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LIMALA

@bylimala

18.8K

followers

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A decolonial project 🧡
~ Moroccan rugs ~ #amazigh
Handmade by female artists in rural Morocco
📍 Berlin
#bylimala #limala #limalawhynot

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Many thanks @ad_germany & @valeriepraekelt 🧡 #limala #bylimala #architecturaldigest by @bylimala

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4 years ago

We celebrate Moroccan artisanship and the art of rug making 🧡 We are very grateful to have such a strong and beautiful community. All of you are embedded in our Limala identity 🤲🏽 #limala #bylimala #limalawhynot by @bylimala

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5 years ago

We are so excited & proud to share with you the Reel of our Limala short documentary for @klarna 🧡 This Reel is a part of a beautiful film about our Limala vision, mission and gives you never seen insights about our entire Limala work 🤲🏽 Dive in with us into our universe. Special thanks to @lauraangelone for all your love and support, thank you to @anastasjablack for beautifully capturing our Limala soul ✨ #limala #klarna #bylimala by @bylimala

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4 years ago

It’s about community.
Cultural heritage.
Grounding.
And the kind of self-care that connects you back to yourself — and to where you come from 🧡
#limala #floorculture #moroccanrugs taken in Berlin, Germany by @bylimala

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4 days ago

It’s exactly why sharing knowledge has been such a big part of our work 🧡 Knowing that our customers are listening, learning, and rethinking the language around Moroccan artisanship means so much to us as founders 🫶🏽
#limala #amazigh #moroccanrugs taken in Berlin, Germany by @bylimala

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5 days ago

🏆
SAVVY AWARDS 2026 WINNER
SAMIRA MAHBOUB

🇩🇪
Berlin, Germany

🖥️
www.bylimala.com

📢
'Samira Mahboub transforms cultural connection into a living art form through Limala, the cultural rug company she co-founded with her husband Zaid. Rooted in her Moroccan heritage and sociology background, she treats craftsmanship as an ongoing conversation. Through relationships with family businesses in the Atlas Mountains, she reimagines business as a space for creativity, respect, and storytelling. A mother, scholar, entrepreneur, and model, Samira embodies seemingly paradoxical roles with ease and empathy. She inspires awe with her strength and purpose, proving that true innovation honors human connection and shared stories. To me the future is dynamic, heart-centered, and ever evolving, and Samira exemplifies the path I hope society takes forward.'
- Ania Catherine

⚡
#savvyawards #savvyawards2026 #savvy #samiramahboub #bylimala

@samiramahboub @bylimala @aniacatherine

🏴‍☠️ by @bylimala

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15 days ago

Imagine coming home to these colors every day. 💛🩵
That kind of little joy you can actually put on the floor.
#bylimala #limala #moroccanrugs #interiordesign by @bylimala

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a month ago

Floor culture is more than a way of sitting 🧡
It’s community.
It’s intimacy.
It’s cultural heritage.
It’s gathering, sharing, living.
And we’re curious: where is it still part of everyday life? 🫶🏽
Comment below 🧡

Video visuals @frdburger
#limala #floorculture #moroccanrugs by @bylimala

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a month ago

Available as a Custom Order — made in the size you need 🧡 Quiet and beautifully hand-knotted, this rug softness, calm and understated elegance to your home 🫶🏽 Perfect for a calm, neutral interior — or as a beautiful grounding element in a room full of colour and character.
DM is for private consultation or order yours directly through our website ✨
#limala #customorders #moroccanrugs by @bylimala

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a month ago

Something new at Limala 🧡
For the first time, you can customize your favourite rug to the size that’s right for your home 🫶🏽
Swipe to explore a few of our pieces →
More to discover online :) Link in bio ✨

Which one would you customize?

#limala #bylimala #limalawhynot by @bylimala

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a month ago

No caption needed 💖 You can’t mass-produce culture.
#limala #moroccanrugs #artisanship taken in Berlin, Germany by @bylimala

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2 months ago

🫶🏽✨ The Limala Mood 🧡
#limala #handmade #artisanship #moroccanrugs taken in Berlin, Germany by @bylimala

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2 months ago