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Chris Ratterman

@chris__ratterman

92

followers

6

following

Founder & CEO @shadyrays 😎
Host @beyondtheshadespodcast 🎙️
Building an Outdoor Eyewear Brand 🕶️
Come behind the scenes 👇

POSTS STORIES REELS

No stuntman required for this 😅 by @chris__ratterman

Our NINTH retail store is opening soon in Jacksonville! The store is located at the St. John's Town Center across from the turtle pond at Park Green, between Gregorys Coffee and Great American Cookies. Can't wait for you guys to check it out😎 by @chris__ratterman

Brainstorm with us! We want to know what you want to see in future pairs of Shady Rays👇 by @chris__ratterman

Car: 1
Chris’ shades: 0

And THIS is why we have Lost & Broken Protection 😂 by @chris__ratterman

From 0-3 to UFL champions 🏆

Louisville Kings head coach Chris Redman shared about the team culture that helped his team lift a trophy in its inaugural season in the latest episode of Beyond the Shades! by @chris__ratterman

What customers say they want versus what they actually do😎 Watch your customers buying behavior! by @chris__ratterman

Episode 6: Chris Redman

Listen to our conversation with Louisville Kings head coach and former NFL quarterback Chris Redman, now on Apple Podcasts! by @chris__ratterman

A UFL Champ joins the pod 🏆

Chris Redman, head coach of the UFL champion Louisville Kings, stopped by to talk about winning a league title in Year 1, his time in the NFL, and more! by @chris__ratterman

Let me tell you about our first ever retail store😅 by @chris__ratterman

I need YOUR help! Head to my story and vote on which concept you'd like us to dive into this Black Friday😎 by @chris__ratterman

Read about how @chris__ratterman built @shadyrays

The playbook:
- Ran every early channel as a small test, ad campaigns at $10 to $20 a day
- Worked out how much he could pay to acquire a customer before scaling a channel
- Gave a donation of 10 meals through Feeding America with every order
- Pays micro influencers in product, not coupon codes, for real-life photos

Follow @ecom.startup.stories for more!

DM us to get your own success story featured! by @chris__ratterman

Business Breakdowns Week One: Product😎 by @chris__ratterman