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5 startups pitching live on stage for a chance at $500K in @cloudflare credits + a billboard in SF, judged by @real_eastdakota, @mzatlyn, & @dknecht, hosted by @threepointone

show up live & YOU decide the audience choice winner

Cloudflare + CodeTV bringing you The Cold Start!

you still have time to get tickets! head to the Cloudflare Connect website and we'll see you on Oct 19 💜 taken in Moscone West Convention Center by @codetv.dev
3
9 days ago
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when everyone can generate anything with a prompt, how do you stand out?

most app promo videos I see are indistinguishable from each other (because they were likely made w/the same basic prompt)

the only way to stand out is to care and to put actual effort into what you make. been true. still true

the strongest proof of this is that the AI companies go HARD on human-made video. OpenAI has in-house video crew + dedicated sets and put a lot of funding and effort behind the grandmas and kids campaigns. Google is pushing a very practical whack-a-mole campaign

your company should do this, too LinkedIn screenshot of Todd Morey's post, which begins, "Life comes at you fast. I've been so flooded by animated demo videos I can't scroll past them fast enough. That's mostly because they don't demo anything about the product; they only demo the motion design Al is now capable of. (Linkedin became a rave club over the last 10 days. My eyes...) Now that Al has built decent competence in motion design, a flashy promo video is just another Al tell. So... what's next? love the art and craft of motion..."  Below, Jason has commented, "My hunch is that 'obviously made by human hands' is going to start carrying a 'premium quality' association even more than it used to.  "At CodeTV we've been leaning into practical effects (physically creating visual assets, moving the camera to 'animate' them, interacting with 3D props vs. having animated illustrations flying around the screen) to give more personality and perceived weight to videos.  "Al and other low-effort video gives the sense of, 'They didn't care at all about the quality of this. I wonder if they care about the quality of their product?'  "Going the other way with content sends the right signals, I think: 'Wow, these folks care! They're willing to do a harder thing because it produced a better result.'  "Feels like the best approach when everyone's smashing the Easy Button™ over and over again is to actually give a shit about quality." by @codetv.dev
0
12 days ago
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How big companies get disrupted, according to a Cloudflare VP. by @codetv.dev
1
a month ago
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please don't judge the upside-down apostrophe in our caption

ALL EPISODES OF THE FULL STACK SEASON 1 ARE NOW STREAMING. check the link in @codetv.dev's bio to watch them all by @codetv.dev
1
2 months ago
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a LOT of people work behind the scenes to make a show like The Full Stack possible. this is what you don't see on camera

Director / Executive Producer @jlengstorf
Producer / 1st Assistant Director @treykenyon
Production Designer @seejadefun
Stage Manager	Matthew May
Stage Manager Brian "Coach" Fleskes
PA / Van Driver @thatwaseze_
Production Assistant @sierra.b.s
Production Assistant @angelica.monteon
Dir. of Photog. / A Cam OP @thecaseman
Dir. of Photog. / A Cam OP @julie.nhem
B Cam OP @luke4peace
C Cam OP @wt.cinema
D Cam Op @oliviarbayer
E Cam Op @everypedal
G Cam Op @kevinforrest01
Media Manager @gabrielclement
Media Manager @dakota.Callicott
Stills Photographer @natashavictoriaphoto
Gaffer @coachsargecine
2nd Electrician Jason Campbell
Electrician Matthew May
Key Grip @holdyerbrigittes
2nd Grip Bruce Henderson
Grip Kyle Metzger
Lead Sound Mixer @wesmclean
Audio Utility @ju_griz
Audio Utility @heidielisedubose
Audio Utility @mcdreamerson
Set Dresser Camille Carpenter
Set Dresser Pete Rieck
Construction Coordinator Steve Valdez
Set Builder Matt Lask
Set Builder Cody Boat
Scenic Painter Chandler Vinar
Lead Hair and Makeup @terrilodge
HMU Artist @ruthannlentz
HMU Artist @morganmmakeup
HMU Artist @amberarpinmakeup
Wardrobe Stylist @whatsuplilpup
Wardrobe Assistant @caitlinfirestone
Wardrobe Tailor Leslie Gilbertson
Wardrobe Tailor @lieselgriggs
Editor @always_wave101
Colorist @fa1kfa1kfa1k
Motion Designer Elijah Austin
Designer @maliaoconnor
Designer @lilfunyunz
Designer @layhajayde
Designer @nuggsmcguggs
Catering @mundocatering by @codetv.dev
9
2 months ago
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Can you still remember how to code without AI or the internet?

only 2 episodes left in The Full Stack — new episode on Thursday! check the link in our bio to catch up on previous episodes

@me.vale, @marisolj77, @vic.json, @BrianHHough, @iamjon77, @katyamali, @andrewtsapko, @arcdigital, @jaxxeth, @djstorm77, @bhuvaneswari.subramani by @codetv.dev
2
2 months ago
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two very different energies on The Full Stack

@ashley_n_willis, @me.vale, @marisolj77, @vic.json, @BrianHHough, @iamjon77, @katyamali, @andrewtsapko, @arcdigital, @jaxxeth, @djstorm77, @bhuvaneswari.subramani by @codetv.dev
2
2 months ago
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once I become aware of a meme it means the meme is officially dead, right?

anyways, watch The Full Stack presented by @awsdevelopers on @codetv.dev, hosted by Kelsey Hightower and featuring @me.vale, @marisolj77, @vic.json, @BrianHHough, @iamjon77, @katyamali, @andrewtsapko, @arcdigital, @jaxxeth, @djstorm77, @bhuvaneswari.subramani with special guest judges @darkosubotica, @ashley_n_willis, @aarondfrancis by @codetv.dev
3
3 months ago
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The Full Stack is NOT a coding competition: it's about building a full product from idea to production to launch. all 8 ideas are really interesting — which one do you think has the best chance to win?

Watch episodes 1 and 2 now, with new episodes every Thursday. Link in bio. by @codetv.dev
1
3 months ago
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The Full Stack opening titles — captured entirely in camera and made by compositing shots together. Check the previous post to see behind the scenes! by @codetv.dev
0
3 months ago
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BTS of the practical setup used to film the opening titles for The Full Stack. no computer graphics, just LEDs, cut acrylic, and creative people working together 

custom-cut acrylic
@asteraofficial Titan tubes
@aputure.lighting Infinibars
@sonycine Venice
filmed at @pdxframework 
gaffer: Logan Reynolds

#practicaleffects #visualeffects #lighting #bts #behindthescenes taken in FRAMEWORK by @codetv.dev
6
3 months ago
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"it's called Hot Cheetah"

first episode of The Full Stack is streaming now — link in bio by @codetv.dev
5
3 months ago
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