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🖊️ Branding & Design | 🏁 15+Yrs
🖥️ Lifestyle, Product, Food & Drink
📓 Booking Winter ‘26
🖤 Husband & Wife Team
🧭 North Wales/Chester ➔ Global
POSTS STORIES REELS TAGGED
Always fashionably late to a trend. 🖤

Looking at everything laid out together, one thing’s obvious. We don’t really have a style. And honestly? We’re good with that.

If anything, our style is: whatever’s best for the client.

There’s a lot of noise in the design world around developing your own aesthetic. Your signature look. Your thing. And I get it. But sometimes ego creeps in where curiosity should be. Your style starts to speak louder than your client’s brand.

The designers and studios we actually admire? They disappear behind the work. Into the work. A design isn’t about our faces, it’s about our clients. Every mark they make captures the concept, the brand, the feeling. Not about making a portfolio piece.

That’s the goal.

No favourites in here and if we didn’t include a logo it’s not because we didn’t like it! We just pulled form our storage and it was first come first serve onto the page, and which ones fit. We love every logo we make. 

@logoarchive.now @logoarchive by @weareambitious
27
5 months ago
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We are Ambitious Studio*

We look for the ambitious individuals who believe in themselves and know what they want. We’ll be as involved in your project as you need us to be, whether it’s building a brand, working together for the long-haul, or just a one-off ‘wow’ moment.

We are a studio* of designers, thinkers, and outsiders. We create identities and visuals, informed by strategy and underscored by wit, for ambitious people looking to do things differently in order to do them better.

We love working with people setting out on their own, looking to do something a little outside the norm. 

Since 2015 our mission has been to design brands, creative content, build websites and shoot photography and more across a range of industries, from lifestyle and hospitality to e-commerce and product.

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#creative #creativity #ambitious #motivation #designer #creativeprocess #designcompany #creativeagency #branddesign #brandsesigner #northwestdesign #chesterdesign by @weareambitious
7
3 years ago
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Are those bridges burnt or does anyone agree? 🔥

Edit: we’ve had more messages of agreement on this than anything else, but a lot of ‘I didn’t want to comment, but…’ - even from people with lots of award!

#designawards #designawardwinner #designers #designbusiness #smallbusiness #awardsseason #businessawards #businessaward #sme #brandingdesign by @weareambitious
23
3 years ago
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We first worked on the @castlegreenhomes brand when it first launched, and have been creating and direction their brand styling ever since. But a lot has changed since then.

Castle Green has grown into one of the fastest-growing names in housebuilding, and the brand has continued to grow with it.

For their new Hawarden development, we’ve pushed things forward again. Updating how key brand elements are used, introducing a new approach to colour, and creating a series of bespoke patterns inspired by the shapes and details found in castle windows across Wales.

All brought together across a new signage system designed to work harder on site. Simpler. Bolder. More functional. Still unmistakably Castle Green.
Good brands don’t stand still. taken in Hawarden by @weareambitious
2
16 days ago
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The Stoics believed inspiration wasn’t something that appeared out of nowhere. It came from paying attention. From observing the world around you and finding meaning in what already exists.

That idea became the foundation of The Muse.

At the heart of the identity sits the muse. A logo that has timeless presence whether stamped on a menu or carved from marble. A timeless symbol inspired by classical Greek sculpture, connecting the identity to centuries of Mediterranean craft and storytelling.

The Spirit is the Mediterranean is foundation of our Muse, creating a visual expression of the philosophy behind the restaurant. A reminder that the food, atmosphere, architecture, coastline, and culture all play a role in shaping the experience.

A brand built from a strong philosophy, designed for the modern hospitality and created to share a little more of the Mediterranean spirit. by @weareambitious
5
4 months ago
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This has to be top 5 most enjoyable things we’ve ever created. (Except for the next box 👀)

Twenty-five years of training for this... I guess this is growing up.

But this is smarter than just a box. Not just another numb bit of packaging. It shows people exactly where the WHOCULT brand sits, and importantly, that anyone can come sit with them too. Because we all know that sometimes in coffee shops, it feels like high school never ends. If you’re still not okay, feeling a bit in too deep, or even think, ‘wait, I’m not 30(+), I’m just a kid’... This box is for those us. It says I want you bad. 

Feeling this? Name every sticker on the box and I promise to get you a donut next time your’e in Cardiff. Makedamnsure you don’t miss any! by @weareambitious
15
4 months ago
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Meet Lorenzo... 👋
A New York & Detroit style pizza brand built on boldness, simplicity and a whole lot of character. The brief was wide open — create something that felt classic but alive. Something fun but simple to work with. A brand with personality baked in from day one.
So we built Lorenzo. Hand-drawn, instantly recognisable, and impossible to ignore. Chilled and nonchalant about how good his pizza is. Quiet confidence. A mascot with as much character as the pizza itself.
Red. White. Checkerboard. No fluff. Big messages. The kind of brand that doesn’t need to explain itself — it just shows up and owns the room.
Just Like Ma’ Used to Order. 🍕 by @weareambitious
2
6 months ago
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If you’re from the North, you already get it.

The brief was simple:
“Make it feel like it belongs on a sticker, then a deck, then a box.”

That’s DEAD GOOD. by @weareambitious
0
6 months ago
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Sadly this product never went into production, and has sat in a hard drive for almost two years, but we couldn’t let it live there forever. Maybe there will be another moonshiner coming to wales soon! by @weareambitious
0
6 months ago
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We used to turn up and start shooting straight away.
That’s changed.

Now we take a few extra minutes. Walk it. Watch it. Figure out how the place actually lives before we start pointing cameras at it.

Lately we’ve been playing with a modified lens built from a disposable camera. It’s a feel you can’t fake with photoshop in quite the same way. It slows everything right down. Makes you actually look. Light, textures, odd little angles you’d normally walk straight past. Real moments, not the polished ones.

The kind of photos that feel less like “content” and more like something you’d keep.

Turns out, the best shots aren’t the fast ones. They’re the ones we nearly walked past. by @weareambitious
1
6 months ago
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@castlegreenhomes are one of those amazing clients that makes being in the design industry so good. 

They start off by building their reputation on building genuinely amazing quality homes, but also making a customers whole experience comfortable, respectful and an overall positive and exciting process when people can feel at their most stressed out or anxious. 

The team that launched Castle Green keep pushing every year to create new processes and keep exceeding industry standards. 

After delving past one of their new sites this morning, we’re thinking of moving! 🏠 by @weareambitious
0
6 months ago
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Most cocktail menus end up feeling like a spreadsheet with a drinking problem.

We thought we’d fix that.

Not just another icon or colour code. Something that actually connects to the space, the story, the reason the place exists.

For this menu, every drink is illustrated. As if the bartenders sketched them mid service. Loose. Characterful. Real.

But not for decoration. For decision making.

You can see the size. The garnish. The glass.
You know what you’re getting before you even open your mouth.

Not sure what you want, but you’ve spotted something from across the bar?
Point. Order. Done.

Because drinks aren’t just a list. They’re an experience.
And the easier they are to recognise, the faster the bar moves and the better the night gets.

Not everyone’s a cocktail expert. Fair enough.
A little guidance makes the whole thing smoother. Like the drink should be.

Design in hospitality should always do a job.
This one gets drinks in hands faster. by @weareambitious
0
7 months ago
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