair - a hard task - and he's chosen a solid trio from @berneron, @danielrothofficial and @naoya_hida_co.official 🇫🇷🇨🇭🇯🇵 What was your favourite release from Geneva's summery week of watches, though? Let us know below 👇 by @thorsvaboe
12
a month ago
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Very proud to see Anoma featured in today’s edition of The New York Times. Thank you to @thorsvaboe for taking the time to tell our story. by @thorsvaboe
92
a month ago
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Happy Father's Day! Did you have a chill weekend? @thorsvaboe didn't - he was busy getting hands on with watches at @geneva_watch_days 🇨🇭 Here's his day 3 highlights, including @richardmille @zenithwatches @laurent_ferrier @naoya_hida_co.official @mauronmusy and @krayon.ch - that's a lot of watches! by @thorsvaboe
5
a month ago
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Geneva's really putting it on 🇨🇭 here's our @geneva_watch_days day 2 highlights, including @danielrothofficial @bvlgari @greubel.forsey @renaud.tixier and @atelierwenwatches x @massenalab - what's your favourite from the fair so far? Let us know below 👇 by @thorsvaboe
7
a month ago
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@geneva_watch_days is in full swing - here's some of our man on the ground @thorsvaboe's highlights from his first day in Geneva, including @alexandre.martin.watches, @niton.swiss, @berneron and @de_bethune. Lots more to come, so stay tuned! Head to hodinkee.com.au for rolling coverage of GWD releases + other important watch news from Switzerland and beyond 🇨🇭⌚️ taken in Geneva, Switzerland by @thorsvaboe
5
2 months ago
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Hands-on with the @berneron Mirage Mirror 38 in yellow gold. Exceptional work – as we’ve come to expect from Sylvain and his team – not only to offer a solid gold brick-style bracelet for the first time, but also entirely reengineer the movement of the previous Mirage references to create the mirrored calibre 283. @thorsvaboe has the full story via an interview with Sylvain himself on hodinkee.com.au. by @thorsvaboe
12
2 months ago
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#norway provides today’s flipped pocket shot, proving to be about more than soccer star Haaland and the rowing fans at the World Cup. 

Today, I am going all nationalist, wearing the @straum Jan Mayen Titanium, recently arrived and turning out to be a solid everyday chic fave. 

Specs: It rocks an LJP movement in a slim, 39mm bead blasted Grade 5 titanium case, with polished details that accentuate the shape, but is equally about the dial. In deep olive with a golden undertone, this is their late-2025 released limited collab with @timetidewatches, easily making Straum one of the top brands to come out of Scandinavia the last decade. Well done guys.

#wristshotoftheday #wristcandy #wristgame #watchfam taken in Oslo, Norway by @thorsvaboe
15
3 months ago
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