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Lisa Aoyama

@blue_peas

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Experience designer | London

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2025 was a really long blur by @blue_peas

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9 months ago

Do you think, and then make, or think and make at the same time?

Turns out that this is a really important question to ask if we want to understand why creativity can result in art that touches souls, or AI slop.

I explored this question in the contexts of hands-on making, mood boards, and AI generated images. Have a read to see what human creativity might have to offer in the face of generative AI – and yes, donkeys are a key feature of this article.

Link in bio! by @blue_peas

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a year ago

2024 outtakes! by @blue_peas

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2 years ago

今年の春ロンドンでPlayStationのプロジェクトを担当したのですが、そこで扱ったキャラクターが、大学の同期のまふまふがデザインに関わっていると知って、エモすぎたので今さら投稿します笑

Earlier this year I helped bring to life PlayStation’s own IP Astrobot at the Champions League Festival in London. I found out my coursemate from undergrad in Tokyo is on the design team at PlayStation for Astrobots, what a small world… Proud friend!!🥹 by @blue_peas

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2 years ago

I posted this on LinkedIn but wanted to share the more personal side to the story…

Living and working in London for the past 5 years, I’ve been incredibly lucky to come across and eventually work with people I have immense respect for. @weglimpse was certainly one of them, and I still can’t quite believe that I had the honour of becoming a part of their community and befriending my heroes.

I went to a @purpose_disruptors pub gathering back in 2022, having come across their Advertised Emissions report and feeling a kind of awe that there was already an expert group working very strategically to tackle a problem I too had been ruminating on. The real impact of advertising on our planet is not how much carbon was emitted in making the ad - but the narrative we’re promoting, fuelling mass consumption. I resonated so much with their mission that I’ve tried to be as actively involved as possible, and combined with a series of happy coincidences I’ve had a number of opportunities to collaborate with them, through my agency Amplify.

I’m super excited to embark on this new role as a youth rep on their Advisory Board, helping to shape their strategy to accelerate the industry’s climate transition, alongside some very senior leaders… I really feel like I’ve manifested this for myself somehow, and these are the times I congratulate myself for deciding to stay in London. 💚🧡 by @blue_peas

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2 years ago

How often do you grab a coffee and just doomscroll? ☕️

Not here! Welcome to the ‘Slow Brew’, a micro-adventure hijacking people’s coffee breaks to reveal the wonder of nature in busy East London.

The Slow Brew experience was created by the awesome Lisa Aoyama (@blue_peas ) and Catarina Neves (@catarinasrneves), from @weareamplify Amplify, as part of Purpose Disruptors and @weglimpse Agency for Nature initiative.

The one-day-only experience saw coffee lovers in FWD coffee handed their own toolkit complete with a magnifying glass and bespoke map.

Moss arrows (slide 6) directed people to a secret location – the gorgeous, tucked away, Hoxton Trust community garden 10 mins down the road. The garden itself is a tranquil oasis, but adventurers were met with something extra fun – a moss bed (swipe to slide 2), to lie down, take a moment and appreciate nature, the sky, and the beautiful surroundings. ☁️

This campaign crucially, helps us recognise the need for nature in our lives. And helps us realise there are pockets of nature which are magical, awe-inspiring and wondrous even when in the heart of the hustle and bustle of city life,

Swipe to see the activation in action! And keep your eyes peeled for future moss bed opportunities 👀

Big thanks to @fwdcoffee_ and @hoxton_trust Community Garden for partnering on this unique project. 🌿

Check out all the EPIC campaigns at agencyfornature.com

#TheSlowBrew
#agencyfornature by @blue_peas

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3 years ago

Couldn’t quite end 2023 without posting about this one… Back in June we worked on a project with CHANEL Beauty for an exclusive event that told the story of their plural vision for beauty powered by colour. Titled “Color Anima”, the event invited 130 guests to ‘experience’ colour through a round table, exhibition, immersive installations, creative workshops… there were so many parts to this and I can’t really fit it all in this post so head to my website if you’re curious to see more! It was a real honour to work on the creative and design for this project with the mega talented team at Amplify. 🫶 taken in Villa Navarra by @blue_peas

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3 years ago

Bye bye De Beauvoir I was very fond of this view out my window… the end of my Islington girlie era by @blue_peas

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3 years ago

I’m a shy fangirl!! @chaosinthecbd_ taken in The Cause by @blue_peas

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3 years ago

Dubai, Côte d'Azur, Berlin, then back to London where my housemates are being silly by @blue_peas

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3 years ago

最近の青山七変化 by @blue_peas

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3 years ago

Valencia was such a dream🥺 by @blue_peas

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3 years ago