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Alternative Flooring

@alternativeflooring

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Expressive carpets, rugs and runners in the finest wool, natural and faux fibres where texture, colour and pattern surprise and delight.

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Make Me A Rug: Your How-To Guide 🧶✨ We’ve had a revamp, and our Make Me A Rug tool is better than ever!This quick walkthrough shows you how to design a custom rug that fits your space perfectly.Need help? Drop us a message - we’re always happy to assist! #AlternativeFlooring #MakeMeARug #CustomRug #InteriorInspo #HomeStyle by @alternativeflooring

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a year ago

SHARE THE LOVE, BUY YOUR CARPETS LOCALLY.We’re proud to announce our new campaign SHARE THE LOVE, BUY YOUR CARPETS LOCALLY. Supported by a major marketing initiative this is designed to drive consumers to buy from our local independent retailers. Here at Alternative, we shine a light on communities, as shoppers want to stay and shop locally. Lorna Haigh Alternative’s creative and marketing director and Kirsty Barton, the digital marketing manager share the story and tell us why they love it too.--#alternativeflooring #flooringyoufallinlovewith #sharethelove #buylocal #differentfeelsgood #woolcarpet #britishwool #choosewool #stairrunner #interiordecor #livingroomgoals #interiorinspo #interiorinspiration #interiør #homedecor #homedeco #homedesign #littlepeoplebigideas by @alternativeflooring

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3 years ago

The difference between a swatch and a finished room is everything a photograph can’t capture. The way light shifts across a surface through the day, how a shade sits against skirting and walls, the texture underfoot. A swatch is a starting point, not a final answer.Ordering a sample to view in different corners of the room, at different times of day, is so important before committing. It’s a small step that changes the outcome entirely.#AlternativeFlooring #FlooringDesign #InteriorStyling by @alternativeflooring

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11 hours ago

Boutique hotel energy, without checking out at 11am.It’s not about recreating a hotel room. It’s about bringing that feeling into your own bedroom design. Calm mornings, unhurried weekends and a luxury bedroom that feels like an escape, with soft textures and beautifully fitted flooring setting the tone from the ground up.Featured: Anywhere Ca-rPET Herringbone Re-balance Carpet#BedroomDesign #BedroomInspiration #LuxuryBedroom #Carpet #HomeInteriors InteriorDesign by @alternativeflooring

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a day ago

The art of everyday moments.The first coffee of the morning. Bare feet on soft flooring. A dog stretched out in a sunny spot. The familiar path through your home.It’s often the little things we barely notice that make a house feel like home.And that’s exactly what great flooring is designed to do.#alternativeflooring #FlooringInspiration #Flooringideas #stripeddecor by @alternativeflooring

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3 days ago

If you've been waiting for a sign to embrace colour, this is it.A striped runner, a bold pattern or a pop of sunshine yellow can completely change the mood of a space.Sometimes the best design choices are the ones that feel a little brave.Featured: Wool Candy Cane Sorbet Bespoke Runner with an exclusive Chequers Attlee Border#alternativeflooring #FlooringInspiration #Flooringideas by @alternativeflooring

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4 days ago

Your flooring choice says more about you than you think.From bold and colourful to calm and natural, every flooring style tells a story about how you live.Swipe through and comment your flooring personality 👇#alternativeflooring #FlooringInspiration #Flooringideas by @alternativeflooring

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5 days ago

COMPETITION NOW CLOSEDDiamonds are forever... and this one could be yours.We’re giving one lucky winner the chance to bring a little pattern, personality and luxury underfoot with a geometric Diamond patterned, made-to-measure rug of their choice up to £500.How to win:Follow usLike this postTag a friend below (each new comment is a fresh entry!) 👇Entries close 19th July 2026 at 11:59pm. Open to UK residents only.Good luck! 🤞#alternativerugs #interiorinspo #homedecor #competition by @alternativeflooring

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12 days ago

Summer holiday season is upon us! While many of us might already be packing for our next getaway, it’s a great reminder that we can bring those holiday vibes home too.With the right colours, textures and finishing touches, your outdoor space can become its very own summer oasis.Featured: Everyday Favourites Fern Valley Ready-Made Rug (Anywhere Ca-rPET Herringbone Re-flect carpet with the Anywhere Moor border)#alternativeflooring #FlooringInspiration #Flooringideas by @alternativeflooring

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13 days ago

Until you take one away, it’s easy to forget just how much a rug contributes to a room.More than a finishing touch, the right rug adds warmth underfoot, introduces texture, defines a space and brings colour and pattern into balance. Whether you’re styling a living room, bedroom or dining area, it’s often the detail that makes a home feel complete.Great interiors aren’t created by adding more. They’re created by choosing the right layers.#alternativeflooring #FlooringInspiration #Flooringideas by @alternativeflooring

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15 days ago

Great interior design is built through layers of colour, pattern and texture.Layering a soft wool rug over natural sisal brings warmth, comfort and depth underfoot, while introducing another dimension of pattern. Finished with a coloured border that draws tones from across the scheme, it’s a simple design technique that creates a space that feels beautifully balanced and effortlessly connected.It’s proof that the most impactful interiors aren’t built around one statement piece, but the way colour, pattern and texture work together.Featured: Wool Iconic Herringstripe Pavlova rug with an exclusive Blur Pinku border layered over the Sisal Boucle Bayford carpet.#alternativeflooring #FlooringInspiration #Flooringideas #NaturalFibreFlooring #WoolRugs InteriorDesign by @alternativeflooring

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15 days ago

The pattern you choose can shape the entire mood of a space.Whether you’re drawn to the timeless appeal of herringbone, the symmetry of diamond or the effortless flow of stripes, the right flooring pattern does more than add visual interest, it influences how a room feels, moves and connects.If you’re planning a home refresh, don’t just think about colour and texture. Pattern is one of the most powerful design tools you can use.Which flooring pattern would you choose for your home?#alternativeflooring #FlooringInspiration #Flooringideas #homestyle by @alternativeflooring

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16 days ago