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Byte’m Brownie Bites

@bytembrownie

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the brownies you’ve been craving - available across New York and online @misfitsmarket @amazon

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(Re)introducing Cookies’n Cream.
Fudgy center, crisp edge, and crushed cookies baked straight into the brownie.
The last flavor of our Byte’m 2.0 launch — though it just might be the one you’ll finish first. #brownies
#snacks #nyc #food #nycfoodie taken in New York, New York by @bytembrownie

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10 months ago

(Re)introducing S’mores.
Everything you love about the campfire — now in your pantry.
Graham, chocolate, and real @mydandies baked into a crispy-edged, chewy brownie bite. Byte’m 2.0 continues. #brownies #snacks #nyc #smores #food taken in New York, New York by @bytembrownie

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10 months ago

(Re)introducing the Classic.
The brownie that started it all — crispy edges, fudgy centers — it’s the real deal.
We rebuilt the brownie so it could finally live on shelves and still taste like the ones we grew up on
Byte’m 2.0 starts now. #brownies #snacks #nyc #newproduct #launch taken in New York, New York by @bytembrownie

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10 months ago

Meet @bytembrownie , @bytem.jack and @bytem.jacob , the co-founders turning Jack’s mom’s brownie recipe into the first premium pantry brownie bite. They met as freshmen in the dorms at American University, and when their co-packer needed emergency surgery two days before their planned launch, they waited it out, made brownies the night of the 13th, and launched on Valentine’s Day 2025. Today Byte’m is in roughly 1,000 stores, almost all of it inbound.

It wasn’t a straight line that got them here. It was a protein ice cream idea in 2020 that their roommate kept eating, a lost pallet of custom Italian pans worth $40,000, and a packaging redesign sparked by feedback while sampling at Butterfield Market. Now they’re bootstrapped, looking to raise, and setting their sights on Target and Walmart. Jack and Jacob’s story is proof that brownies deserve better, and so do the people brave enough to build them.

Comment “Byte’m” and we’ll DM you their full feature. Full blog in bio.

#FoundersBasketball1v1 by @bytembrownie

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a day ago

Take more shots. Make mistakes. Figure it out along the way.

For this episode of Note To Self, we asked Jack (@bytem.jack) and Jacob (@bytem.jacob), co-founders of @bytembrownie, what advice they'd give their younger selves.

From taking more chances to trusting that things will work out, they share two different perspectives on what they've learned as builders.

It's easy to overthink your next move, especially when you're building something of your own. But sometimes you just have to put yourself out there. The more you try, the more you learn, the more people you meet, and the more opportunities you create for yourself.

Not every shot will land, but you only need a few to change where you're headed. 🖐️

#pierfivecommunity #creativecommunity #entrepreneurship #supportsmallbusiness #buildingintheopen taken in New York City by @bytembrownie

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2 days ago

It’s sweet treat season after all. 👻

@JimsOrganicCoffee and @Bytembrownie are teaming up for a seriously delicious giveaway filled with organic coffee + decadent brownie bites. Because some things are simply better together. 😍

To enter:
☕️ Follow @JimsOrganicCoffee + @Bytembrownie
🍫 Like this post
☕️ Tag your coffee + brownie-loving friends below

Good luck!!

*Giveaway ends on 10/20/2026 at 11:59 PM EST. Must be a US resident and 18+ to enter. This giveaway is not affiliated with Meta. by @bytembrownie

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3 days ago

the sun might not be out, but no better way to fight the Sunday scaries than with our limited time collab with @mochi_doki tag a friend you want to byte this with

if you stop by dm us for a chance at a special prize taken in Mochidoki by @bytembrownie

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5 days ago

The Brownie Byte is here 🍫
Our latest collab with @bytembrownie: Cookies & Cream Mochidoki dipped in white chocolate, finished with chocolate + vanilla drizzle and a Byte’m cookies & cream brownie bite.

Only at Mochidoki SoHo, today through Sunday.
176 Spring Street | Noon to 10PM taken in Mochidoki by @bytembrownie

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8 days ago

Excited to announce Byte’m received a golden ticket from Walmart and will be in stores near you soon! We are beyond grateful for all the support our community has given us along the way! This is just the start 🚀 by @bytembrownie

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8 days ago

Giveaway Closed. Ready to earn some brownie points? This week übr water and Byte’m Brownie Bites are teaming up treat one lucky winner to the ultimate hydration + snack combo!💧🍫

One winner will receive:
1 case of ice cold übr water
3 bags of Byte’m Brownies

Here’s how to enter:
💪 Like this post
💪 Follow @bytembrownie and @ubrwater
💪 Tag someone who deserves a brownie break
💪 BONUS like our last three posts on both pages for an extra entry!

You can never have too many brownie points or too much hydration!🩵

The giveaway closes and one winner will be selected on October 5, 2026. U.S. Continental Residents only. This giveaway is not sponsored, administered, or associated with Meta. By entering, entrants confirm that they are 18+ years of age, release Meta of responsibility, and agree to Meta’s terms of use. The winner will be contacted directly from übr water. We will never ask you to verify winnings or for personal information outside of the app. The winner will have 48 hours to respond to claim their prize. One winner will be chosen from Instagram. by @bytembrownie

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18 days ago

Sundays are for getting stronger.

Good people. Hard training. Amazing vibes.

We lift. We recover. We build community.

This is Atlas Club.

Thank you to @bytembrownie for sponsoring today’s workout taken in San Francisco, California by @bytembrownie

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a month ago

Back-to-school season is here, and we’re stocking the snack drawer. 🎒🍎

From lunchbox staples and after-school fuel to something sweet (and a few snacks for the grown-ups, too), we rounded up some of our favorite finds from Naturally New York member brands.

Swipe through for a little something for everyone →

Discover more brands, events, and opportunities through the NNY community - Link in bio.

#NaturallyNewYork #BackToSchool #SnackGuide #CPG #schoolsnacks by @bytembrownie

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a month ago