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⛰️ Founder @landmarkagency
📸 We create narrative-led video content for brands in need of loyal, repeat customers
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Allow me to reintroduce myself!

Maybe you didn’t know this about me, but I actually originally started my career in the sports world.

Now, I partner with brands like yours who have something real and meaningful, but their online presence fails to do it justice.

So I transform audiences from feeling ‘advertised to’ to feeling ‘invited in’ and thus create from your followers loyal, repeat, bought-in buyers 🤝

If you’re looking for your socials to actually achieve your business goals instead of feeling like you’re throwing spaghetti against the wall, hoping something sticks.. DM me “101” and I’d love to say hi! by @will_bones
21
6 months ago
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We’ve been at capacity for the better part of 2026.. and now that Q4 is here, we’re opening our doors again to help more business owners and company leaders whose brand is bigger in real life than it is online.

I can’t straight up right now tell you what your exact problem is.. but I’d love to show you what we’re doing for our clients thats working really well.

We create, plan, and produce a content system that caters to every step of your sales funnel and moves people toward action. 

If you’d like to see what it would look like to have a creative partner that cares as much about the business as the content, then let’s talk 👊 by @will_bones
2
5 days ago
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No matter the industry, we build all projects for clients around the same framework….

When clients come to us, their messaging feels inconsistent, and their visuals don’t reflect the depth of the brand. As a result, customers are getting stuck in their customer journey because they’re not bought-in emotionally (so they flock to your competitors instead).

We change that by providing automatic content to your inbox every month that aligns with your company’s sales objectives and caters to every step of your marketing funnel.

If you’re interested in how we can transform your brand’s followers to become bought-in fans, DM me ‘INFO’ to see how! by @will_bones
6
19 days ago
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This weekend my company turned two years old🎂 and one year since I went full-time with it. 

Two years ago I created a CRM system having no idea if I’d get a single client, or even what my goal was with it.

Since then I’ve built the engine, went all in on it, added to the team, and we have worked with so many really rad businesses. The coolest part is seeing brands go from posting into the void to building audiences that show up for them through intentional messaging and killer, consistent creative. 

That’s the whole point of this business, and two years in, it’s working. aaaand I’ve got a couple more spots open for Q3. So if it feels like your brand is holding your business back, then message me “info” to learn what we do for folks just like you! by @will_bones
42
a month ago
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Meet Triple N Ranch Winery.

We created a robust strategy of narrative-led short form videos optimized for socials. Rather than solely emphasize the product, we leaned in on what makes them unique: their history, story, and location.

We presented them as a cultural and community staple through authentic storytelling. This took their brand to new heights with not only attention, but the conversions to match.

It’s possible to add depth to your online presence while keeping business sales the focus, just scroll through these slides to find out how! by @will_bones
3
8 months ago
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The best stories aren’t invented, just discovered.

THE PROJECT:

A sprint car documentary following a second-generation racer in Texas. His dad raced it, and now he does. It’s fast, dangerous, and underneath all of it, tells a story about a father and son doing the thing that’s always connected them. 

We shot a hero film plus several cuts built for social. Each product was engineered to do a different job at a different point in the funnel. 

Stop chasing content to fill your social calendar, start chasing narratives that are evergreen and foster brand loyalty! by @will_bones
1
8 months ago
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Don’t post your product, because that’s what your competitors are doing!

Instead, you need to be doing these three things:

1. Posting videos
2. Showing faces
3. Positioning yourself as a likable expert (personality + expertise)

Everyone can compare your product to your competitors… nobody can compare your story. People buy based on emotions! by @will_bones
5
10 months ago
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Honestly just having the best time over here 😂

Reminder that your content can look good AND be fun to make! You deserve stress-free content that does more than just blend in online. 👊 by @will_bones
3
10 months ago
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My posture: 🦀 
The shot: 🤌 by @will_bones
8
a year ago
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I know it’s not just me.. do you feel like a broken record always explaining your business?

You’re not annoying.. it’s your job! 

You are the one who hears it the most.. because you’re saying it (and living it).. so take this as your sign to keep going 🫡 by @will_bones
2
a year ago
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Your page has seconds to make a first impression. If you don’t have pinned posts that speak clearly, people will move on quickly. 

If we haven’t met, I’m Will! I believe social media should feel like momentum, not a mystery. 

People make a decision about your social media page in less than 3 seconds (Heidi Cohen, 2022). The first piece of real estate that people see is extremely important, and can get you serious business if done the right way. 

Comment or message me ‘Pinned’ if you want to see examples of how it works! by @will_bones
4
a year ago
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Recently took these lifestyle and product photos of @sapsoriginal 🏃‍♂️ by @will_bones
14
a year ago
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