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B.A.K 2.0! Multiple Homes, One Neighborhood

B.A.K is excited to announce that we have consolidated all of our IG pages into the main @big.ass.kids page! Music Man, The B.A.K Play.Ground, our Projects & Impact work will now be highlighted here starting on September 1st. With the amazing work our separate properties produce, we wanted an accessible, one-stop shop for all things B.A.K.

Our Neighborhood aims to be the number one source for music discovery, artist & professional services, resources and community for the independent music scene.

Welcome to the B.A.K Neighborhood! by @bak.impact
9
a month ago
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The summer heat isn’t over yet so our interns have come to provide some cool vibes 🌊

Our Fall/Winter Cohort applications are now open and we’re here to continue sharing our interns’ experiences so that you can get a better feel of what it’s like to be an intern at @big.ass.kids! For today’s internview (haha see what I did there? 😉), our interns are telling us what a normal day in the life of an intern looks like and how they would describe this internship in 3 words!

Interested in joining the B.A.K team for the next semester? Applications are open until August 16th! Link available in bio 📋

BONUS: A LETTER FROM THE EDITOR~
Hi everyone, editor here! There’s nothing more fulfilling than being able to witness the strengths of each incoming cohort, but I have to say - this team is super cool on camera! I hope you enjoy their energy as much as I do! 🫶 by @bak.impact
1
2 months ago
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CALLING ALL🚨‼️: Emerging Music Industry Professionals — Apply for B.A.K University Fall/Winter Cohort | Applications close August 16th

B.A.K University is the evolution of our internship program. We have learned a lot over the last 4 years + 12 semesters of working with industry students and we’re excited to bring a more impactful experience to our interns moving forward!

Our accelerator program is designed to educate early-career music professionals through hands on projects, mentorship opportunities, live learning, networking, and more.

Do you have 2+ years of music industry experience (classes count!)? Does this sound like a program for you? Head on over to our link in bio and apply today! 📋

Application deadline: Sunday, August 16th
College credit available, otherwise this is an unpaid internship in exchange for education + experience. [We want to pay our interns too. Donate to our 501c3 so we can — link also in bio!] by @bak.impact
9
2 months ago
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Announcing Wellness Weeklys in the @bakplay.ground 

Working in music is hard, and for one hour each week we want to make it a little bit easier, together. Join us live in the Play.Ground every Thursday at 2p EST as we hold space for our members to breathe together, share feelings, thoughts, & resources related to wellness while working in the music industry.

This Thursday we kick off by addressing stress and anxiety while working in the music industry. Overwhelm, overthinking, overstressing, and failing to unplug plagues us all. Let’s talk about how we can reframe our thoughts and give ourselves peace of mind.

Check out the all February events focused on mental health. 

These events are free to all Play.Ground members. Not a member yet? Sign up at www.bakplayground.com 💚 by @bak.impact
5
8 months ago
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Huge thank you to everyone who’s backed the B.A.K $20.26 Impact Campaign! 

Your support is helping us care for the people who make music possible— the artists, the workers, the caretakers, the creatives behind the scenes. In challenging times, these resources matter now more than ever.

We hope to continue and further our work into 2026, so if you haven’t donated yet, you can still join in! Every gift — starting at $20.26 — helps us make 2026 a stronger year for the creators and professionals who keep our culture moving.

Thank you for helping us create the change we all want to see in music. 

Donate today— link in bio 🔗💛 by @bak.impact
3
10 months ago
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🍋 Our goal for 2026 is simple: expand access, opportunity, and support in the music community.

🍋 Every donation to the @big.ass.kids $20.26 Impact Campaign directly fuels our community programs: @bakplay.ground @baksandbox @bakpitchperfect, @mamasinmusic, our B.A.K Internship Program, and incoming Men’s Mentorship Program.

💌 Choose your impact: 
$20.26: Community Support
$100: Sponsor One Play.Ground Membership
$250: Sponsor Five Career Consultations
$500: Sponsor One Workshop
$1,000: Sponsor Ten Play.Ground Memberships
$5,000: Sponsor IRL Event
$10,000: Give a Grant to a Female Entrepreneur in Music
$25,000: Sponsor a Mentorship Program of Your Choosing

🍋 Real change begins with real support— help us create the change we all want to see in music. Donate at tinyurl.com/bak2026campaign 💛 Link in bio 🔗 by @bak.impact
5
a year ago
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As we celebrate the one-year anniversary of The B.A.K Play.Ground today at Recess, Igor would like to say a few words about this dynamic community! Watch highlight clips or find his full-length keynote speech in the Play.Ground or on YouTube [ Link in bio ]

Hundreds of artists, music professionals, students, creatives of all kinds, labels, tech companies, and curators from over 20 countries have joined our global sandbox, where they connect directly, learn together, and share resources to help music careers grow. We’ve connected dozens of professionals with freelance opportunities, put on over 50 workshops and livestreams, given away three dozen memberships thanks to the @baksandbox initiative, and mentored over 75 young professionals!

We are proud of the work we’ve done over the past year, and are looking forward to continuing our growth by welcoming in artists from @bak.musicman, which is officially out of beta! Now, vetted professionals have access to active, release-ready artists who are looking to hire support. Join the Play.Ground, find freelance work, and keep 100% of your fees!

We invite you to join The Play.Ground today. We are welcoming new members every day!

Coming to Recess at NeueHouse today? Our Co-Founders @leroybenros and @_carolynortiz_ will be speaking live on the state of @big.ass.kids, what’s in our future, and how you can become a member! If you haven’t RSVPd, it’s not too late. List closes at 1p ET! See you there! by @bak.impact
13
a year ago
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Layoffs in the music industry aren’t just financial—they take a deep toll on mental health. In this clip, our co-founder @_carolynortiz_ sheds light on the emotional impact these moments have on our community.

That’s exactly why we built the Play.Ground—to give music professionals a space to rebuild, recharge, and reimagine what’s next. Whether it’s taking on freelance work to sustain your career post-layoff, or you want to launch your own business in music, we’re here to help you stay in the game.

If you would like to help us help our colleagues who have been affected by the industry layoffs, please consider supporting our work by donating to @baksandbox. Contributions go directly toward free memberships, educational panels, and workshops that keep our community strong and supported.

Join the Play.Ground today! Link in bio 🔗

#mentalhealthinmusic #musicindustry #musiccommunity #bakplayground #entrepreneurship by @bak.impact
7
a year ago
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Since @big.ass.kids launched our music distribution platform @bak.musicman in November, we’ve onboarded dozens of artists into our community, many of whom are looking to work with vetted freelancers on their catalogue marketing or new rollouts, merch design, creative direction, content, and more. 

Music professionals who are freelancing — if you have bandwidth to work with indie artists, consider joining the B.A.K Play.Ground so we can pair you with artists looking to hire. Use the link on our website for a 7-day free trial. 

Music professionals who have been impacted by the LA fires or the music layoffs and need work asap, please DM us for a complimentary membership to the B.A.K Play.Ground and a coaching session. by @bak.impact
0
2 years ago
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In the wake of these awful LA fires, we’ve set up a fundraiser for our colleagues in need through the B.A.K Sandbox (501c3) @baksandbox. Please consider giving what you can - anything helps and 100% of the proceeds will be donated.

Our industry runs on LA-based freelancers and small business owners who live check to check. Many of our colleagues have lost not only their homes, personal belongings, and general sense of peace, but also their ability to work.

If you have suffered a loss due to the fires, please contact us directly so that we can do our absolute best to help.

If you have any questions, please DM or email team@baksandbox.org. We are not currently accepting product donations, but if you are interested in that, please email us and we’ll do our best to help you find someone who can accept items.

Donation link in bio

Thank you,
Carolyn & le’Roy
@_carolynortiz_ @leroybenros @bakplay.ground @bak.musicman @baksandbox by @bak.impact
6
2 years ago
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@big.ass.kids is excited to share an exciting and impactful initiative we’ve just launched called The BAK Sandbox. As a 501c3 nonprofit project,the @baksandbox is dedicated to providing vital support to music professionals impacted by the widespread industry layoffs.

Over the past two years, nearly 100,000 jobs in the music, music/tech, and adjacent fields have been eliminated, and we are raising funds to provide professional development resources and opportunities for career sustainability.

Through the funds we raise, we’ll be able to offer:

- Free memberships to The @bakplay.ground community which provides direct access to artists, agencies, and companies seeking to hire vetted talent
- Professional development workshops, courses and live discussions led by industry leaders and peers
- Mental health and neurodivergent support services
- Financial planning and business management resources to start their job-seeking, freelance, or entrepreneurial journey
& more 

How you can contribute:
- Make a monetary $ donation: You can find the donation link at www.baksandbox.org. We are a 501c3 project and are able to receive tax-deductible donations. 
- Partner with us: We are looking for solution-focused partners and thought leaders to help ideate best strategies for long-term solutions. We’re also seeking brand partnerships. If you’re interested in sponsoring workshops, offering product donations, or providing professional services, we’d love to discuss how we can collaborate.
- Donate your talent: Do you have a skill (marketing, fundraising, etc.) and would like to donate your time to help build The Sandbox? There’s a ton of work to do, and we can use all of the help we can get to support our colleagues! 
-  Donate your story: If you have been laid off please consider sharing your story with the B.A.K community so donors can see the implications of the layoffs.

Thank you for considering this opportunity to make a real difference. by @bak.impact
10
2 years ago
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