Instagram story viewer> @xoxocatherinep> Posts
13K
followers
659
following
🌹rooted in wonder, led by curiosity 🌎
🌀living the practice of becoming
📍NY ✦ @villanuevamuse ♒︎☀︎ ♋︎☾ ♍︎↟
☀️presence ✦ storytelling ✦ whimsy 🧜‍♀️
POSTS STORIES REELS TAGGED
Grateful to be featured in @voyagemiami .

What I keep coming back to is how stories like this don’t begin with a brand—they begin with lessons, with people who came before us, and with all the quiet ways we’re shaped before we even know we’re building something.

Villanueva Muse was never just an idea. It came from lived experience, from watching, learning, unlearning, and carrying forward the values of craft, care, and resilience I inherited along the way. Entrepreneurship, for me, has always been less about “starting” and more about continuing—transforming what I’ve learned into something I can offer back into the world.

I’m deeply grateful to the Voyage platform for holding space for independent voices across cities, beginning with @voyagelamag and continuing through @voyagemiami and beyond. Thank you to David and the editorial team for the feature, and to Mike in publishing for the thoughtful care in shaping and refining the piece.

On a personal note, there’s pride in being able to contribute in my own way to something larger than myself—raising the Philippines flag abroad through my work, my story, and the way I choose to build. Carrying heritage not as decoration, but as grounding. As responsibility. As quiet visibility.

If you read it, I hope you see not just a brand, but a continuation of everything that made it possible.

Utmost gratitude,
Catherine
Founder, Villanueva Muse taken in New York, New York by @xoxocatherinep
75
3 months ago
Download
The cenote held me like an old memory. 🌿💧A moment outside of time — where the water knows your name, and the jungle speaks in stillness. This is what it means to return to source. To remember. To breathe.

An invitation to remember our kinship with water. We are water. In times of moving currents, water invites us to heal as it heals. A mirror for continual understanding, education, care, inspired action, communion, nourishment. How do we begin to nourish what has always nourished us? Everything is an open invitation guiding us to mutual respect. What and how do we offer to water as it sustains every part of our being•ness? As it holds us, bathes us, cleanses us…where the scales have tipped it asks for us to remember. We need to nourish & care for all that nourishes & cares for us. This is the sacred dance we can only humbly hope to facilitate while we are here.🌏💧🌀

@thehouseofaia 📍 taken in Planet Earth by @xoxocatherinep
13
a year ago
Download
Thank you @thesabrinaphoto for your beautiful captures!💎📸

I give thanks for the good. I give thanks for the bad. I give thanks for all I have. I give thanks for all I had. Shadows dance with light, light dances with the dark, and all that I can do is follow my inner spark. 🎵Jila Ji 🎶 taken in Mt Shasta by @xoxocatherinep
122
2 years ago
Download
Okay but can we take a moment for this photo?!✨Seeing Villanueva Muse styled this beautifully stopped me in my tracks. From the layering to the tiny details to the warmth of the entire image. You made these pieces completely your own, and that is always the most beautiful part.

And then to receive words like these alongside it…🥹There’s something incredibly special about creating and curating pieces, sending them off, and eventually getting a little glimpse into the life they’ve found on the other side.

Thank you for taking the time to photograph them so beautifully, for noticing the care behind the details and packaging, and for sharing such thoughtful words about your experience. Every photo, review, tag, message and story shared reminds me that Villanueva Muse is becoming more than the pieces themselves. It’s the muses who wear them, layer them, travel with them, gift them, and make them part of their own stories. To the muses who let VM become a little part of your world, thank you.✨Crafted for kinship. An extension of your becoming.

📸 @beautiful_chaos_5 taken in Bloomington, Illinois by @xoxocatherinep
16
a month ago
Download
Every time I walk the city, I’m not just passing through — I’m absorbing the textures of old buildings, the rhythm of strangers, the details no one notices…With a background in product and style development, my eyes are trained to see what could be —Inspiration in movement, color, architecture, and muses. Every step, every corner, becomes a spark for what I create next.

This is how Villanueva Muse is born — through story, soul, and what the world whispers when you’re paying attention.
.
.
.
Music: Walk
Musician: IksonMusic taken in Soho New York by @xoxocatherinep
21
a year ago
Download
Maybe you know the feeling.  That little pull toward somewhere you can’t quite explain. A place you keep thinking about. A trip you keep postponing. A change you keep telling yourself you’re not ready for.

Sometimes we need to step away from everything comfortable, not because our life is wrong, but because we can’t always hear ourselves clearly inside of what we already know. There’s something about getting back to the elements that brings us back to ourselves. Water. Earth. Mountains. Air. Fire. Open sky. Movement. Stillness.

Maybe that’s why we’re drawn to certain places again and again. And maybe the places we feel called to aren’t always asking us to escape. Maybe they’re asking us to reconnect.
So if you’ve been feeling that nudge lately, pay attention. Follow the breadcrumbs. Even if they lead somewhere unfamiliar. Even if they scare you a little. Especially then.
Because sometimes the scariest yes is the one that brings you back to yourself.And if the calling keeps calling…Maybe it’s time to answer.🌿 taken in Mount Shasta, California by @xoxocatherinep
9
2 months ago
Download
Once a dancer, always a dancer, & once a warm dancer, ya sometimes get 2 splits in. Six inch by Bey also REALLY HELPS!💛😍😉 #dance #music #dancers #inspiration #arts #style #whoruntheworld by @xoxocatherinep
0
9 years ago
Download
Thank you @jennaececelia for writing the original poem that’s inspired so many to write their own version🕊 What a cathartic experience dropping into this moment. What would you say to your younger self?🐛🦋

My version took me right back to that moment in my 20s when I JUST KNEW I wanted more for myself…

I met my younger self for coffee
She came on time & 
ready to hear what I have to say
She had her nursing school books with her 
& her dance clothes in her gym bag
 
I told her she was about to make 1 of the 
scariest moves moving across the country
She looked at me in tears because 
she feels like she went on a path 
that wasn’t really hers
I told her she’s going to live there for 10 years 
& she won’t ever be the same
She continued to sob in disbelief because 
she can only see where she still was
I told her to buckle up & to wipe away her tears
She took a deep breath waiting for more advice
 
I held her hands & looked at her in the eyes
She looked away because 
she didn’t know how to receive so much love yet
I told her to look at me
She started to tear up again
I told her she’s going to keep flying high but 
her definition of flying high will change
She looked at me with hope for the very first time
 
I hugged her tightly
She hugged me right back
I told her when she gets tired she needs to look at how far she’s come & to trust her intuition
She said she will always look back 
& trust her intuition
 
We parted ways
I smiled as I walked out of the coffee shop with confidence
She smiled right back watching me walk out with confidence

🙏🥹🦅📌
Coffee with my younger self, Reflecting on my past, Advice to my younger self, Personal growth journey, Self-love and healing, Life lessons and reflections, Talking to my younger self, Growth and transformation, Mindfulness and self-awareness, Becoming my best self taken in New York by @xoxocatherinep
29
2 years ago
Download
Dancing on the line of a dangerous love. Insatiably insane, equally exchanged. Dancing in the light of a canyon sun. Racing every wave, going North on the 1. The promises we make, I still haven’t changed. You can find me back in California & sleeping with all the lights on. ~”Good Girls” LANY 🎶🎤⚡️ 8 years in lalaland. BEST risk I ever took & just warming up. Ahhhhlove the City of Angels.🙏🏼💃🏼🦋 ⚡️#goinguponatuesday #inspiration #music #purpose taken in City of Angels, Los Angeles, CA by @xoxocatherinep
14
8 years ago
Download
I haven't logged in here in almost 4 months 😅😭 shall we catch up?😆 Some faves from October-December:

🌴Slides 1-4 in Singer Island, FL in October PARADISE

🍎Slides 5-7 Ad Week NYC tysm to Fohr @fohr.co x Ad Week @adweek for having me experience the creator delegate experience 

🏃🏽‍♀️‍➡️Slides 8-16 TYSM @hone.health for inviting me to your 5K event hosted by @mariolopez & @dan_churchill & @othership for hosting. It wasn’t in my 2025 bingo card to do my first 5K with AC Slater but there I was 😅

💓Slide 17: just me doing A LOT of running the past 3 months
💓18: Thanksgiving with my nephews
💓19: Grateful for all the love for @villanuevamuse 

More in depth content/videos on my YouTube channel Just Trying by Catherine & website xoxocatherinep.com for my 5K experience, Ad Week, & Singer Island. Happy holidaze to you & yours!🫶🧚🪽✨ by @xoxocatherinep
23
10 months ago
Download
We’ve learned how to perform —for the algorithm, for approval, for survival. We’ve made external validation the standard, while our inner world quietly aches for attention.

We scroll to stay relevant, but forget to stay rooted.

This carousel is a love note to your becoming. To the grief of shedding what no longer fits. To the soft, slow work of remembering yourself beneath the noise, the pressure, the masks.

Because blooming isn’t always pretty —sometimes it feels like falling apart. But that doesn’t mean you’re broken. It means you’re becoming more true.

✨ What part of you are you gently releasing right now?

💛 Save this reminder. taken in New York, New York by @xoxocatherinep
15
a year ago
Download
In deep gratitude for our sistar Cathy for her devotion, her spirit, her light, her generosity and her kinship within the Field of One. ❤️‍🔥 

This is all we pray to co-create in the experience of a Gathering of One Frequency! 🙏🏼

Some key vibrations from Cathy’s share that resonate within the One Heart: 
✧ Kinship 
✧ Leadership 
✧ Devotion 
✧ Curation 
✧ Empowerment 
✧ Village
✧ Transformation 
✧ Liberation 
✧ Sacred YES 

The doors are open to receive your inquiries, Heart Calls and Sacred Yeses, for this year’s Journey with Mt. Shasta family! 🏔️ September 3-7 💎

Website portal and email list are alive & active — tune in 🫱🏽‍🫲🏻

With soul soul much gratitude, 
Katrina, Tiffany, Kim and Maria ❤️‍🔥 taken in Mount Shasta, California by @xoxocatherinep
20
5 months ago
Download

Download All

Save the photos and videos currently loaded on this page.

0Photos
0Videos
Ready to download 0 / 0

Keep this tab open until your download is ready.

back to up