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YITAI

@yitai.la

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By @yitaigeng
Material-driven designs. Made with intention. Built to last.

Selvedge Denim Available on Friday, July 17th at 10AM PST.

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Our Full-Grain Horsehide Zip Boots are now available.

The response to these boots since launching this morning has been incredible. I just want to take a moment to thank everyone who has supported us and placed a preorder. It genuinely means a lot.

This is our first time expanding into footwear, but the philosophy behind these boots remains the same as everything else we create: a commitment to exceptional materials, thoughtful design, and quality craftsmanship.

From the full grain horsehide leather to the Blake stitch construction, every detail was carefully considered to create a pair of boots that not only look great but are built to last a long time.

My philosophy has always been to deliver as much value as possible with every product we release, without compromising on the things that matter.

I can’t wait for you guys to experience them in person.

Thank you again for all the support. - YITAI by @yitai.la

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8 days ago

Excited to introduce our new Full-Grain Horsehide Zip Boots.

Crafted from full-grain horsehide leather, featuring Blake-stitched construction, leather outsoles with rubber traction pads, steel shank support, and YKK zippers.

Please note that the horsehide leather will feel stiff initially, but will gradually soften and break in with wear, developing a more pronounced, natural slouch and stacking effect over time.

These boots are designed to age with you, developing their own unique character and patina with every wear.

Available tomorrow at 10AM PST.

Sign up for our newsletter for early access and an exclusive 10% off code. by @yitai.la

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9 days ago

The Wool Cashmere Harrington Jacket. 
Made from an exceptionally substantial 90% wool and 10% cashmere fabric weighing approximately 800 GSM. 
Designed with a relaxed, structured silhouette and left unlined, allowing the weight and natural character of the fabric to define its shape.
Finished with natural horn buttons and hand-sewn detailing throughout. 
Available Now by @yitai.la

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15 days ago

Made from an exceptionally substantial 90% wool and 10% cashmere fabric, weighing approximately 800 GSM for warmth, structure, and a luxurious hand feel.

The jacket is intentionally left unlined, allowing the natural weight and character of the fabric to create its shape, with a clean interior finish throughout.

Designed with a relaxed, structured silhouette and finished with natural horn buttons and hand-sewn detailing.

A substantial cold-weather layer designed to be worn over everything from shirts to heavier knitwear. Truly a timeless design.

Available Friday at 10AM PST. Sign up for our newsletter for early access + 10% off code. by @yitai.la

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17 days ago

Introducing our Pleated Wool Trousers.

Cut from custom-developed 100% Australian Super 110s wool in a substantial 320gsm gabardine weave. Designed with a relaxed straight-leg silhouette, single front pleat, and half cupro lining for a clean, natural drape.

Finished with traditional tailoring details, including a full curtain waistband, extended hook-and-bar closure, horn buttons, cotton pocket bags, double-welt back pockets, and a blind-stitched hem.

100% Australian Wool. 320gsm. Cut in a timeless straight-leg silhouette.

Available Now by @yitai.la

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22 days ago

Very excited to finally release our Pleated Wool Trousers.

Made entirely from 100% Australian wool, using a Super 110s, two-ply yarn woven into a classic 2/2 twill gabardine.

At 320gsm, the fabric has enough weight to create a beautiful, structured drape while still maintaining the natural breathability and comfort of wool.

We kept the construction intentionally considered, a clean pleated silhouette, half lined with cupro, and cotton pocket bags that allow the natural characteristics of the wool to speak for themselves.

100% Australian Wool
Super 110s
Two-Ply Yarn
2/2 Twill Gabardine
320gsm

A timeless pair of wool trousers, just as they should be.

Available Friday at 10AM PST. by @yitai.la

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24 days ago

One of our favorite denims we’ve ever made.

We milled this fabric exclusively for us. It weighs 14oz and is made from 100% cotton, OEKO-TEX® certified selvedge denim.

In its raw form, the fabric has a rich slub texture. After the light wash, that irregular texture becomes even more pronounced while taking on a soft, vintage-faded appearance. The washing process also softens the denim, allowing it to flow and drape beautifully while still maintaining its structure.

We’ve been wearing these almost everyday, and we’re very excited to finally share them with you.

Available tomorrow at 10AM PST. by @yitai.la

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a month ago

Two new colorways of our Straight Leg Selvedge Denim, arriving this Friday.

Featuring a vintage-washed blue slub denim with a naturally worn-in look and subtle texture throughout, alongside a raw black slub denim with a rich, irregular texture designed to develop its own character with wear.

Both are constructed from 14oz, 100% cotton selvedge denim and cut in our signature relaxed straight-leg silhouette.

Available this Friday at 10AM PST.

Sign up for early access + 10% off via our newsletter. by @yitai.la

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a month ago

The New Bootcut Selvedge Collection Has Arrived.

Featuring three unique colorway, all cut in our newly developed bootcut silhouette.

Available now in limited quantities. Shop via the link in our bio. by @yitai.la

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a month ago

Details of our newest Bootcut and Washed Selvedge Denim.

Made from 14oz, 100% cotton selvedge denim, featuring a rich slub texture and OEKO-TEX® certified fabric.

Finished with custom YITAI hardware, a selvedge ID on the coin pocket, and our newly developed bootcut silhouette. Refined through 20+ samples to get the fit and proportions exactly where we wanted them.

Built around the details, fabric, and fit that define our approach to denim.

Available tomorrow at 10AM PST in limited quantities. by @yitai.la

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a month ago

After 6 months of development, we’re very excited to introduce our newest Bootcut Selvedge Denim Collection.

Our first bootcut release features three colorways:

* Vintage Wash Slub Selvedge Bootcut
* Black Slub Raw Selvedge Bootcut
* Light Wash Slub Selvedge Bootcut

Each pair is cut in our newly developed bootcut silhouette and made from textured slub selvedge denim.

Available this Friday at 10AM PST.

Sign up for our newsletter now for early access + 10% off your first order. by @yitai.la

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a month ago

Our new Slub Selvedge Denim Collection is available now.

Featuring two new colorways: Indigo Slub and Jet Black Slub.

Made from 14 oz, 100% cotton, OEKO-TEX® certified fabric with a textured slub finish. Each pair features our relaxed straight-leg fit and is custom woven and cut for YITAI.

Available now in limited quantities. Shop via link in bio. by @yitai.la

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2 months ago