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marketing at a higher frequency for building products, home brands and interior designers
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Just like a stunning room design starts with an inspiring mood board, a successful online presence begins with a powerful digital marketing roadmap. 🗺️

Our blueprint for online success outlines the key elements every home brand and interior designer needs in their digital roadmap, including:

-SEO strategy to boost search rankings
-Social media plan to engage your audience
-Content calendar to stay on schedule
-User experience design for a seamless site
-Analytics to optimize your efforts
-Brand identity guidelines for consistency

Tap the link in our bio to discover how a strategic digital marketing roadmap can be your blueprint for online success! 🙌
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#digitalmarketing #onlinestrategy #marketing strategy #socialmediastrategy #socialmediatips #contentmarketing #brandstrategy #seo #webdesign #uxdesign #interiordesign #interiordesigner by @ultraviolet_agency
5
2 years ago
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Where to find us at HPMKT. 👋

High Point Market is coming up, and we’ve got a full calendar.

Swipe through for the full schedule, locations and details. Save it for later and if you’re going to be at HPMKT, come find us. 🗺️

#ultravioletagency #digitalmarketing by @ultraviolet_agency
2
2 days ago
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What if the problem isn’t your content?

You’re posting. You’re showing up. You have a website, an email list, and a content calendar but somehow, it still doesn’t feel connected.

In our latest blog we share the marketing steps that often get skipped because they aren’t as visible or exciting as the execution: knowing your audience, defining your point of view, connecting your channels, mapping the customer journey, and building a foundation for search.

Because sometimes the next step isn’t more content. It’s more clarity.

Visit our website to read  The Marketing Steps Most Brands Skip (And Why They’re Paying for It Now). 

#ultravioletagency #aeo #digitalmarketing #aimarketing by @ultraviolet_agency
0
3 days ago
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Another stop on our #HPMKT calendar. 🧠🎨

On Saturday, October 17, Jen and her colleague Ericka Saurit @sauritcreative will be joining @science_in_design_official at Suites at Market Square @andmorehpmkt @highpointmarket for an afternoon exploring the connection between design, art, and human health.

The NeuroArts: The Impact of Art on Our Minds and Bodies program brings three conversations together from designing for human health to neuroarts and, finally, marketing, where Jen will join Ericka Saurit for the closing session.

Three sessions. Three perspectives. One big question: what happens when we design with the human mind and body in mind?

📍 Suites at Market Square, Seminar Room
🗓 Saturday, October 17
⏰ 1–4 PM
Presented by @andmorehpmkt

#highpointmarket #digitalmarketing #ultravioletagency by @ultraviolet_agency
2
8 days ago
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Heading to High Point Market this October. 👋

On Saturday, October 17 at 10 AM, Jen Smiga will be at The Point moderating “What Your Brand Partners Wish You Would Ask For,” presented by Revolution Fabrics @revolutionfabrics.

Joining her for the conversation: @vacationrentaldesigners @jducedesign @clairejefford @libbylangdon

If you’re at #HPMKT, come join the conversation on what designers should be asking their brand partners and what better collaboration can look like.

📍 The Point
🗓 Saturday, October 17
⏰ 10–11 AM

#highpointmarket #digitalmarketing #ultravioletagency by @ultraviolet_agency
6
9 days ago
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A few weeks ago, Ultraviolet + NYC. 🗽

First stop: the @nylonconsulting Client Summit at The National Arts Club, where Jennifer Smiga joined Julia Moran Johnston of @businessofhome @dwellmagazine @dominomag for a conversation about AI, search, publishing and where discoverability is headed next.

Then we headed to 200 Lex for @nydc’s What’s New, What’s Next, where Jen joined LuAnn Nigara, Jenna Gaidusek, Liza Graves and Jackie Paulsen for a conversation on the women building the technology shaping the interior design business.

Two events, a lot of smarties and plenty of new learnings

NYC, see you again soon 👋

#ultravioletagency #digitalmarketing by @ultraviolet_agency
2
10 days ago
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Our WNWN panel at @nydc was a blast! What’s New What’s Next is always a fantastic time for us to get connected with the design community, share our new product, and open our space for important voices to have a place to share. Yesterday we had 6 women founders who are shaping tech in the industry share their insights. A day marked by bubbly, gelato, and practical insights. Thanks for everyone that joined us for the panel and for @averyjohnson.design rug collection. We loved connecting 💻🎨🗽🎙️ by @ultraviolet_agency
20
a month ago
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Strategy > content⭐️ by @ultraviolet_agency
1
a month ago
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Less than one week away. Six founders. One conversation you won’t want to miss.

Join us during What’s New, What’s Next at the Lexington Home Brands showroom for a conversation bringing together women at the forefront of technology, business, media and innovation in the interior design industry.

Moderated by LuAnn Nigara, the panel will explore what these founders have built, why they built it, and what interior designers should be thinking about as technology continues to reshape the way we work.

Walk away with a clearer understanding of what a technology roadmap really looks like, how to build one for your firm, and why investing in the right tools matters now more than ever.

September 17 | 1:45 PM
New York Design Center | Suite 212

And come a little early (or stay after) — L’Arte del Gelato will be serving from 1–4 PM. Save this post and we’ll see you in New York! by @ultraviolet_agency
6
a month ago
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What does the future of technology look like for the interior design industry, and how can designers make it work for their businesses?

Join us at the Lexington Home Brands showroom at the New York Design Center for Women Founders Shaping Tech in the Business of Interior Design, a conversation bringing together women at the forefront of technology, AI, media, marketing and business tools created for the way interior designers actually work.

Moderated by LuAnn Nigara, the panel will explore what a technology roadmap really looks like, how designers can build one for their firms, and why thoughtful investment in technology is becoming an essential part of running a successful design business.

Swipe to meet the women joining the conversation and learn more about the perspectives they’re bringing to the panel.

⏰ Thursday, September 17 | 1:45 PM
📍New York Design Center
🛒Lexington Home Brands Showroom | 2nd Floor, Suite 212
🍎200 Lexington Avenue, New York City

We look forward to welcoming the New York design community into our showroom for an afternoon of ideas, connection and conversation.

About the panel: This panel puts six founders in one room for a direct conversation about what they built, why they built it, and what interior designers deserve from the technology companies serving them.
With a full building of programming competing for your time, this is the panel that pays you back. 📝

Introducing the panelists and tech founders 💻

📋 WALK AWAY WITH:
• What a technology roadmap really is. 🗺️
• How to build one for your firm. 🛠️
• Why investing in technology is no longer optional 🔥

⏰ Thursday, September 17 | 1:45 PM
📍New York Design Center
🛒Lexington Home Brands Showroom | 2nd Floor, Suite 212
🍎200 Lexington Avenue, New York City

We look forward to welcoming the New York design community into our showroom for an afternoon of ideas, connection and conversation.

Sweet treats, champagne, and learning… what’s better? 🍨🥂🗒️

Moderator | LuAnn Nigara 🎤

LuAnn Nigara is a business strategist, keynote speaker, and host of A Well-Designed Business, named a Top 10 Interior Design Podcast by Architectural Digest and the most downloaded podcast in its by @ultraviolet_agency
20
2 months ago
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In the age of AI search, being findable isn’t enough, you need to be the answer. ✨

For interior designers, that means: consistent brand voice across every platform, content that actually sounds like YOU (not a robot), and showing up in the conversations AI tools are having about design. The designers winning right now aren’t just optimizing for Google, they’re optimizing for how AI understands and recommends them.

Translation: your online presence needs to work harder and smarter. 💡

#AISearch #InteriorDesignMarketing #DesignBusiness #AEO by @ultraviolet_agency
0
2 months ago
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Two industry-leading communities. One big idea. 👀

@science_in_design_official has the research proving good design heals. @VacationRentalDesigners has the data on what drives bookings and revenue in the $100B+ short-term rental market. Together, they’re a game-changer for your design firm.

Join us for "The ROI of a Healthy Sanctuary”: a joint SID + VRD event.

📅 Aug 11 | 🕛 12pm EST | 💻 Zoom
Link in bio to register

You'll walk away with:
 🧠 Why design decisions shouldn't be based on opinion anymore
 🌿 The research on what actually restores and relaxes people, and how your design peers are already implementing it
 💰 Insight into the exclusive VRD buyer discounts with top science-forward design brands
 🤝 Access to real community + accountability, so you're never doing this alone
For designers ready to lead, this one’s for you.

#InteriorDesign #VacationRentalDesigners #scienceindesign by @ultraviolet_agency
2
2 months ago
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