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- Textile & Surface Pattern Designer
- 📍@spell Byron Bay
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My latest print launching today @spell - Petalwood in the dusty rose colourway 🌸 An Indian-inspired block print, hand-drawn and designed with those beautiful, imperfect details that make traditional block printing so special.

One of my favourites to see come to life, and even better seeing it worn by the gorgeous @elle_ferguson who worked with us on this collection 🤎

Photos by @spell and @elle_ferguson taken in Byron Bay, New South Wales by @ashmendeydesign
7
2 months ago
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Channeling Practical Magic’s dark romance, wild gardens, and a little bit of witchcraft 🖤🥀✨
Obsessed with the walnut colourway!! taken in Byron Bay, New South Wales by @ashmendeydesign
1
2 months ago
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This might be my favourite print of all time ✨

My Damask floral print, inspired by antique wallpapers, enchanted gardens and the romantic, ornamental florals we have seen on the runways. All hand drawn, a labour of love ❤️

Available from today @spell - go buy it alll!!!!!! taken in Byron Bay, New South Wales by @ashmendeydesign
1
2 months ago
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Some gorgeous shots of @elsapataky wearing this orange check I designed for @spelladventureclub. Lovely seeing the work come to life 🥰✨

Photography by @timjohntom 💕 taken in Byron Bay, New South Wales by @ashmendeydesign
0
3 months ago
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Just a little western daydream 🤎✨
Meet my Texas Sweetheart tee, a vintage-inspired graphic tee made for country girls, road trips and Ella Langley on repeat. 🌵🐎♫
Available now @spell taken in Byron Bay, New South Wales by @ashmendeydesign
1
4 months ago
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Sooooo much beautiful content from the amazing team @spell. Have to keep sharing… More stunning shots of my Snow Leopard print on the gorgeous @annagoryainova. What a dream!! ✨ taken in Byron Bay, New South Wales by @ashmendeydesign
1
8 months ago
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Too many beautiful images of this print to choose from… Snow Leopard, @spell Collection 1 2026 🤍🐆 Online this week! 

2025 was a year of big change and challenge, but I’m so excited to finally share what grew from it - our 2026 collections. Snow Leopard, a vintage inspired spliced leopard print kicks off Collection 1, and this is just the beginning!

Feeling incredibly lucky to work with a brand that pours so much care into every step, from concept to product to these stunning campaign shoots ✨

This is my final week before heading off on maternity leave (round two 🤍). You might see me popping up here a little more as I try to keep my creative juices flowing while looking after the new beb 🌸

Here we go!! Xx taken in Byron Bay, New South Wales by @ashmendeydesign
2
8 months ago
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A cute little tee design and a whole lot of fun with these gorgeous ladies at the @spell harbourside lunch 😍🥰😍🥰

Shot by @thefourthcreative by @ashmendeydesign
0
9 months ago
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Little crochet tee design by me coming soon to @spell 😍🐚🧜‍♀️ …..Adding to cart!! ❤️ by @ashmendeydesign
7
a year ago
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Volcano Goddess Print for @Spell in the black and cream colourway 🖤🤍
Online now ✨🤩 by @ashmendeydesign
2
a year ago
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A few blurred floral tees designed for @enapelly - out in the wild 🌹🌸💐🌺🌻 by @ashmendeydesign
0
a year ago
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It’s been a long time coming but…. My latest print for @spell finally dropping ❤️ 
Shot on the legendary @rocky_barnes in Palm Springs, available 23rd October. Keep your eye out for the second colourway 👀😍✨ by @ashmendeydesign
7
a year ago
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