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Lazaris

@wearelazaris

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Strategic branding, design and photography studio. Our work spans industries, mediums, aesthetics, and time.
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A lighting and composition study in restraint. This in-studio test we did explores contrast, silhouette, and controlled lighting to create tension and focus. By pushing the bottle into near darkness and isolating the label with a precise beam, the image turns a simple concept into a statement piece. by @wearelazaris
2
7 months ago
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Honored to have built logos that are featured in the Alphabet Logo book by Counterprint. Alphabet Logo is a bold tribute to simplicity—where single letters become powerful identities. The book showcases 500+ marks from world-class studios like Pentagram, Wolff Olins, and Bruce Mau Design—exploring how the alphabet becomes a universal design language in visionary hands. I am incredibly grateful to be included among the many studios shaping clarity, meaning, and cultural impact—one letter at a time. by @wearelazaris
1
9 months ago
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Here’s why strategy first is still the smartest move you can make, for your business and your design process. 🎯 Tap in to hear how pros slow down to speed up. Full Episode with @wearelazaris now up! Search ABLE HEADS everywhere you get your podcasts or go to podcast.ablehead.com #CreativeStrategy #DesignTips #BrandStrategy #FreelanceLife #CreativeBusiness #PodcastClip #CreativeProcess #ContentStrategy #AbleHeads by @wearelazaris
5
a year ago
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The vibes we bring to the function 🕺🪩⁠ ⁠ Want more creative chaos, behind-the-scenes LOLs, and binge-worthy inspo just like this? Tap the link in bio and head to our YouTube channel! We’ve got HOURS of gold waiting for you! 🤩❤️ by @wearelazaris
13
a year ago
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Timelapse from a previous Adobe Livestream. Title on our YT channel is “How to build 3D letters in Adobe Dimension- Adobe Live” give it a watch, to feed the algorithm, and/or learn something. by @wearelazaris
1
2 years ago
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This project holds a very special place in my heart 🇬🇷 The olive oil market is crowded with ornate bottles, gold-embossed labels, and family trees longer than a Greek epic. Most brands try to whispers tales of ancient groves, noble traditions, and secret harvesting techniques passed down through generations. And while that’s all very romantic, we had just one question: Does it actually taste good? That’s how Elaio was born. No pomp, no pretense—just ridiculously good olive oil. The kind that makes everything it touches taste better. The kind that your Yaya (Greek for grandma) would drizzle over everything with a generous hand and a knowing smile. Because olive oil isn’t meant to sit on a pedestal; it’s meant to be poured, shared, and enjoyed. So we ditched the over-the-top branding and focused on what really matters: hand-harvested, cold-pressed, extra virgin perfection. A taste so fresh, so vibrant, it practically hugs your taste buds. And because we believe great olive oil should be as inviting as a home-cooked meal, we’re making it accessible, friendly, and absolutely not a secret. No family crests. No nonsense. Just olive oil that’s so good, we’ll give olive your money back if you don’t love it. #Branding #PackagingDesign #GraphicDesign #Packaging #Brand #logo #CPG #FoodandBeverage by @wearelazaris
3
2 years ago
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We are superheroes. by @wearelazaris
0
2 years ago
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Go check out Alex’s recent interview on @communicationarts at https://www.commarts.com/fresh/lazaris by @wearelazaris
0
2 years ago
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We helped Total Service gain a competitive advantage by crafting an effective and unique brand language that stands out from their competition. In order to do this, we leveraged both 2D and 3D illustrations to quickly illustrate abstract and literal concepts to their audience. totalservice.io https://www.wearelazaris.com/total-service #branding #technology #visualidentity #brandnew #technologies #2d #3d #design #strategy #identitydesign #brandstrategist #systemdesign #business #B2BMarketing by @wearelazaris
0
4 years ago
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We're so proud of what we've been able to achieve with Total Service, formerly known as Automated Integration. We partnered with them to rename, refresh and reposition their business. The intention behind these big changes was to help broaden their audience, and develop a competitively distinct brand to showcase their fully customizable ERP software for HVAC, Elevator and Service organizations. With a new name, responsive brand identity, website redesign and campaign collateral, they are ready to empower other businesses and technicians. totalservice.io https://www.wearelazaris.com/total-service #branding #designsystem #business #technology #strategy by @wearelazaris
0
4 years ago
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We helped Carbon6 bring their suite of over 15 products into their new brand system. In order to do this, we designed a system that felt cohesive, but was flexible enough to grow with the accommodation of future acquisitions. Our solution gave each individual product an ownable, distinct visual language while still feeling attached to Carbon6’s new brand. This included creating unique icons, patterns, and gradients for each product that could be applied to websites, marketing, and other digital and physical touchpoints. by @wearelazaris
1
4 years ago
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When building the new @carbon6io identity, we looked to their past to build a more cohesive and scalable future. Historically the brand's design language was rooted in science, so for the new mark, we built off Carbon molecule structures. by @wearelazaris
2
4 years ago
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