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Empowering 35+yo to get lean, strong, build muscle + metabolism
🍞eat carbs, gain confidence, love the body you're in🫶
ditch yo-yo dieting for good⬇️
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‼️you must read this- let me know your thoughts.. ‼️Anyone who looks fit, strong & BADA$$, didn't get there by constantly dieting, doing endless cardio, shredding for summer or cutting their "building phases" shortThey got there by training hard, getting strong,fuelling their body & performance the right way- being consistent for YEARS!Yes, YEARS - I got tips to speed up your journey from my lessons...--------👉I've been asked so DAMN many times if I competeOr that I should competeOld me would have soaked that up & say "I SHOULD AGAIN!!"But I know;1️⃣The PROCESS isnt something I want2️⃣It doesn't align with my values3️⃣I DON'T want a season but a lifetime4️⃣I know the level of restriction & deprivation it involves-there's no healthy way to do it no matter the approach you take5️⃣The body I want needs MORE building, more muscleYou don't know what you got till it's gone-----I used to think others had something I didn'tI envied how they could eat that way,Look that way.. make it seem so easy…‼️ now I know that the biggest gap between us was timeand a helluva lot more muscleBiggest realisation I needed to accept?I needed to let go of the scale, maybe gain some short term... to lose FAT & get LEANER for life...-----👉You want RESULTS THAT LAST, right?The results you want to see in a few monthswill probably take a few years!You’re not doing anything wrong, You just need to put in more time💗-----The "after" photos you see online?YEARS of consistency...Sometimes, decadesWhen I started out, I compared my progress to othersI felt it was TOO slow & it stopped me seeing my own progressafter the 2020-1 saga, I compared my "slow progress"& where I was, To a PRIOR VERSION of meThis robbed me of so much… until I let it go to focus on RUBY 3.0I've already lost muscle & strength over lockdownsThe last thing I want is to sacrifice time that's better spent getting stronger & building muscle.....Been there, wasted effort & energy there alreadyI know the value of building a strong, robust body..... especially seeing how aging, perimenopause... etc, make things HARDER, increase the friction. The more armour I build now, the more by @transformxruby
43
2 years ago
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Feel like your fighting your body at every turn?You find it all a chore, you can never get the scale to budge or your body to just budge & lose the fatEating low calories but you feel your belly is just getting softer & fluffier?More bloat?My client had enough. She was exhausted from it all. It wasn't working the same as it did the first time.Many people go to the “I just need to go harder”If that’s restrict more, cut something else out, add in hiit or cardio, anything the likeOr hit up a FB group with questions or free roll scroll on IG only to end up more questionsYou cant FORCE a body into resultsAnd you cant outsmart your own brainIf all you’ve known is chasing weightloss & judging your days or successes on a scale…We often find ourselves trapped in extremes, unable to fathom that middle ground everyone talks about. It seems impossible to reach. We yearn for it but wonder if it's truly within our grasp.Its easy to then feel out of control of food and your results… to just do what you know you need to do…Miss L here was the same.The scale was something she CLINGED to like no tomorrowBut she went ALL IN and tossed it in the bin when she signed upI saw it as something that was going to hold her back from ever achievingShe never thought she could get to a place where she is FINALLY in control of her nasty food habits, her weekend sabotage… She never believed that her goals & her lifestyle could co existThe secret?Those who RUSH the process are the ones who never get there, they struggle mostWhen you stop focusing on OUTCOMES and start focusing on YOU & YOUR LIFEBuilding the lifestyle that has your 2.0 self as a byproduct….Is this something YOU want?shoot me a DM or apply for a free consult in my bio & ill get in touch :) @transformxruby #weightlosshelp #buildmuscle #femalefatloss #buildmuscles #leanbody #fitnessgoals #teamruby #bodytransformation #flexibledietingcoach #buildmuscleburnfat #leangains #femalefatloss #womenweightloss #fitoverforty #perimenopausefatloss #sportsnutrition #metabolichealth #metabolismbooster by @transformxruby
28
2 years ago
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𝐓𝐇𝐄 𝐃𝐈𝐄𝐓 𝐈𝐍𝐃𝐔𝐒𝐓𝐑𝐘 𝐇𝐀𝐒 𝐅𝐀𝐈𝐋𝐄𝐃 𝐘𝐎𝐔I thought less calories and training harder was the answerWhen I first started, I saw those lean, defined gym chicks… i thought: “I want that”So, like most people, I:• Slashed calories.• Trained harder and longer.• Believed undercutting my carbs = faster resultsRelate?I got smaller, yes—but soft, not sculpted.I was exhausted, hungry & jealous of how others seemed to eat “all the carbs”The strong, lean, feminine shape I wanted wasn’t coming from low calories & more trainingI thought I was winning by trying to speed my way there by “going harder”But clearly, that approach wasn’t workingI realised that the body I wanted came from:• Eating to fuel my workouts• Training with intention to build strength and muscle• Letting go of my fear of the scale and trusting the process.Building muscle wasn’t something I could skip or shortcutthe part I hated most?I had to face my biggest fears:• Watching the scale go higher.• Eating more carbs.• Trusting myself to stop dieting for at least a year to recharge and rebuild.But when I did, everything shifted—not just how I looked, but how I felt:• Stronger.• More confident.• I felt in control of my results.BUUUUT; If all you care about is seeing the scale move, you’ll get smaller—but you won’t look or feel the way you wantEvery time you cut calories, again:-Muscle building is put on hold.-You’re burning yourself out trying to “do more.”-You’re stuck fighting your own hunger and frustration.And if you lose muscle?-You’ll gain MORE fat back.-Hunger will spiral out of control.-And you’ll end up further from the body you’re working so hard forThe Big Question:Are you chasing comfortable, familiar, “quick” results?Or are you ready to build something that lasts?Does this resonate? let me know& If youre tired of spinning your wheels feeling its never enoughComment/DM STRONGERLet’s create a plan so you•Build the body you’ve always wanted.•Feel proud, confident, and in control of your results.•Finally break free from the cycle—for good by @transformxruby
38
2 years ago
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the tight, toned, lean body you want is on the other side of...... apparently NOT what you've been doing or how you've been approaching it 🤷‍♀️**because its been TAUGHT WRONG**and it doesnt logically make sense in our headsi mean... leaner. tighter -thats less right?less fat? dieting? smaller measurements?nicer fitting clothes?hmmm, not so fast.your starting body comp matters. your history of dieting + training capacity/skill/strength matters...bc TIGHT N TONED = muscledefinition = muscleshape = muscleso your TRAINING & PERFORMANCE= THE #1 PRIORITY!!!!not cardio, not hit, not another summer shredyes, losing fat is part of the LEAN part...but the % of time and focus, the thinking you give the "smaller" part...is WAYYYY more than should be.it shouldn't even be lingering in your mind like a toxic ex...approaching it like a mature business woman executing the main prioritiesthe big project of BUILDING... bc thats going to be a 1-2 year project that can SIGNIFICANTLY bring in rhe big $$ you just wont ever see it if youre looking in the wrong direction you'll constantly be pulled off course too...the time it takes shouldnt even matter if you want this goal as bad as you say you bx once you do this the RIGHT WAY?when you execute the "cuts", the deficit...1. it fkn works - more effortlessly too.2. you maintain HIGHER METABOLISM & MUSCLE3. staying lean is THAT much easierso yeah the whole "How do you stay lean all the time?" question?the reason you think its NOT possibleis bcos something is missing from your strategy...what part do you think is keeping YOU stuck? ⬇️⬇️ let me know, or DM me and let's figure it out together 💓 by @transformxruby
2
19 days ago
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I’m doing so much, why am I not getting anywhere?”the soap, the nice smelly thing... it did the job... right?until you repeat the dayits in need of another spin cycle, the more its washed, you know how material goes over timethe "stuckness", frustration & " I'm over its"you keep trying to start AGAINfrom inside the same washing machineAKA the same place that made the last diet fall apart.actually‼️Youre UNNOTICEABLEY degrading like the material it just isnt noticable until the gap is large enoughOR SOMETHING happens at your more vulnerable statethe shirt cant handle the SAME dog paw - now its spoiltTHE STAIN sticks harderyou repeat the wash cycleit does 80% of the job then 65%then 50%- its almost pointless putting 130% effortfor 45% return ➕️ EXTRA tax of exhaustion, lack of "meh", effort, belief - that’s what I mean by the washing machine.There’s effort. even a lot of careyou wouldn’t keep trying if you didn’t want this to workbut spinning harder doesn’t change the direction or intention.same expectations, approach and beliefs“I just need to recommit.”does🙅‍♀️not🙅‍♀️work the next move may not be charging towards fat loss.againya kinda need to get out of the washing machine first- if your meals have no structuretraining has NO REAL BUILDING signalyou don’t know what EATING ENOUGH looks like& scale fluctuations change your mood....we need to fix the blind spots & stop adding more spin cyclesits too easy to think it must be working.But effort is not the same as effectiveI know it's like NO, FK OFF, I KNOW I CAN DO THIS IF I ____ you feel soft, uncomfortable, not like yourselfso ofc the last thing you want to hear is“maybe we need to focus away from scales" or"we need to fix & focus on your training signal” the goal isn’t to keep surviving fat lossbut to build a life where fat loss ISNT about "saving you"your body just speaks for itself(the way you WANT it too 😉) Spinning harder is not a plan - BUT if you DO want a plan that WORKS..✅️dm me "plan" let's see whats got you STILL spinning 🥴 by @transformxruby
5
21 days ago
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I wanted leanerI wanted muscle definitionI wanted to look like those badass women in the gym with the “yep… she 100% lifts, you can tell from a mile away she works hard at it”They made it look so easy, too. they had discipline…they must be SO tight with their foodthey must put hours into their workouts to look like thatso I thought it was all about pushing even hardermore = more progressthe reps, sets, drop sets… more cardiokeeping food strict. clean. watching my carbs…I just needed to keep leaning out (aka keeping my calories low)THEN ill look like thatTHEN I can “EARN MORE CARBS”especially when I saw lean chicks on my IG feed eating ALL THAT?“I cant wait until I build my metabolism up, build my muscle up and be able to eat like that”“to earn my carbs”I was always sending “GOALS” + a screenshot to my coach back then… bc it felt like safety having him know THIS IS WHAT I BETTER BE WORKING TOWARD HELP(I honestly never thought my body would do a thing I wanted. it was STUBBORN and never responded in my eyes)but I was just doing it wrong… and one thing that my coach said,… hit me HARDthat AND the constant reminder to “stop focusing on dumb sh*t” in my head, lean = if it didn’t feel like hard work then it wasn’t workingI couldn’t let the scale go up.But that moment forced me to question everything.If you've been telling yourself "one more cut" for years, stop and ask whether you're actually trying to build a body that needs to be built…. by @transformxruby
14
a month ago
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if you feel like you cant make progressits all about what you’ve been taught to measuremixed in with being human and wanting to see fast change. dopamine n thingsyou’re just doing what you always do.the people who actually change their bodies?they stay in it.even when it feels like nothing’s happening or they get uncomfybecause it gets that wayif your legs still feel soft...if your glutes aren’t growing...if you’re frustrated and thinking “maybe i need to go back to fat loss again”...stop.breathe.because if you keep pulling the plug every time it gets uncomfortableyou’ll never see what was actually possible for you.🟡 if you’re tired of guessing, second-guessing, and starting over...dm me “BUILD” and i’ll show you what needs to change🟡 and if you’re not ready for coaching yet, i broke this all down on the podcast.drop “POD” in the comments and i’ll send you the episode link.because if this hit...you already know what you’ve been doing isn’t working.now it’s time to do it differently. by @transformxruby
20
a month ago
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I've wasted so much time. I can't risk wasting any more.If you've ever thought that, you're definitely not alone.But maybe it wasn't time you wasted that haunts you…Maybe it was energy spent on the wrong things. maybe the same or similar things over and over It's so easy to cling to deficits,slashing calories when you're uncomfortable.It's what we've been taught. It's what we see every day. And it feels like you're doing something…But EVERY DIET you keep throwing yourself intoIS ANOTHER year you could have spent *ACTUALLY* building the body you're wanting – NOT JUST getting in shape for summer.– NOT JUST feeling good for summer.Actually having it year-roundBecause dieting doesn't make you lean long-term.It makes you smaller. Weaker. And eventually… frustrated AF when you realise you're right back where you started.STOP… ask yourself:Is it actually working?Or is it just familiar enough to make you feel some sense of control/ certainty…?Because one thing I can say…The women who finally change their bodiesstop playing that game… they eat more - INTENTIONALLY they optimize for training performance - FUELING. MINDSET they chase muscle.they build confidence.they build a life they DON’T need to constantly diet their way back into.The hard part? It feels wrong at first.But different doesn't mean wrong.Sometimes the thing that feels the most uncomfortable is the exact thing that's been missing.If nothing has changed in years...isn't that proof enough?🎧 Full podcast linked in bio(DM me TRANSFORM for more) by @transformxruby
7
a month ago
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Fat loss isnt hard… BUT... you’re trying to use it for a job it can’t dothis is why women spend years “recomping” and still look the samefat loss can reveal. it cannot buildIf there isn’t enough muscle there, you do not suddenly diet into shapethat tighter, denser, more athletic look?that comes from tissueAnd way more than you realisethe building phase is much much harder emotionally you don’t get that instant gratificationyou might feel like it’s going to get worse before it gets better. Especially bc it's new. It's different. the mind plays tricks on youthe scale isn’t giving dopamineyou feel fullercarbs go up, glycogen goes up, water goes upyou feel fluffy and assume you’re doing it wrongsocial media makes you think you should look tighter the second you start eating moreso you bail before the phase even starts workingIts easy to confuse that feeling with = fat on your bodySometimes we can call it a build but really you just reverse to maintenance, panic, and cut again… fat loss reveals. muscle builds. stop expecting one phase to do both perfectlyRecomp @ maintennce - eating ENOUGH- iS possible… but most of you aren't failing the build because your body doesn’t respondOr whatever else— it's because you don’t stay in it long enough…How can you when you've never been taught what to ACTUALLY focus on for an ELITE 🔥 body recomposition?Its why i built my podcast around this messaging… & that's why I go deeper than surface level in my coaching. I care ABOUT YOU. We are a team 🤝 And we have to be when youre trusting me through doing REALLLLYYY hard thingsand if you need help with that, DM me "recomp" let's have a chat :) by @transformxruby
3
a month ago
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A SIMPLE TIP YOU CAN TRY TODAY for a j00cy pair of se×y, sculpted shoulders!The secret to Joo000cy delts?Knowing HOW to maximize cControl + tension ON THE DELTSFocus on maximizing the work your delts do - start with them, keep tension on them from start to finish.. 📉 you fail here when pRoGrEsSiVe OvErLoAd becomes your goal. it shouldnt be. 📉youll struggle to progress far if you focus on just lifting your arms (seeing “that’s how you do it, lift arms A ---> B) VS what you need to focus on to get the right muscle to do the work🔥I hope this NIFTY tip helps🔥when in doubt… just drag your kids across the floor a home version of sled drags lol remember👉Start lighter than you think👉don’t flap flap like a bird👉loooooong arms👉slowly lower without coming all the way to your bodythey. are. small. muscles!!!are you tryna make YOUR delts pop too?I have an “Hourglass-Shape-Blueprint” podcast series coming up – comment/DM me POD if you want in! but now it’s your turn – give this hack a go and come back and let me know!💪if you want to elevate your training, Comment “PERFORM” by @transformxruby
12
a month ago
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PS; Just cos you are letting go of dieting Doesn’t mean you are letting go of your body THE BODY YOU WANT the life you crave is on the other side of a learning how to thrive with a focus on more energy, more performance. it is only through that, anyway, that you can build "lean", that you can tighten your waist. and if you are over 40? if you DON'T do this - i'd be worried about how your metabolism and hormones will respond throughout peri-meno the best way to have a strong, fit-chick shapeis to keep one that you've been building over time'your belly fat shifts are WAY more dramatic without learning body recomp [[ the right way ]] This is what I help many women with who join my team of STRONG-badass-women If you want to be the next super success - for lifeDM me 'THRIVE' (or click the link in bio) by @transformxruby
6
2 months ago
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STOP OVERLOOKING THIS‼️‼️Building muscle IS NOT just adding more because "progressive overload"that can easily lead to a whole heap of junk work that adds MORE FATIGUE and eats at your recovery ... WITHOUT results attachedAnd it's usually legs that are the ones to struggle because they're huge muscles and they need way more OF THE RIGHT STIMULUSand LOUD ENOUGH to force them to change... yes, it DOES need to get progressively louder OVER TIMEit's not about more music... higher frequency...✅️ It's about higher OVERALL AMPLITUDE and the QUALITY of that soundin the RIGHT LANGUAGE..But this requires a lot more specific teaching than you realise which is why even when you lose weight or even fit into an old pair of shorts, a smaller pair...your legs STILL never end up looking tighter, toned or more definedand your glutes are still MIA...If you're not using straps with pretty much ALL of your leg exercises... are you truly training effectively?Your program has specific intentions behind itYour lower body exercises of there to build somethingAnd if grip is what you need for A PARTICULAR SPORT... ... there are better ways to train itthrusting your way to “s3xy legs" or tooshiewill. never. be. enoughAnd you shouldn't need to thrust more than 2x a week...ohBut even with all of that... if you never eat enough for long enoughyour legs and glute goals won't get far... ready to level up your training and learn how to put this together? for REAL body composition results..?COMMENT/ DM "RECOMP" I'll send you my free blueprint and a bonus podcast playlist by @transformxruby
1
2 months ago
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