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Alice Park

@alicepark

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Sharing how I build creative businesses, document life & raise capable kids
Co-Founder: @parkstudios.co @napcp @creativity.camp
Shop: @everelise.co

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Hi! 🤗 It’s been a little while since I introduced myself on here, so I thought I’d share a bit about me, my work, and my crazy blessed world.

I’m a portrait photographer specializing in children and family, and I’ve been blessed to serve Atlanta and the Southeast at @parkstudios.co for two decades. I still pinch myself every day that this is my job.

I’m an unapologetic multi-tasker, and therefore, a bit of a mess. My creative mind is always spinning with ideas, and the rest of me hustles to keep up.

When Kyu and I decided to have kids, we were intentional about building a life that let me schedule work around Lyon and Elise.
Grateful to have the flexibility to never miss a carpool pickup.

I met my husband at a happy hour after work when I was 23. I was unhappy working as an engineer, and he boldly asked me, “If you could do anything, what would that be?” I fell instantly in love, and we’ve been partners in every aspect since.

In 2009, Kyu and I founded @napcp — a global organization for professional children, family, and portrait photographers. It’s a labor of love for us and our team, and we’re grateful to give back to our industry.

I created @creativity.camp for my creative daughter and every creative kid out there. It’s about empowering young dreamers to go boldly after what they love.

I don’t take myself too seriously, and I live by the motto that life is too short not to love what you’re doing every single day. Grateful to connect with you all here. Xo by @alicepark

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3 months ago

15 things they said I couldn’t do — as a mom and a creative business owner.

But 20 years in, I’ve learned to trust my gut, lead with heart, and write my own rules.

Here’s the propaganda I’m not falling for. 💛

Which one have you let go of?

#PropagandaImNotFallingFor #CreativeEntrepreneur #FulfilledLife #RewriteTheRules taken in Atlanta, Georgia by @alicepark

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a year ago

✨ The Spirit Collection ✨by @everelise.co

“The Spirit Collection is showing love for your school. I made these bracelets for game days, school events and everyday moments when you want to wear your school colors with pride. Stack them, share them with a friend, and tell me what school I should make next!” - Elise

Comment SPIRIT for your direct link to shop this special collection. Supplies are limited (Elise handcrafted these between long gymnastics days), so don’t wait! 🥰

Footage captured by the creative team of @thelovettschool @westminsteratl @paceacademy @schenckschool @woodwardacademy @holyinnocentsofficial 🔥 by @alicepark

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3 days ago

I couldn’t do this job without my high-pitched voice, push car, magic wand, and willingness to embarrass myself in front of someone who eats glue.

Thank you @thecathedralpreschoolatl for another memorable school picture season ❤️💙💛

🎥: the talented @orangeblossomfilms taken in Atlanta, Georgia by @alicepark

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4 days ago

Proud mom alert 🤩

Elise is so thrilled to announce the launch her new @everelise.co Spirit Collection! This special collection was inspired by something she already loves: the spirit, friendships, and beautiful sense of belonging found within our school communities.

Elise’s newest Spirit Collection features bracelets designed in the colors of some of Atlanta’s most-loved schools. Each one is colorful, joyful, and meant to be stacked, shared, and worn with pride - from the classroom to the sidelines of pep rallies and game days (for both parents and students!).

This collection has been such a special project for her. It took her all summer and in between long gymnastics days to craft each of these by hand 😍

The Spirit Collection currently represents:
✨ The Lovett School
✨ Westminster Schools
✨ Pace Academy
✨ Holy Innocents
✨ The Schenck School
✨ Woodward Academy
…with more schools to come!

Comment ELISE and I’ll send the collection directly to you!

Thank you for continuing to cheer Elise on. Whether you purchase a bracelet, share @everelise.co with a friend or simple send her a little encouragement - you are helping a young entrepreneur learn what can happen when creativity meets courage and hard work!

And as always, Elise is so proud to donate a portion of @everelise.co proceeds to @stjude - a cause she’s supported since she was 8 years old!

So very proud!
Xo Alice
Proud mom and Ever Elise cheerleader 💕 taken in Atlanta, Georgia by @alicepark

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5 days ago

I was my son’s executive assistant for eight years.

Terrible hours. No pay. Reviews: one eye roll.

I packed the bag. I tracked the deadlines. I drove the forgotten lunch to school so often his teacher started waving at me like a regular.

So I quit.

He forgot everything for a month. His teacher asked if I had been on vacation.
“Nope. Just need my kids to learn.” 😅

He was eight. Better he learn it at eight, with me two miles away, than at eighteen, when I am not.

Swipe for the Handoff List by age, and the four steps that make it stick.

Comment HANDOFF to read the full article and to download my Family Meeting Playbook.

Save it for Sunday. Send it to the mom packing every bag in her house.

Xo, Alice

———
If you’re new here, hi 🤗 I’m Alice. I’m a photographer and mom of two teenagers in Atlanta, raised by Tiger parents, now writing The Crane Mother about the systems that raise independent kids without losing the connection. Strong roots, open wings. If you want more resources like this one, follow along! by @alicepark

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6 days ago

The secret to a long and fulfilling marriage? Learning how to fight well - and fight fair.

Happy 19 years to the man worth fighting for and fighting alongside, every single day. With each passing year, I become a better version of myself because of you. ❤️

Our marriage is the foundation of our parenting, our businesses, and the life we’ve built together… so we’ve never been afraid of the hard conversations. On my Substack, I’m sharing the 12 rules that have taught us how to fight fair, along with six patterns that have kept us strong through kids, business, and real life.

Because a strong marriage isn’t one without conflict. It’s one where both people keep choosing to listen, grow, repair - and find their way back to each other 🙏

Comment CRANE if you’d like to read. ❤️

And thank you, @susanstripling, for so beautifully capturing the day it all began. by @alicepark

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8 days ago

Asheville made us do it.

And maybe @alicepark too. #napcpgetaway #photographerretreat #girlstrip taken in Asheville, North Carolina by @alicepark

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11 days ago

As co-founder of @napcp, I’ve been planning retreats for our community for the past 15 years…and I think we’ve officially found our sweet spot: intimate, creative girls’ getaways centered around photography, education, service, and genuine connection.

These experiences may begin with beautiful locations and thoughtfully planned details, but it’s always the people who make them unforgettable.

Thank you to our incredible NAPCP leadership team @erikaholifieldphotography @dmroz @sheenamagnesenphotography for helping bring this vision to life.

Thank you to our wonderful Ambassador Host, @valerieeidson, for sharing your talent, your hometown, and your heart with us. You planned every single detail to perfection and you gave us an experience of a lifetime!

Thank you, @geekoto, for supplying our trigger equipment, and @alexeischeid for ALL the support, creativity, and beauty you brought to this week.

Thank you to our wonderful models, our Asheville families, and every photographer who stepped away from her busy life to create, learn, serve, and connect with us.

And finally, thank you to my wonderful co-founder + partner in both life and business, #KyuIsTheMan, who held down the fort so I could be fully present and enjoy every second.

This is @napcp: creativity, community, connection, and showing up for one another. What a gift this week was. 🥹 taken in Asheville, North Carolina by @alicepark

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11 days ago

Five things that instantly rejuvenate a woman, especially during busy season:

A change of scenery. Beautiful light. Time to create. Deep laughter. Women who understand.

This is why we gather. ✨ Thank you @napcp x @valerieeidson for planning this ultimate girls trip. #napcpgetaways taken in Biltmore Estate by @alicepark

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13 days ago

As we embark on our 2026 @napcp Getaway in Asheville, I can’t help but look back at our very first retreat in Napa Valley 16 years ago.

I was 28…. Bright-eyed and so full of hope and gratitude. These days, my eyes are a little more tired (with a few more lines around them 😅), but they’re still filled with that same hope and gratitude for this incredible community we’ve built together. What a gift it has been to grow alongside all of you and call you my tribe ❤️

Follow along at @napcp this week as we gather with an intimate group of photographers from around the globe and explore beautiful Asheville together with our amazing co-host, @valerieeidson! ✨ taken in Napa Valley by @alicepark

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15 days ago

The secret to making everything feel effortless? Having someone extraordinary behind the scenes thinking ten steps ahead ✨

Meet our new studio manager, Casey!

A few fun things you should know about her:

🍊 Florida girl raised around her family’s orange grove…and all the family dogs have citrus-inspired names

🎓 MBA holder who now specializes in snack logistics, carpool routing, and keeping 17 things moving at once

🎥 Natural filmmaker and storyteller (@orangeblossomfilms) who is always noticing the tiny details that make a moment meaningful

🤿 Veteran of 200+ SCUBA dives who has caught plenty of lobster, but doesn’t actually like seafood! 😂

🍎 Mom of three, class mom, and fellow enthusiastic school volunteer who, like me, always finds one more way to help

🌅 Sunset chaser who loves both @canoe_atl and the wonderfully unexpected @downwindpdk

🛒 Owner of approximately 47 online shopping lists filled with things she is “considering”

🎶 Early-2000s hip-hop enthusiast who regularly turns her car and kitchen into a dance floor

🙏 Big believer in God’s timing - and her own love story is proof of it

🤍 Most excited to help families become legacy makers while creating a @parkstudios.co experience that feels warm, thoughtful, beautifully organized, and incredibly special

We feel so lucky to have her. Please help us give our new Studio Manager the warmest Park Studios welcome! 🙏 taken in Park Studios by @alicepark

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19 days ago