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Founder @unastokyo
Creative director @badcompany
@alkhalatfc
@sandlifers
• Tokyo - Riyadh
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After a long time of work, we finally launched the new @badcompany drop and introduced a new vision for the brand.

As a creative director, With an amazing team, my vision has always been to build @badcompany into something bigger than a clothing brand. I wanted it to become a platform that represents the youth and creative culture of Saudi Arabia. A space where young people can see their personalities, identities, and lifestyles reflected in something that genuinely speaks to them.

This new chapter is a step toward bringing that vision to life, through fashion, music, art, and community.

Proud of everyone who helped make this happen, and especially grateful to the one person who made it all possible.

This video:
Director @yz.ah 
Producer @raed.mhd 
DP @hussein0.0 
Photographer @hayatosamah 
Film Processing @cinelabuk 
Editor @mahmoudd_magdyy_ 
Colorist @khalid_fath 
Music @prodbynasr 
Production Services Ahmed Badwi
DIT @dolab.film 

Talents & team: 
@sunnyorgray 
@daddyaaz 
@ma.jed.9 
@makdonisamby 
@ta0alj 
@bilalos0 
@feeisty 
@alanoudosamah 
@realkarams 
@msoyagnby 
@isthatyasser 
Ibrahim aljaser
Hesham taken in Riyadh - Kingdom Of Saudi Arabia by @yz.ah
23
7 days ago
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An amazing 10 days at JAX Skate Park.
It was a pleasure designing and shaping this activation alongside an incredible team and the local skate community.

Grateful for everyone who helped bring the space to life.

@laymoon.official 
@kamalhubaishi 
@rakanghaith_ 
@feeisty 
@bilalos0 
@embee.one 

Special thanks to @urbnlotskateshop & @jaxdistrict taken in Diriyah Jax Riyadh by @yz.ah
23
7 months ago
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My collaboration with the best team in the world right now @alkhalatfc - A Special Edition Collection. 

@telfaz11 
@unastokyo by @yz.ah
58
8 months ago
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Thank you Riyadh! stay tuned for what’s coming @badcompany taken in حي جاكس - JAX District by @yz.ah
31
a year ago
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Thank you to everyone who came to my exhibition of the journey of @unastokyo 

This project has been a journey from my first work to the archive I’ve built over the years.

What started on the streets of Tokyo has grown into something that bridges between cultures, and this exhibition was my way of sharing that story through fashion, film, and photography.

Thank you all for coming! taken in Tokyo, Japan by @yz.ah
57
a year ago
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Proud to have created this experience for Go Skateboarding Day as the creative director of @badcompany, in collaboration with @sandlifers.

A new chapter I’m excited for. 

Thank you all for coming and be ready for the next one.

See you soon! taken in Riyadh, Saudi Arabia by @yz.ah
32
a year ago
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@unastokyo pop-up at @selectshopframe 
Thanks to everyone who came.

Special thanks to @spongebob_frame for this great opportunity.

See you soon, and Eid Mubarak! taken in Dubai Design District by @yz.ah
17
2 years ago
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An incredible story of the co-founder of Unas Tokyo, a brand that blends Arab and Japanese cultures. 

#TheSandyTimes #SandyTalents taken in Dubai, United Arab Emirates by @yz.ah
28
2 years ago
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We linked up with Yazeed at @bredabudhabi and got the inside scoop on his brand @unastokyo. This one’s definitely going on our radar!

#TheSandyTimes #SandyStyle taken in Abu Dhabi, United Arab Emirates by @yz.ah
25
2 years ago
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"I want to be a bridge between Saudi and Japanese cultures. I want to explore how each culture can help the other with a new perspective"
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As co-founder and creative director of the Saudi-born, Japanese-inspired streetwear brand @unastokyo, few people better encapsulate the creative fusion of Arab and Japanese cultures than Yazeed Ahmad (@yz.ah). Having lived and studied in both Saudi and Tokyo, Yazeed has a deep understanding of how the history of Japanese street culture can impact the future of modern day Arabic clothing.
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Inspired by @infinitimiddleeast 'The Creators: Artistry in Motion' sees @EsquireMiddleEast shine its light on three creative talents rooted in their cultures, but drawn by an irresistible pull towards a modern evolution of it.
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#Artistryinmotion
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Talent: @yz.ah
Brand: @EsquireMiddleEast
Editor-in-chief: @MrPeaker
Director: @kaisdahoul 
Producer: @steff.producer
Production and editing: @dahoulstudio 
Styling: @imogenelegrand
Grooming: @kavyarajpowell
Inspiration: @infinitimiddleeast #QX60 #InfintiME by @yz.ah
26
3 years ago
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I’m grateful to have this opportunity to share my story and my creation, it was a pleasure to chat with my brother @_moadams for @stylespeaksa 

Check out the interview on solvenevolve.com

Photos by: @sabbadams by @yz.ah
44
3 years ago
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" I realized home is a feeling, wherever you feel the best version of yourself."

My last interview with @brownbook "The Tokyo Issue". by @yz.ah
42
3 years ago
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