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📊 Elevating NorCal performance & care with objective testing @vald_performance @vald_health
🏋️‍♂️Owner @olympus_athletics_
🎓Kines Professor
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🥩 Behind every great athlete is a coach making hundreds of decisions nobody sees.

That’s what Beefing Up is all about.

In this series, I sit down with strength coaches, sport scientists, and performance professionals from the Valley to learn their stories, understand how they got where they are, explore what their day-to-day really looks like, and uncover practical ways they’re using technology to improve athlete performance.

Big thanks to my guy @coachmcduff (Assistant Director of S&C) from Fresno State for being the first guest.

We’re just getting started.

🎥 Episode 1 coming soon. taken in Fresno State Bulldog Stadium by @coachbeef
9
4 months ago
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Hey Instagram 👋

I’m Josh Amaral — Coach Beef to my athletes — and I’m the new Sport Science Consultant for the Central Valley with VALD.

I didn’t get into sports science & strength and conditioning because I was a standout athlete. I got here because I wasn’t.

I loved sports, but was the skinny kid without access to structured coaching or the resources to develop—so I spent years trying to “work harder” without knowing what actually moved the needle. That frustration turned into a career: chasing the most efficient ways to build performance through exercise science.

Fast forward 12 years: I’ve worked across the gym floor, sport complexes, college settings, and the exercise science classroom. Over the last decade I’ve built and coached at Olympus Athletics and helped facilitate sanctioned powerlifting events through the United States Powerlifting Association. I’m also finishing a PhD in Kinesiology (Strength & Conditioning), researching training strategies that affect strength, speed, and explosive power.

I grew up here, so it’s always bothered me that when people think “California,” they only picture the Bay or SoCal. The Central Valley gets overlooked—and when it comes to sport science tech and resources, we’re often a step behind. I want to help change that. This is our home, and our coaches, clinicians, and kids deserve the same level of tools and support.

I’m here to help:
	•	Coaches: bring simple testing into your workflow so you can coach with more clarity and track progress over time.
	•	Clinicians: use objective markers so rehab and return-to-performance decisions feel less subjective.

I’ve been through my own injuries as an adult, supported athletes through return-to-play, and worked with people post-surgery—so I care about restoring function, not just improving performance. I’m interested in measurement that leads to better decisions in both training and rehab.

If you’re a coach or clinician in the Central Valley and you also want to level up our community, DM me “Central Valley” and let’s chat. 

Appreciate you being a part of this community 💪 taken in Central Valley, California, USA by @coachbeef
37
8 months ago
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TBT 📺💪 Shouting out the two strongest women I know—Kim & Judy (@sassykimber & @swtjo2000 )

More than athletes… you’re family ❤️👯‍♀️ crazy to think that Kim and I have worked together for 12 years and Judy for around 7 years! Time flies.  So proud of everything you’ve earned, and even more excited to watch what’s next. 🏋️‍♀️🔥

Big comps coming up in the next few weeks ⏳ and Nationals in a couple months 🇺🇸🏆
Let’s goooo!! 🚀👏 taken in Olympus Athletics by @coachbeef
8
7 months ago
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The only thing scary this Halloween? Skipping leg day. 🎃💀
No tricks, just gains. 💪
This Halloween, we’re bringing the energy to Strong Saturdays! Come test your strength, get a workout in, learn from our coaches, and see what the Olympus community is all about.
Come for the gains. Stay for the BOO-st. 👻

📅 10/31/26 | Halloween
⏰ 8–10 AM
⚡ Testing + Workout | All levels welcome
🎃 Bring a friend. Costumes optional.

#OlympusAthletics #StrongSaturdays #HalloweenWorkout #StrengthTraining #OlympusCommunity taken in Olympus Athletics by @coachbeef
0
6 days ago
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November 7th - Rancho Cordova, CA

our annual workshop is back! We have some excellent presenters this year, flying in from all around the United States and world. NScA, NASMCEU approved. Come and get your continued education units with us.

Can’t attend in person, bummer-you will miss out on our excellent goodie bags, door, prizes, and hands-on training, but don’t worry, we have a virtual option just for you. Our camera crew brings you footage like you are right there with us!

Hope to see you soon! Register to reserve your spot - limited to 50 in person- today at www.trainingtheolderadult.com

#personaltraining #sarcopenia #fallprevention #continuededucation #trainingtheolderadult taken in Training the Older Adult - TOA by @coachbeef
2
6 days ago
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Take a look at our 2026 guest presenters! 

The line up always includes @robertlinkul, so let’s take a look at the newbies - and familiar faces - that will be presenting along side our TOA Creator. 

@migueltrxsf 
@coachbeef 
@johnthomasfit 
@mr.vidosh 
@susanniebergallfitness 
Dawn Skelton
@gjohnsonfit 
@ptbodymechanic 

Hope you can join us to see these amazing presenters LIVE November 7th. 

Link in bio or at https://www.trainingtheolderadult.com/2026-workshop 

#personaltraining #sarcopenia #fallprevention #continuededucation #trainingtheolderadult taken in Training the Older Adult - TOA by @coachbeef
9
a month ago
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It’s easier to support each other when we actually know each other.

That was the heart of Coaches Connect: meeting the people behind the programs, hearing what they’re working through, and finding ways to help.

We shared ideas for what’s next in the Valley—and what we could make possible by working together.

We all care about the athletes and communities we serve. Getting in the same room gives us a chance to turn that shared purpose into real relationships.

A huge thank you to Chad @mrcpoole and Ripon High School @riponhigh for supporting and hosting this event. We couldn’t have brought everyone together without you and the space you provided.

And thank you to everyone who joined the conversation. This is what the Central Valley Performance Project is about and what it takes to get out of our bubbles and integrated into our community- after all, we are stronger together. 🤝

I’ll be sharing a fuller recap soon. Want a copy or interested in the next Coaches Connect? Comment “CONNECT” or send me a message. Whether you’d like to attend, host, or help bring people together, I’d love to hear from you. taken in Ripon High School by @coachbeef
6
21 days ago
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Just Squat
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Had @coachbeef visiting our strength facility today.  Went through some velocity based work and enjoyed it very much.
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I own and operate Ironborn Strength, a strength and conditioning facility in Yuba City. We believe in lifting from light to heavy, no matter where you’re at in your fitness journey. We offer membership, coaching, and programming, with a member cap to prevent overcrowding. If you’re interested in joining, shoot me a DM.
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Follow @ironbornstrength
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#gyms #yubacity #marysville #powerlifting generalfitness
ironbornstrength
strong taken in Ironborn Strength by @coachbeef
5
a month ago
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Want to be a lab rat? 🐀💪

I’m looking for 5–10 men ages 20–35 for a pilot of my doctoral research on strength and explosive performance.

You’ll complete 10 weeks of supervised training, three sessions per week, plus scheduled performance testing—and help me refine the process before the larger spring study.

🗓️ Proposed pilot start: October 12

Prefer the clipboard? I’m also building a research team to help with training sessions, testing, and data collection for the larger study, proposed to begin January 11. Students, coaches, and aspiring performance professionals are welcome. You don’t need to participate in the pilot to join the team.

Interested? Use the participant screening form or research-team interest form in my bio.

Know someone who’d be a fit? Tag them, share, or repost.

Stay beefy. 🥩 taken in Olympus Athletics by @coachbeef
6
a month ago
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I feel so blessed to have gotten to go to Australia! 🇦🇺🤍

Australia was one of those places I had always dreamed of visiting, but honestly wasn’t sure if it would ever be a trip I’d actually make—so it still feels pretty surreal that it happened!

We got to do and see so many amazing things. One of my favorites was visiting Australia Zoo. Growing up, I remember watching The Crocodile Hunter with my brothers, so getting to experience the Irwin family’s zoo in person was really special. They’ve done such an incredible job there. If you ever get the chance to go, please do 🤩

We saw so much beautiful nature—hiking through Springbrook National Park, canoeing through the Noosa Everglades, and exploring some of the cutest towns. Byron Bay and Noosa were definitely my favorites. We even got to feed wild dolphins! 🐬🤩

And getting to experience it all with my best friend made it 1000x more special. Thank you, honey, for working so hard and for being such a great husband. I love you!

A trip I’ll remember forever. Cheers to traveling and making memories together. 🥂✈️🤍 taken in Australia by @coachbeef
1
a month ago
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After being together over 10 years, 6 years married, we got to take our first international trip. Even though our 6 year anniversary was about a month ago, @michael.renee.amaral was willing to delay the celebration a little bit for this big trip. 

So grateful for my wife and the time we got to share in the land down under. She’s one of the hardest workers I know, and puts so much pressure on herself, so it was nice to unwind and relax for a bit together. 

Here’s to another year together babe, love you ❤️ taken in Australia by @coachbeef
4
a month ago
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So grateful to have experienced VALDCon 2026 as my first. In the wake of acquiring @bridgeathletic and @gymaware , as well as hitting some major milestones, the energy was through the roof. The family had just grown a lot bigger. And projects our engineers have been working on were brought to light. 

It really is an exciting time for @vald_performance + @vald_health with new ways to help people through exercise testing and training. Especially being from the valley where we tend to be 5-10 years behind with tech, seeing what is on the cutting edge of exercise science technology and the impact it will have on our communities is an inspiring thing to be a part of. 

Looking forward to bringing these insights and technologies to elevate our community. 

Stay beefy 🥩 taken in Brisbane, Australia by @coachbeef
3
a month ago
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