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Classic Communication

@classiccommunication.pr

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No Noise. Just Impact.
Brand Development · Brand Strategy · Bespoke Communication
Fine Food · Wine · Hospitality · Culture · Lifestyle
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Farina, the Original Eau de Cologne ✨ Last night, @farina_cologne unveiled its new Série Extrait de Cologne at the Farina House in Cologne — the place where the Eau de Cologne was invented more than 300 years ago. International guests from media, culture and business gathered to discover the new collection for the very first time: six Extraits de Cologne, six distinct olfactory personalities. A milestone for the House: the Série Extrait de Cologne is Louise Farina’s first fragrance collection. On the same day, Louise Farina was named Entrepreneur of the Day by Handelsblatt — recognising her vision for the future of the world’s oldest perfume house and the inventor of the Eau de Cologne. As Lead Agency for Brand Building & Communications across Germany, France and Italy, we are proud to accompany Farina in its continued international development at the intersection of heritage, culture and modern luxury. The evening was accompanied by wines from Maison Saint Aix, including AIX Rosé and AIX White, alongside Beau Viva as a non-alcoholic alternative. Brand Building | Communications | Media Relations | Brand Experiences #ClassicCommunication #Farina1709 #ExtraitDeCologne #AIXRosé #BeauViva #BrandBuilding #HeritageBrands taken in Köln, Germany by @classiccommunication.pr
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5 months ago
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Cannes, Cinema & Château Margüi ✨ During this year’s 79th Cannes Film Festival, we accompanied @chateaumargui — George Lucas’ Provençal winery and official wine partner of the @FestivaldeCannes — to the Croisette. As part of the festival, we developed and produced a series of cinematic films for Château Margüi, inspired by the timeless aesthetics of the Riviera and the icons of European cinema — somewhere between James Bond, Brigitte Bardot and Grace Kelly. Last year, we also led European media and hospitality activations for Château Margüi with guests and publications including GQ, Tatler and Business Traveller — from personal invitations to film screenings to intimate dinners at Vilebrequin la Plage. For us, Cannes is more than a festival. It is a place where brands, culture, cinema and the European art of living come together. Creative Production | Brand Experiences | Hospitality | Media Relations Video: Hérve Fabre Model: @mrcedric179 #ClassicCommunication #ChâteauMargüi #CannesFilmFestival by @classiccommunication.pr
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5 months ago
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Heritage creates credibility. Craft creates distinction. With @farina_cologne, we begin a collaboration defined by continuity and precision. Founded in 1709, Farina is the oldest perfume house in the world — and the birthplace of Eau de Cologne. Our first visit to the house in Cologne focused on understanding: – the depth of its heritage – the rigor behind its craftsmanship – and how both translate into relevance today Time spent in the atelier — including creating our own fragrance — offered a direct insight into the process behind the product. Because communication starts with understanding what defines a brand. Thank you to Louise Farina, Maria Muñoz Orantes and the entire team for the trust. 📍 Cologne #ClassicCommunication #Farina1709 #HeritageBrand #Craftsmanship #Perfumery #BrandPositioning taken in Köln, Germany by @classiccommunication.pr
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7 months ago
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Art creates attention. Context creates relevance. For the opening of @michelcomtestudio at @sleekmag in Berlin, the objective was clear: to position Maison Saint AIX within a highly curated cultural environment. Rather than visibility alone, the focus was on: – the right audience – the right setting – a context aligned with the brand’s identity An evening where art, atmosphere and brand positioning came together — subtle, but precise. Because communication is not about being present. It’s about being placed. Featuring wines from @aixrose.official and @beau_viva.official 📍 SLEEK Art Space, Berlin 📸 @aliceestella #ClassicCommunication #MaisonSaintAix #MichelComte #SLEEK #SLEEKArtSpace #ArtAndWine #CulturalPartnership #aixrose #beau_viva taken in Berlin, Deutschland by @classiccommunication.pr
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8 months ago
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Context defines value. Curation defines relevance. With Darling Harbor, we expand our portfolio into the world of classic yachting. From iconic Rivas to rare Abbate runabouts, each vessel represents a distinct understanding of craftsmanship, heritage and style. Our focus goes beyond representation. It is about positioning: – translating heritage into contemporary relevance – creating the right environments for visibility – and connecting brands with the audiences that matter Recent activations on the French Riviera — from content productions in Cannes to curated experiences for selected media — reflect this approach. Because in this segment, perception is not created by presence. It is shaped by context. For those who value precision, history and enduring design, Darling Harbor stands for a considered way of experiencing yachting. #ClassicCommunication #DarlingHarbor #Yachting #FrenchRiviera #Cannes #Monaco #StTropez #RivaYachts #Abbate taken in Cannes, France by @classiccommunication.pr
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a year ago
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Atmosphere shapes perception. Details define how we experience a space. Autumn is a season of quiet transition — softer light, deeper tones, and a renewed focus on the spaces we inhabit. Gascoigne & King, the Australian home fragrance brand, reflects this shift with its “Figue” room spray — subtle green notes of fig leaf and fresh foliage, precise and naturally balanced. For @gascoigneandking, we support the German market with a focus on sales and distribution — connecting the brand with the right partners and environments. Because even the most considered products depend on where and how they are placed. Photography: Gascoigne & King #ClassicCommunication #GascoigneAndKing #HomeFragrance #BrandPositioning #SalesStrategy #GermanMarket by @classiccommunication.pr
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a year ago
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Objects reflect intention. Details define perception. At Classic Communication, we are drawn to objects shaped by clarity and restraint. The Summit Notebook by @lucrin_geneva follows this same principle — precise in form, understated in presence, and designed for moments where ideas take shape. It accompanies our daily work: from structured planning to notes that develop into concepts. For Lucrin, we handled press relations in Germany and Switzerland — with a focus on placing the brand in the right editorial context. Because even the most refined products depend on how they are seen. Photography: Lucrin Geneva #ClassicCommunication #LucrinGeneva #SummitNotebook #BrandPositioning #EditorialContext #CreativeTools by @classiccommunication.pr
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a year ago
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✨ Client Case | Viandante del Cielo ✨ Some places tell stories long before we step inside. Il Convento – once a convent in Umbria – has been reimagined by George Lucas. From silence and tradition emerged a space of exclusivity, luxury, and character. At the heart of this estate: Viandante del Cielo a winery 🍷 that blends history, craftsmanship, and vision. Our mission: To bring this story to the European wine, luxury, and travel press – with precision, clarity, and a sense for the exceptional. Classic Communication. We create visibility where excellence deserves its stage. 📸 Photos: Viandante del Cielo #ClassicCommunication #CaseStudy #ViandanteDelCielo #IlConvento #LuxuryWine #LuxuryTravel taken in Umbrien, Italien by @classiccommunication.pr
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a year ago
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Client Spotlight: @piscines_magiline French luxury, now in Germany. At Classic Communication, we proudly represent Piscines Magiline on the German market – a French brand redefining the private pool experience with eco-smart technology, energy efficiency, and timeless design. As their PR and sales communication partner in Germany, we help position Magiline as a leading choice for those seeking sustainable luxury and innovative living. PR / Sales Communication / B2B #PiscinesMagiline #ClassicCommunication #LuxuryPools #SustainableLiving #FrenchDesign #SmartPools #EcoLuxury #PRGermany #luxurycommunication by @classiccommunication.pr
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a year ago
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🎬 Behind the Scenes – Cannes Edition A moment between film, elegance, and light. For our client @chateaumargui – Official Wine Partner of the 78. Cannes Film Festival – we created a timeless photo shoot. 📍Cannes. Aboard the iconic wooden yacht Marylin by @darlingharbor – a tribute to Riviera glamour. 📸 Captured by renowned photographer @fabreherve 🎞 Featuring @doreen_melein as our muse in white. 🍷 With the elegant presence of @chateaumargui – the taste of Provence, bottled for the stars. Client: @chateaumargui Service: Shooting / Marketing #classiccommunication #chateaumargui #cannesfilmfestival #darlingharbor #yachtinglife #luxurylifestyle #wineandcinema #cannes2025 #frenchriviera #behindthescenes #classicboats #woodenyacht #shootingday #luxurypr by @classiccommunication.pr
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a year ago
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🍵✨ Dive into the world of FAUCHON tea! ✨🍵 Book your tea time or brunch experience at @grandcafefauchon and embark on a journey of indulgence. ☕🥐 Nestled under the glass roof of the Jardin Des Thés, it's a place of intimacy and comfort where you can immerse yourself in the universe of FAUCHON. 🌿💫 Don't miss this chance to explore the essence of our famous House! 📸 © photographie: Fauchon #fauchonparis #classiccommunication taken in Paris, France by @classiccommunication.pr
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3 years ago
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🇫🇷 Since 1886 in Paris, @fauchon_paris has been spoiling the world with the culinary excellence of France! 🍽️💫 From rare delicacies to unique flavour experiences - the brand combines imagination, boldness and creativity. It all began in the 1880s, when Auguste Félix Fauchon began his journey straight from Calvados, working as an apprentice for Félix Potin. He then sold fruit and vegetables all year round from his cart at the de la Madeleine market. Finally, in 1887, he opened his own shop on the Place de la Madeleine, where he offered the best French produce. To this day, the Fauchon boutique on Place de la Madeleine is a place of pilgrimage for international gourmets. 🥐🍇 📸 © photographie: Fauchon Paris #Fauchon #classiccommunication taken in Place de la Madeleine, Paris by @classiccommunication.pr
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3 years ago
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