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✨Surprise & Delight
Product Manager sharing about memorable eCommerce experiences spotted along the way
#ecommercedesign #uiux #productmanagement
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sssolitaire [Card game] - Website is fascinating with an intense use of animations and transitions 
💚:
 - Love the floating card deck on product page, we just want to catch them
 - Great in-site switch to dark mode
🗒: The About page with game rules could be easier to read with less text and maybe an educational video by @uiux_cool_stuff
1
5 years ago
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@anothertees [Sustainable clothes] I was stunned by this interface - Bold design! What do you guys think of it?

💚:
 - Unforgettable website, once we know how to navigate it, it does convey a message that the mission, not the design matters
 - Love the animated t-shirt on an invisible avatar - it can be for anyone
🗒: Maybe a quick guide on how to navigate the site would help after the readme file, as well as some media mentions about the brand to make it look more legit by @uiux_cool_stuff
3
6 years ago
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@julemontwatches [Accessories]
💚:
- Great representation of the brand concept in the homepage and about us page, making us slide through the design concept behind the watch 
- 👍 bonus for the loading screen representing the iconic shape of the watch
🗒: I could not find the add to cart CTA on PDP for a few seconds, blended in the page by @uiux_cool_stuff
1
6 years ago
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@acidleague [F&B] - Caught my attention with a minimalistic but efficient design. How do you guys find it? 
💚:
- Love the product images, with a feeling that we can just grab the bottles from the category page
- Subscription CTA on point on some product pages 
🗒: Website still raw, can step away from the template further with loading animation and an Add to Cart CTA more in the theme by @uiux_cool_stuff
1
6 years ago
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When I read about inclusivity in web design, many sources bring it back to only making a website accessible. Inclusivity results in accessibility, but also much more. It is about the process and doesn’t follow international norms. 👋How do you take inclusivity into account when designing your product? by @uiux_cool_stuff
3
6 years ago
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Continuing my journey to learn more about accessibility vs. inclusivity, here are a few takeaways I have for websites! 🔎 How are you including accessibility in your product design process? by @uiux_cool_stuff
3
6 years ago
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I have been looking at different things to keep in mind when designing an eCommerce website and making sure it is accessible to everyone is primordial. Does anyone have good examples of accessible and/or inclusive website? 👋 Stay tuned for more by @uiux_cool_stuff
2
6 years ago
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@wnderallday [F&B] has a simple yet dreamy website, what do you guys think? 
💚:
- Great animations and loading waves, very well aligned with the brand
- Crush on the category page with a different color background for each product, making us slide through different atmospheres! 
🗒: « About Us » page could delight us more by @uiux_cool_stuff
1
6 years ago
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@moooi definitely elevated the eCommerce experience with the use of transitions and beautiful visuals. The user gets lost in the website exploring the collections or long product pages ✨
💚: Great moodboard feature where users can personalize the size/placement of the objects and background 
🗒: The product pages have a sticky section to open to get product information which is hard to navigate on mobile by @uiux_cool_stuff
2
6 years ago
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@glossier [Skincare and Beauty] - Diversity is still needed all over the eCommerce industry, still not enough brands are including specific features around it their product design process like Glossier does. 
💚:
- Great “Compare shades” feature to see how the product looks on user’s skin tone
- Easy navigation with great icons/doodles 
- Transparency with a clear ingredient list
- Strong use of product reviews and community 
+1 for the subtle galaxy load animation present all over the website😍
🗒: Missing options to filter on category page by @uiux_cool_stuff
2
6 years ago
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@styletheorysg [Fashion Rental App]
💚:
- Minimalistic design, making the whole experience simple and relaxing even if the app has many features
- Great navigation 
- “As seen on you” feature to encourage community effect 
- Personal collections 
- Not too invasive or pushy for the user to subscribe, subtile nudges 
🗒: Size guide pretty limited for international equivalences by @uiux_cool_stuff
2
6 years ago
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@kineuphorics
💚:
- Original fonts and animations (see the gorgeous gift page)
- Transition effect to see the drink in the menu
- “Tell us how you feel” block, which is a catchy way to say “Contact us”
🗒: Header icons sometimes cut or missing, lack of spacing sometimes between elements by @uiux_cool_stuff
2
6 years ago
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