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CoreWell Brand Identity 

CoreWell is a wellness brand created to help people find balance in their body, mind, and lifestyle. It blends modern practices with holistic wellness from mindful movement to meditation  offering a space where strength and calm come together.

The brand is built on three pillars:
✨ Wholeness – wellness that starts from within and radiates outward.
✨ Strength – resilience that goes beyond the physical.
✨ Calm – creating inner peace in a busy world.

The logomark is inspired by the idea of the core. At the center, a bold circle represents inner strength and mindfulness, the starting point of wellness. The surrounding oval form symbolizes balance, flow, and protection, while the stable base grounds the entire shape. Together, it creates a symbol that feels modern, centered, and versatile, working across everything from wellness products to digital platforms.

By keeping the design abstract and minimal, the mark avoids clichés and allows people to connect with it in their own way, as a symbol of growth, energy, balance, or calm. This flexibility makes the identity timeless and adaptable, while still staying true to CoreWell’s purpose.

Want to position your brand for maximum visibility and impact?
Let’s create something unforgettable together.
📩 DM me or email: ayemstudios00@gmail.com

#CoreWell #WellnessBrand #MindfulLiving #LogoDesign #BrandIdentity #Ayemstudios #logofolio #logoawesome #logotipo #StartupBrandingSolutions #logoinspirations #logoideas #branding #branddesignspecialist #brandingdesign #abstract #LogoDesignerForHire #newstartup #logotypeclub #logoclub #logogrid #brandingagency #BrandStrategyForFounders taken in Malton, York, United Kingdom by @ayem.studios
47
a year ago
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From January to December, every logo here carries a story.

Not just of shapes and colors, but of trust, conversations, revisions, and shared belief in good design.

This LOGOFOLIO represents a full year of growth, lessons learned, ideas explored, and brands brought to life through collaboration. I’m deeply grateful to every client who trusted my process, believed in the vision, and allowed me the space to create with intention.

A special thank you to Design & Grow Club, participating in the briefs pushed my thinking, sharpened my approach, and played a meaningful role in my creative growth this year.

To everyone I worked with, learned from, or drew inspiration from along the way, thank you.
This year strengthened my craft and reminded me why I love what I do.
Here’s to stronger ideas, better storytelling, and even more meaningful brands ahead.

I’m open to new collaborations in 2026 ✨

#branddesign #logodesign #logofolio #ayemstudios #logos by @ayem.studios
45
9 months ago
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Top of the day, everyone!

Today, I’m excited to showcase and celebrate my design journey as a brand identity designer, from day one to where I stand now. It’s been a remarkable path of growth, and I can confidently say I’ve seen significant improvement in my skills and creative approach. The passion for design has always been there, but it hasn’t been without its challenges. Yet, despite those hurdles, I chose to push forward and never give up.

I want to take this opportunity to express my heartfelt gratitude to @designandgrowclub @realtinabrown @vlad_studiosng @2ndrichestman  @martinkesene @bareeka.label for the incredible impact they’ve had on my journey. They’re doing phenomenal work in the creative industry, uplifting upcoming designers and helping us refine our craft. A big thank you also goes to has supported me over time with consistent feedback and thorough guidance.

I must admit, the journey hasn’t been smooth all the way. There was a day I got roasted mercilessly in the Design and Grow Club (see Slide 2). However, instead of letting the hot feedback discourage me, I turned it into motivation. That day, I made a commitment to always deliver my best, and it’s been a driving force for my growth ever since.

Special thanks to @2ndrichestman for giving me the nickname “Hidden Meaning,” which has now become part of my design identity. (Slide3 shows my written commitment to always strive for excellence while keeping the focus on consistent improvement rather than just winning.)

To fellow creatives just starting out: I encourage you to join the @designandgrowclub . It’s an amazing platform to sharpen your skills, learn from others, and grow. Trust me, there’s a world of opportunities out there.

Lastly, a special shoutout to @avstudiosng @dexios_otun @3riveon @tolagrafik @graphixbyazeez @joe.omeiza While I haven’t had personal interactions with you, your teachings on logo design have been an invaluable guide for me. I deeply appreciate your contributions to the creative community.

Thank you all for being a part of my journey, I remain, Ayodeji Ayomide (HIDDEN MEANING)

#logoqueendesignbrief #designandgrowclub #logoinspirations #logoideas #brandingdesign by @ayem.studios
47
2 years ago
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A new standard for everyday mobility is taking shape.

Built for the people who need more from their vehicles, from the daily commute to business operations, family trips, deliveries and demanding roads.

Brand icon for Branton is designed around practical performance, dependability and vehicles that are ready for real life. The focus is simple, to provide reliable automobiles that deliver strong performance without unnecessary complexity.

From everyday passenger vehicles to utility-focused models, the goal is to make mobility easier, more dependable and more accessible for individuals, families and businesses.

The identity you see here represents that thinking. Strong, structured and purposeful, just like the vehicles and services it stands for.

This is more than an icon reveal. It is the beginning of a mobility system built around reliability, durability and confidence on every journey.

Built for the road. Built for the work. Built for everyday life.

Are you building a brand and looking for thoughtful, strategic design Let’s talk.
I help businesses create brand identities that communicate clearly, build trust, and stay consistent across every touchpoint.

📩 DM me or email:
ayemstudios00@gmail.com by @ayem.studios
10
2 months ago
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Saw this amazing logo created by @ayem.studios 
So I decided to create a motion design explaining the solutions the brand brings to the world. 

Here is a motion design I created for Archeev ™, a brand that helps you keep your memories while you're alive or gone

Let us know what you think! 

Brand design: @ayem.studios
Mation Design: Me

Inspiration from: @magnific_ai

#jayvax 
#ayemstudio
#branding #motiongraphics by @ayem.studios
23
2 months ago
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Looking at these projects today, I found myself smiling because every single one reminds me of a different chapter of my journey as a brand designer.

It’s easy to look at a collection of logos and see shapes, colours, and typography.

I don’t.

I see conversations with founders who believed in an idea enough to build a business around it. I see countless sketches that never made it past the drawing board. I see moments where one small adjustment completely changed the direction of a brand. I see late nights, second guesses, fresh ideas, and the excitement that comes when everything finally clicks.

One thing I’ve learned is that a logo is never just a logo.
It’s often the first handshake between a business and the people it hopes to serve.
That’s why I don’t rush the process.

Every brand deserves an identity that reflects what it stands for, not just something that looks nice on a screen.

As I kept scrolling through these projects, I realized something else. Every brand has shaped me just as much as I’ve helped shape it. Each one has challenged the way I think, pushed my creativity, and reminded me that good branding starts with understanding before designing.

I’m grateful for every business owner who has trusted me with something so important.

Here’s a look at some of the brands I’ve had the privilege of working on. Each one has its own story, and each one has played a part in mine. I’d genuinely love to know which identity stands out to you the most and what caught your attention first.

If you’re building a business and you want a brand that people won’t just see but remember, let’s create something meaningful together.
📩 DM me or email: ayemstudios00@gmail.com
#BrandIdentity #ayemstudios #BrandDesigner #BrandStrategy #VisualIdentity by @ayem.studios
7
3 months ago
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SKYVANCE

A strong brand is more than just a logo. It helps people recognize a business instantly, builds trust, and creates a consistent experience across every touchpoint. When every design element works together, the brand becomes clear, memorable, and professional.

Skyvance is an aerospace engineering and MRO company built for the people who keep aircraft in the air. Designing its identity meant creating a brand that reflects precision, reliability, and confidence.

The logo was inspired by one powerful moment in aviation, the instant an aircraft lifts off the runway. Instead of illustrating an aircraft, the mark captures the feeling of takeoff through simple, purposeful shapes that represent movement, progress, and flight.

The colour palette takes inspiration from the aerospace environment: the dark tones of a hangar, the blue of the open sky, and the clean white found in technical documents. These colours give the brand a professional look while staying connected to the industry.

The typography was chosen to balance strength with clarity. Bold type creates impact, while clean, readable fonts make technical information easy to understand.

To make the brand effective, consistency was maintained across board, this helps Skyvance present a professional image, build trust with its audience, and remain easy to recognize wherever the brand appears.

Are you building a brand and looking for thoughtful, strategic design Let’s talk.
I help businesses create brand identities that communicate clearly, build trust, and stay consistent across every touchpoint.
📩 DM me or email:
ayemstudios00@gmail.com

#branding #aerospaceengineering #ayemstudios #brandidentity #engineeringdesign by @ayem.studios
10
3 months ago
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I don’t think I’ve ever been the loudest person in the room. I’m more of the person who would rather let the work speak first, most days, you’ll find me behind a screen, chasing ideas, overthinking small details, starting over when something doesn’t feel right, and somehow enjoying every bit of it.

I’ve realized that I’m the kind of person who gets excited by progress and not perfection, just knowing I’m a little better today than I was yesterday. That’s enough to keep me going, my life isn’t only design, it’s balancing a 9–5, academics, personal goals, and still finding the time to build something I genuinely believe in.

Some days are productive. Some days are exhausting. but nevertheless i always keep gong because I love creating, i love learning, i love the feeling of looking back and realizing that the version of me from a year ago would be proud of how far I’ve come.

I’m still figuring a lot of things out, still growing, still making mistakes, still dreaming bigger than my current reality. and honestly, I think that’s okay. If there’s one thing I hope never changes about me, it’s my curiosity, the desire to keep improving. To keep building. To keep becoming.

So here’s to slow growth, quiet consistency, and showing up even when nobody is clapping, if you’ve been following my journey, thank you, and if you’re just getting here, welcome.

We’re only getting started...

#Ayemstudios #BrandDesigner #BrandIdentity #LogoDesign #VisualIdentity by @ayem.studios
14
3 months ago
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Skyvance Brand Design

Skyvance is an aerospace engineering and MRO company built for the people who keep aircraft in the air

Working on the brand identity for Skyvance was one of those projects that genuinely challenged me to think differently. Aerospace is not a forgiving industry to design for. Every decision has to be earned. The people this brand speaks to are engineers, operators, and technical directors who can tell immediately when something does not belong so there was no room for decoration that could not justify its existence.

The logomark was built around a single moment that every person who has ever been on an aircraft understands the moment the nose lifts off the runway and the wheels leave the ground. That instant of rotation became the foundation of the entire mark. Three blade forms converging at a sharp base point, the diagonal ground line falling away beneath them, everything caught mid-departure. The concept was never about drawing an aircraft. It was about capturing the moment flight becomes real.

The visual identity is grounded in restraint and precision. The colour system was pulled directly from the physical world of aerospace the deep black of a hangar before dawn, the blue of open sky at cruising altitude, the warm white of engineering documentation. Nothing in the palette exists for aesthetic reasons alone. Every colour has a reference point inside the industry itself.

The typography follows the same logic. Bold and industrial for headlines, precise and technical for data and certifications, warm and readable for everything in between. The brand needed to feel authoritative without feeling cold, and human without losing any of its technical credibility.

For Inquiries: DM me or email: ayemstudios00@gmail.com

#branding #aerospaceengineering #ayemstudios #newbrands #aerospacetechnology by @ayem.studios
22
3 months ago
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Skyvance

When I started working on this mark I knew one thing. It could not just look like an aerospace logo. It had to come from aerospace. There is a difference and you can feel it immediately when something is designed from the outside in versus when it is designed from the inside out. I did not want to just draw something that looked technical. I wanted to find the idea first and let the shape follow.

The idea I kept coming back to was rotation.

If you have ever been on an aircraft you know the moment. The engines are at full power, you are moving down the runway faster than feels comfortable, and then the nose lifts. The wheels leave the ground. Everything changes in that instant. Pilots call it rotation and it is the most loaded moment in aviation because it is the moment every engineering decision that has ever been made on that aircraft either holds or it does not.

That is what this mark is built from. Three blade forms converging at a single point at the base the fuselage, the surfaces, the structure all caught in that exact moment of leaving the ground. The diagonal line cutting across the bottom is the runway. The last solid thing the aircraft touched before the sky took over.

I went through a lot of directions before landing here. Compass forms, aerofoil cross sections, thrust lines, contrails. Some of them were interesting. None of them had the right feeling. This one did from the moment the geometry started making sense on the artboard. It had tension in it. Motion without movement. Which is exactly what that moment of rotation feels like from inside the cabin.

The mark works in two colours. Dark navy on white and white on dark navy. That was a deliberate call. Aerospace runs on clarity. Cockpits, control rooms, engineering documents everything in this industry is designed to be read instantly with zero ambiguity. 

Looking to build a brand that feels clear, intentional, and memorable, we should talk. 📩 DM me or email: ayemstudios00@gmail.com

#branding by @ayem.studios
25
3 months ago
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Archeev Brand Identity Design

Archeev is a digital legacy and memory preservation platform created to help people preserve the moments that matter most. From family photographs and personal stories to important digital files, Archeev provides a secure place where memories can be organized, protected, and passed down to future generations.

The identity started with one simple question:

How do you visually represent memory without using obvious symbols?

Instead of folders, locks, or photo frames, I explored the idea of layers.

Our memories are built over time. Every experience, photograph, conversation, and milestone becomes another layer of our story. That thinking became the foundation of the logo.

The icon is made from stacked abstract forms, representing memories collected and preserved through time.

To complement the icon, I paired it with a refined serif wordmark that reinforces the ideas of heritage, longevity, and trust.

The colour palette is built around deep navy, warm neutrals, muted slate, and subtle gold accents to create a calm, dependable, and premium feel.

Every element of the identity was designed to support Archeev’s purpose: creating a place where memories are not just stored, but preserved with meaning.

Because some moments deserve to be remembered long after we’re gone.

Looking to build a brand that feels clear, intentional, and memorable, we should talk. 📩 DM me or email: ayemstudios00@gmail.com

  #branddesigner #ayemstudios #brandstrategist #strategyguide #brandingforcreatives by @ayem.studios
4
3 months ago
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Looking back at some of the brand marks I’ve explored from January till now, one thing keeps coming to mind...

Every mark started as a question. Not “How can I make this look good?” But “How can I communicate this idea in the simplest way possible?”

As a brand designer, that’s the part of the process I enjoy the most.

The exploration.

The stage where ideas are still rough, possibilities are endless, and you’re trying to find that one concept that captures the essence of a brand.

Sometimes the answer comes quickly.

Other times, it takes dozens of sketches, iterations, and dead ends before something meaningful starts to emerge.

What I find interesting is that not all of these explored marks became final logos.

Yet they’re still important. Because every exploration teaches you something.

A new way to combine symbols.

A new way to simplify an idea.

A new perspective on how a brand can be represented visually.

Looking through these marks reminded me that brand design is rarely about creating random symbols.

It’s about translating ideas into visual forms.

Taking something abstract like trust, growth, movement, connection, innovation, or community and turning it into something people can instantly recognize.

Some of these explorations worked. Some didn’t. Some evolved into completely different directions. And honestly, that’s the beauty of the process. Not every idea is meant to become the final answer. Sometimes it’s simply a step toward a better one.

As creatives, we often share the polished outcome.

But a lot of the magic happens in the exploration phase.

That’s where curiosity lives.

That’s where ideas are challenged.

And that’s where brands begin to take shape.

Are you building a brand and looking for thoughtful, strategic design and not just a log, we should talk.

📩 DM me or email:
ayemstudios00@gmail.com

#BrandIdentity #BrandStrategy #LogoDesign #BrandMarks #VisualIdentity by @ayem.studios
17
4 months ago
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