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AMAUD

@amaud_thelabel

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Japan based label that seeks to promote slow fashion by creating modern pieces from vintage kimonos.
Only buy what you love. Care for what you buy.

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It’s been a wild ride at our Niseko pop-up shop: 8 weeks in, and we’re sold out of several pieces. It’s been so exciting to see the response to Amaud, and I’ve met some incredible people with whom I’ve loved sharing my passion for creating upcycled, one-off pieces.

I’ve decided to discontinue most of the current range to make time and space for new pieces.

I’ll be running the pop-up shop for 4 more weeks and will close the store for a while after that to focus on new work.

Head over now while some Amaud originals are still left before they’re gone for good. by @amaud_thelabel

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4 years ago

Working on new Kintsugi pieces.

Kintsugi is the Japanese art of putting broken pottery pieces back together using powdered gold, silver or platinum - it encourages us to embrace flaws and imperfections. taken in Niseko, Japan by @amaud_thelabel

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4 years ago

We are restocking some of your favourite pieces today and will be adding more tomorrow. Come by and say hi! taken in Niseko, Japan by @amaud_thelabel

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4 years ago

Thank you to everyone who has come to our pop-up store thus far - we’ve loved meeting you all! 🧡👘
The feedback has been so positive, and we hope to see you again soon! taken in Niseko, Hokkaido, Japan（ニセコ） by @amaud_thelabel

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4 years ago

Introducing @studiokaeran - dedicated to the preservation and promotion of ancient traditions in order to challenge their evolution. taken in Niseko, Japan by @amaud_thelabel

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4 years ago

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4 years ago

We are honoured to collaborate with talented designers who continue to build upon their craft and deliver timeless, one-of-a-kind pieces.

Come visit us in Niseko and see the best of what we have to offer. taken in Niseko, Japan by @amaud_thelabel

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4 years ago

Our new pop up location is finally ready. Join us over the next few months in Niseko as we open our doors for a limited time only! taken in Niseko, Japan by @amaud_thelabel

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4 years ago

✨👘 If you're in Switzerland, mark your calendars - we are hosting another pop-up event at the Volkshaus Basel, and we can't wait to see you all again 👘✨ taken in Boutique & Design Hotel Volkshaus Basel by @amaud_thelabel

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4 years ago

We’re excited to share with you the latest pieces as seen on @karenfleischmann next month at the upcoming pop-up shop in Switzerland.

Stay tuned for more details 👀

We can't wait to see you all 🧡 taken in Zürich, Switzerland by @amaud_thelabel

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4 years ago

🪡🧵 Crafting a bespoke Amaud jacket is all about the details. We take our time to create one-of-a-kind pieces that are truly yours.

✨👘 Customized down to the last detail, so your clothes can be tailored to fit your style. taken in Tokyo 東京, Japan by @amaud_thelabel

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4 years ago

✂️ In the Studio - Working on custom orders 👘 taken in Tokyo 東京, Japan by @amaud_thelabel

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4 years ago