Instagram story viewer> @brookesagleceo> Posts

Brooke Sagle | Luxury Salon Systems & Leadership

@brookesagleceo

3.5K

followers

5247

following

Building businesses. Building people.
✦ Helping beauty professionals dream bigger
Founder • Educator • Beauty Industry Leader
↓ Come build with me

POSTS STORIES REELS TAGGED

Download All

A year ago, my new salon was nothing but blank walls. Today, it’s Top 100 in the world. 🌎 @thebtcshow @behindthechair_oneshot @behindthechair_com

This time last year, I had just gotten the keys. Renovations were only beginning, and everything I had been working toward was still just taking shape.

By December 2025, I had expanded from my cute little pink 4-chair salon into the elevated, luxury 8-chair space I had dreamed of building.

And now, seeing Sleek recognized among some of the most beautiful salons in the world feels surreal.

This moment means so much more than beautiful decor. It represents vision, risk, growth, and believing in something before there was ever proof it would work.

Because sometimes the biggest dreams require you to move before you feel ready, invest before you feel certain, and trust the vision long before anyone else can see it.

From blank walls to Top 100 Salon Decor in the world.

The vision was never too big.

We just had to build it. ❤️

And thank you, @marybehindthechair , for continuing to create spaces where artists and salon owners get to dream this big. ✨

Top 100 Salon Decor, salon design, luxury salon, salon owner, Sudbury salon, Canadian salon, salon renovation, beauty industry, Behindthechair, One Shot Awards, Sleek Studios, BTC Awards by @brookesagleceo

183

73

2 months ago

On Becoming 🤍

For a long time, I thought success was something you achieved.

A milestone.
A title.
A business.
An award.

Now I see it differently.

Success is who you become while building the life you’re called to create.

The businesses matter.

The goals matter.

The growth matters.

But what matters most to me is the impact I leave on the people along the way.

I believe leadership is about building people, not just businesses.

I believe confidence is one of the greatest gifts you can give someone.

I believe every person deserves to feel seen, valued, and capable of more than they imagined.

That’s what I stand for.

I’m building businesses with purpose, leading with heart, and becoming the kind of woman who leaves every person, every room, and every opportunity better than she found it.

Still becoming,

Brooke 🤍 Photoshoot pic by @brookesagleceo

184

38

4 months ago

After the Chamber Awards last night, I found myself reflecting on the moments I’m most proud of in business.

And honestly… none of them were revenue milestones.

They weren’t awards.
They weren’t salon expansions.
They weren’t big launches.

They were the moments where I watched someone regain their confidence.

The team member who transformed her career and changed her life.

The client who came to me struggling and eventually no longer needed the solution she first came in for.

The people who trusted us during some of the hardest seasons of their lives.

For years, I thought I was building a salon.

But last night I realized I’ve been building something much bigger than that.

Confidence.
Opportunity.
Community.
Transformation.

Hair has simply been the vehicle.

My goal isn’t just to build a successful business…

It’s to create meaningful impact, raise the standard, and leave people better than I found them.

We’re just getting started. ❤️

#TheSleekStandard
#WomenInBusiness
#CommunityImpact
#EntrepreneurLife
#SudburyBusiness Red dress golden hour taken in The Caruso Club by @brookesagleceo

288

14

5 months ago

Voted first place for hair extensions, and feeling very loved by the community we get to call home 🏆 Sudbury, we love you ❤️

To everyone who trusts us with their hair, tells a friend about us, shares our work, or walks through our doors cheering us on, thank you from the bottom of our hearts. 🥰 You’ve helped build something that means so much to us.

And to my team, I love getting to share these moments with you. Thank you for caring so much about our clients and giving me the full Beyoncé treatment to celebrate 😂

•
•
•

Sudbury hair extensions • Best hair extensions Sudbury • Sleek Studios Sudbury • Sudbury hairstylist • Sudbury hair salon • Hair extension specialist • The Sleek Secret • Fine hair extensions • Hidden bead extensions • Luxury hair extensions • Award-winning salon • Sudbury small business • Support local Sudbury taken in Sleek Studios by @brookesagleceo

110

15

a day ago

20-year-old Brooke didn’t need permission to dream bigger. But there’s a lot I wish she’d known sooner.

To the stylist who thinks working harder is the answer to everything: you have to learn how to make your hard work pay you.

If your books are full but you can’t afford a day off, look at your pricing. If you want different opportunities, put yourself in rooms where you can learn. If you don’t understand something, ask. Staying quiet to look experienced costs you the chance to become experienced.

I want stylists to build careers they’re excited to keep doing. To earn well, have choices, and feel proud when someone asks what they do.

You’ve put so much into getting good at hair. Give yourself that same chance to get good at business. Let’s elevate this industry together 👐

What’s one thing you wish someone had told you when you started? Tell me in the comments

•
•
•

Hairstylist education • Hair stylist business • Salon business • Pricing your services • Know your numbers • Profitable hairstylist • Behind the chair • Beauty industry • Hairstylist career growth • Salon owner • Hairstylist mindset • Business education for stylists • Brooke Sagle • Sleek Studios by @brookesagleceo

90

6

2 days ago

You can love doing hair and still want more from your career.

More income. More freedom. Clients who value your work. A room that challenges you to grow.

Wanting more doesn’t make you ungrateful. You’ve put so much into this craft. You’re allowed to want a career that gives back to you, too.

Today at Collège Boréal, I wanted students to see possibilities they could start working toward now.

And if you’ve been behind the chair for years, that applies to you, too.

Make your goals bigger than getting through another busy week. Put your work out there. Ask the questions. Learn from people who share what they know.

Choose one thing you want to change and take the first step this week.

You spend every day helping people feel confident. You deserve to feel that way about your future. 🤍

•
•
•

Hairstylist education, hairstylist career growth, social media for hairstylists, building clientele, attracting dream clients, hairstylist business tips, salon mentorship, stylist confidence, beauty industry education, collaboration over competition, Collège Boréal, Sudbury hairstylist, Sleek Studios, Brooke Sagle by @brookesagleceo

73

11

8 days ago

There is someone less qualified than you confidently going after the thing you’re still waiting to feel ready for.

Take the meeting. Apply for the award. Take the class. Approach the person. Start the business.

Give yourself a chance to find out how far you can go.

Confidence isn’t knowing you’ll succeed. It’s trusting yourself enough to find out.

•
•
•

Female entrepreneur • Business owner • Self-belief • Confidence • Ambition • Personal growth • Leadership • Entrepreneur mindset • Taking action • Building a business Brooke Sagle smiling at the camera while seated in a cream armchair at an event, wearing a black blazer outfit and holding a champagne flute. Her long brown hair falls over one shoulder, with green plants and white curtains behind her. taken in Ft Lauderdale Convention Center by @brookesagleceo

104

13

15 days ago

If you’re a hairstylist dreaming of opening a salon, I want you to walk in with more than the keys. 🔑

I want you to know what your prices need to cover. What you can afford to pay your team. How you’ll pay yourself.

I started with one chair. Today, I’m building a team and a business that require a whole different level of me. 📈

I’ve made mistakes. Asked for help. Changed how I do things. And I’m still learning as I grow.

I’m sharing those lessons because you deserve more than “just go for it.” You deserve practical advice you can use before your savings and your name are on the line.

What part of salon ownership do you wish someone would explain honestly? Tell me below. 🖤 taken in Sudbury, Ontario by @brookesagleceo

94

8

16 days ago

boots on, phone off, somewhere under the apple trees 🤎 🍎 🍂

•
•
•

fall outfit, country style, cowgirl aesthetic, apple picking, fall fashion, autumn outfit, western style, country lifestyle, cozy fall, fall photo dump, Ontario fall, Manitoulin Island taken in Manitoulin Island by @brookesagleceo

212

21

24 days ago

BTC reminded me that the most visible parts of success are rarely the parts that build it.

The awards, the rooms, the people you meet, they’re incredible. But the real growth happens in the quieter moments: learning, leadership, strategy, failure, and choosing to keep building anyway.

I came home with a bigger vision for what I want to contribute to this industry.

Not just to be part of where it’s going, but to help shape it.

•
•
•

beauty business • salon owner • hairstylist education • leadership • entrepreneurship • hair industry • business growth • BTC Show taken in Omni Fort Lauderdale Hotel by @brookesagleceo

43

12

a month ago

95

18

a month ago

The blonde was absolutely the move @realericvaughn

•
•
•

blonde hair • hairstylist • salon owner • beauty industry • hair inspiration • fashion • creative industry • hair artist • beauty entrepreneur • Behind The Chair Eric Vaughn pic taken in Omni Fort Lauderdale Hotel by @brookesagleceo

112

2

a month ago