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Strategy first. Design second. Always. ⚜️
Helping founders build brand identities they
understand, believe in & grow with.
👇 DM "BRAND" to start.
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A brief introduction of who I am and my goal on this app.

My vision is to build a brand that helps founders and business owners build a brand that truly represents them through strategy that helps them attract the right customers and build a lasting connection with them ✨

I believe most founders have a vision for their business when they built it and my goal is to help them bring that vision to life ✨

If you're interested in building a brand, click on the follow button now so you don't miss out on what's coming 😉.
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#graphicdesigner #BrandStrategy #fyp #explorepage #creative taken in Lagos, Nigeria by @bethco_identity
4
2 months ago
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Most startups jump straight into logos and colors.

But branding without strategy rarely works.

Before design, a brand needs clarity:

🔸Who is the target audience?
🔸What makes the brand different?
🔸What perception should the brand create?

Once strategy is clear, design becomes a powerful communication tool.

Strong brands follow this order:

Strategy → Identity → Marketing

Save this post if you're building a brand.

And if you want a strategy-driven brand identity, send me a DM.
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#BrandClarity #BrandStrategy #brandidentitydesigner taken in Lagos, Nigeria by @bethco_identity
3
7 months ago
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Most productivity apps focus on doing more.

But driven professionals don’t need more to-do lists.

They need clarity, structure, and purposeful progress.

Aureon is a premium productivity system designed for focused professionals seeking intentional results 🌟.

The brand identity embodies three core principles: clarity, structure, and intentional progress.

Working on this project was a pleasure as it allowed me to dive deeper into integrating brand strategy into design.

Found this post insightful? Save it for later.
And if you're building a brand that needs strategic direction, send me a DM 📩

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#brandidentitydesigner #BrandStrategy #graphicdesigner #branddesigner #DesignInspo taken in Lagos, Nigeria by @bethco_identity
3
7 months ago
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People judge with their eyes first 
before buying anything. Presentation is one factor that shapes how people perceive a product or service before deciding to either buy from a brand or not.

Social media designs are created to help a brand communicate effectively what they offer to their target audience in a way that is clear and visually pleasing.

For this case study project my goal was to create 4 social media designs that promote Choplyfe brand offer to their audience. 

Each design has a bold image and headline that makes you stop scrolling, a body text that tells you what the brand has to offer and a call to action that tells you the next step to take ✨

Each design is made to help Choplyfe attract customers who need what they sell ✨

Need social media designs for your brand?
Hire me today to get started 🤝🏾✉️ 
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#socialmediadesigns #graphicdesign #graphicdesigner #fyp taken in Lagos, Nigeria by @bethco_identity
3
a day ago
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taken in Lagos, Nigeria by @bethco_identity
3
a month ago
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Every business has something to sell. How they present and communicate what they sell makes people either buy from them or another business.

As a creative designer my job is to help businesses communicate what they sell clearly with good design, so people buy from them.

If you're a business owner or founder and you're looking for a designer who can help you communicate what you sell with good designs, Send me a DM today ✉️✨.
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#graphicdesign #graphicdesigner #ineedagraphicdesigner #designinspiration #fyp taken in Nigeria by @bethco_identity
3
a month ago
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I'm Bethuel a creative designer ✨. 

I believe every business has what they sell and my job as a designer is to help them sell their products or services through designs that tell people exactly what they need to know so they can buy from the business.

If you're interested in creating designs that sell what your business does well, Send me a DM today ✉️✨.
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#graphicdesign #graphicdesigner #designinspiration #ineedagraphicdesigner #fyp taken in Lagos, Nigeria by @bethco_identity
1
a month ago
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If you're looking to create compelling designs that gets you results, Send me a DM today ✉️✨
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#graphicdesign #graphicdesigner #ineedagraphicdesigner #fyp #explorepage Graphic designer taken in Lagos, Nigeria by @bethco_identity
4
2 months ago
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I recently created an unofficial Ad campaign for @cocacola .

The goal of this campaign was to promote coke as the go to soft drink beverage for happy, fun and relaxed moments ✨

I really enjoyed working on this project and would love to hear your thoughts on it ✨ 

Found these designs interesting? There's more on my page. Go check it out for more 😉
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#graphicdesign #graphicdesigner #ineedagraphicdesigner #fyp #cocacola taken in Lagos, Nigeria by @bethco_identity
10
2 months ago
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Coca Cola is one of the globally recognized soft drink obeverage. It's so popular that you could recognize it with their famous red color.

Although this was an unofficial campaign project, my goal was to create a campaign promoting Coca Cola as the go to soft drink for Fun, Happy and Relaxing moments ✨

That goal inspired the direction I took while selecting the images to use for this project. I selected Images of people enjoying the moment, smiling and relaxing 😌✨

The circle shape and color palette are part of Coca Cola visual identity and so I sticked to it so the entire campaign could be easily recognized by viewers as a Coca Cola campaign.

This was another interesting project that pushed me beyond just creating good looking designs towards creating designs that tells a story ✨

What do you think, does this campaign communicate the message effectively?

Let me know in the comments 👍🏾

If you're interested in working with me on your next design project, Send me a DM today or click on the link in my bio to reach me 🤝.
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#graphicdesign #graphicdesigner #cocacola #fyp #ineedagraphicdesigner Coca-Cola Graphic design marketing campaign taken in Lagos, Nigeria by @bethco_identity
1
2 months ago
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The best products are those that solves a problem in the life of a customer.

To create a product that solves your customers problems you need to answer these 3 questions:

1. What problem am I trying to solve?
2. Who are the people who needs this solution?
3. And how can my product solve that problem?

When all three questions are answered you'll come up with a product that actually solves your customers problems.

But after creating your product, how do you get people to buy it?

I'll be sharing the answer in my next post ✨

If you're a founder interested in contents that helps you become better at building a brand that attract the right customer, then follow along for more contents like this ✨.
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#BrandStrategy
#BrandIdentity
#StartupBranding
#FounderMindset
#BrandPositioning Brand Strategy, how to create a product that sells taken in Lagos, Nigeria by @bethco_identity
1
2 months ago
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Had fun creating this campaign designs for @sprite. Although it was an unofficial project, it help me increase my skill on building a campaign and creating a cohesive design system.

P.s this project was inspired by my love for Sprite 💜😄.

Check out my page for more incredible design piece ✨
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#graphicdesign #graphicdesigner #designinspiration #fyp #sprite taken in Lagos, Nigeria by @bethco_identity
1
2 months ago
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