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Licensing Expert | Shalah Turner, MPA

@consciousconsulting

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Helping experts turn proven knowledge into licensing-ready assets organizations can scale.
Next accelerator starts October 1st! 👇🏾

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This is the kind of email I LOVE getting. 😭

In April, she reached out with a system and a vision.

In May, she joined the License & Leverage Accelerator.

And in September?

She made the pitch.

Now she’s been asked to submit a proposal for a 250-woman pilot AND invited into a room with additional health centers the organization already partners with.

And THIS is the part I need you to understand:

She didn’t need to go find 250 customers.

She needed to identify ONE organization that already had access to the 250 women her work was designed to serve.

That’s leverage.

So if you’ve been sitting on a workshop, curriculum, framework, methodology, program or process wondering how to make MORE money from what you already know…

Maybe you don’t need more customers.

Maybe you need a bigger buyer.

That’s exactly what I’m helping experts figure out inside the October License & Leverage Accelerator.

We’re going to work on turning your expertise into a structured, licensable solution, identifying the organizations that could buy it, positioning and pricing the offer, and developing your strategy to actually get it in front of them.

Because building it isn’t enough.

Eventually, you have to make the pitch.

The investment is $750.

If you’re ready to stop wondering what your expertise could become and start building the asset, comment ACCELERATOR and I’ll send you the details.

And yes, I’m bragging on my participant today. 😂

This is what doing the work looks like. I AM SO PROUD OF HER! by @consciousconsulting

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23 days ago

It’s been a while since I’ve introduced myself… Heyyyyy! I’m so glad you are here. As you see there are so many elements to who I am and that’s why digital products are so important to me. My business is ONE part of my life. Just like yours is only ONE part of yours. The goal isn’t for them to consume every aspect of your day to day but rather provide you with the freedom to show up in all other areas too.

Drop a comment and introduce yourself. I’d love to get to know who you are and what brought you to this page. ☺️ taken in Houston, Texas by @consciousconsulting

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2 years ago

Q4 is here. I want you to know this year is a direct reflection of last years Q4. Time to decide what 2027 looks like. taken in Houston, Texas by @consciousconsulting

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2 hours ago

Let’s go inside the accelerator 👀 taken in Houston, Texas by @consciousconsulting

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2 days ago

Welcome to the License & Leverage Accelerator, Carrie Brummer! 🎉

Carrie is an artist and educator who helps self-taught and returning artists move beyond copying and tutorials to discover their own unique voice and style.

Carrie is coming into the Accelerator with something I want more creative experts to recognize:

Your creativity is intellectual property too!!!!

Carrie has a handful of ideas and I can’t wait for the opportunity to prioritize them.

Her goal during the Accelerator?
Identify one or two opportunities within everything she knows, determine what has licensing potential and actually MOVE on it. I’m sure she’s not alone on that goal 😅.

Licensing isn’t only for the person with a corporate training program or a 100-page curriculum.

Your process can be valuable.
Your creative methodology can be valuable.
The experience you’ve designed can be valuable.
The question is whether we can turn it into something another organization can BUY, USE and IMPLEMENT.

Carrie isn’t coming into the Accelerator because she needs more ideas.

She’s coming to identify which ideas have the strongest opportunity and learn how to turn her knowledge into something that helps more people AND makes her money.

What are you sitting on because you never considered that it could be licensed?

We start October 1.
5 weeks.
5 live Thursdays.
Buyer Panel included.
Investment: $750.

If you’re ready to find the licensing opportunity inside what you already know, comment ACCELERATOR and I’ll send you the link. by @consciousconsulting

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4 days ago

You’ve been thinking about licensing.

Saving the posts.

Watching the Lives.

Looking at your curriculum, framework, training, program or years of expertise and wondering:

“Could I actually turn this into something organizations would pay for?”

Yes—but having something valuable and having something BUYER READY are two different things.

That’s what we’re working on inside the License & Leverage Accelerator.

Over 5 weeks, we’re going to help you get clear on:

What you can license.
The problem it solves.
The methodology behind it.
How it should be structured into a system.
How an organization can implement it.
Who the buyers are.
How to position the value.
How to price it.
And how to confidently pitch it.

And this cohort includes something I haven’t offered in any other Accelerator this year:

The Buyer Panel.

Because after we spend weeks preparing your offer for the market, I want you to hear from people who understand what happens on the other side of organizational buying decisions.

What gets their attention.
What they evaluate.
What creates questions.
And what experts need to understand before approaching organizations.

You do NOT need to have it all figured out before you join us.

Bring the expertise. We’ll work on making it buyer ready.

We start October 1.

5 weeks. Live.
Investment: $750.

If you’ve been watching and waiting, this is your invitation.

Comment ACCELERATOR and I’ll send you the link. by @consciousconsulting

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5 days ago

In case you missed last weeks live here’s a snippet! I talked about the Buyers Panel. With October giving us 5 live sessions it’s only right I add this bonus into the last cohort of the year! If licensing is apart of your Q4/Q1 plans you won’t want to miss this. Comment ACCELERATOR or grab the link from my bio but either way see you in a few days! by @consciousconsulting

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6 days ago

The last License & Leverage Accelerator of the year starts October 1 - and this is the ONLY Accelerator this year that includes the Buyer Panel.

Because I don’t just want you to learn how to package your expertise for organizations.

I want you to hear from the people on the other side of the table.

The people who review opportunities.

The people who make decisions.

The people who can tell you what makes them pay attention — and what makes them pass.

For 5 weeks, we’re taking what you already know and helping you identify the licensing opportunity inside of it.

We’re working through your methodology, your offer, your buyers, your pricing, your positioning and your pitch.

And then we’re bringing buyers into the room.

Not for you to pitch them.

For you to LISTEN.

To understand how buyers think, what they look for, what questions they ask and what experts need to understand before approaching organizations.

Because there’s a difference between building something you think organizations will buy…

and understanding how organizations actually make buying decisions.

You don’t need to know what you can license before you get here.

Bring the expertise.

Bring the years of work.

Bring the thing you know has more potential than what you’re currently doing with it.

We’ll start there.

October 1.
5 weeks.
Live Thursdays at 7:30 PM ET.
Investment: $750.

This is the final Accelerator of 2026 and the only one with the Buyer Panel.

Comment ACCELERATOR and I’ll send you the link. by @consciousconsulting

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7 days ago

You don’t need to convince an organization to pay you $20,000.

You need to give them $20,000 worth of reasons to say YES.

And THAT is where a lot of experts are missing the money.

You built the workshop.
You created the curriculum.
You developed the framework.
You know your stuff.

But when it’s time to sell to an organization, you’re still packaging your expertise like you’re selling to ONE person.

Tonight, I’m showing you how to change that.

I’m breaking down the difference between the offer that gets a small contract and the offer that can command a much larger licensing investment.

We’re talking about:

What actually needs to be included in your licensing offer.

How to think beyond the workshop and build an entire product stack.

Why organizational usage changes the value of what you’ve created.

And how to package your expertise so a buyer can see exactly what they’re paying for.

Because sometimes the difference between a $2,500 opportunity and a $20,000+ opportunity isn’t more expertise.

It’s the OFFER.

If you know your work belongs inside schools, corporations, nonprofits, government agencies or other organizations, be on this Live.

TODAY — September 24
7:30 PM EST | 6:30 PM Central
Instagram Live @consciousconsulting

NO REPLAY.

And if you’re already thinking, “Shalah, I don’t just want to learn about this. I need help BUILDING mine”...

Good.

I’m going to show you exactly how we’re doing that inside the License & Leverage Accelerator starting October 1.

Come ready. This one might completely change how you look at what you’re selling! by @consciousconsulting

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10 days ago

Went from five figure ebooks to six figure contracts all from LICENSING. The accelerator is my love letter to EXPERTS! The ones who don’t know how to prop up a camera and engage but KNOW THEIR INDUSTRY.

I’m talking about the people that jobs consult constantly but don’t get compensated for it.

Or the business owner who’s mastered their framework but thinks it only works for individuals.

The License & Leverage Accelerator is a live weekly experience that connects learning the process of licensing with real time building. You aren’t coming to “see how I do it”. You come to build alongside other experts with direct guidance and support.

Now whether you are in the idea stages or have something you already developed spend a month making it organization ready!

Comment ACCELERATOR for the link to our next cohort by @consciousconsulting

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10 days ago

Another one. 👏🏾

Welcome Kiyona Brown, LSW, to the License & Leverage Accelerator! 🎉

And at this point, I need y’all to start paying attention to the ROOM we’re building for October.

Kiyona is a Workforce Development & Program Strategy Consultant with more than two decades of experience in social work and 14 years in K–12 education.

She’s not coming into the Accelerator looking for an idea.

She already has one.

Finding Your Fit™ is a framework she’s previously delivered to help young adults gain clarity and identify actionable next steps as they navigate education, career and life transitions.

Now she’s ready to take it further.

She wants to validate the framework with institutional buyers, define measurable outcomes, standardize the curriculum and develop the licensing, pricing and pilot model to position it for schools, workforce programs and youth-serving organizations.

THIS is the room we’re building.

Experts with existing frameworks.

Experts with years of experience.

Experts who have already done the work.

Experts who know their work belongs in bigger places and are ready to learn how to position it for organizations.

And if you’ve been watching these welcomes thinking, “Wait…I could do this with what I know.”

YES.

That’s the point.

You don’t need another random offer.

You need to figure out how to turn what you KNOW into something you can OWN, position and license.

We start October 1.

5 weeks.
5 live Thursdays.
Buyer Panel included.
$750 investment.

If you know your expertise belongs in bigger places, comment ACCELERATOR and I’ll send you the link. by @consciousconsulting

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10 days ago

Welcome to the License & Leverage Accelerator, Tiara Broady, MSN, FNP-C! 🎉

Tiara is the founder of Serene Beauty & Wellness, a women’s health clinic focused on functional wellness, hormone optimization and gut health.

She already has clients.

She already has expertise.

She already has a framework that she uses to get results.

So why join the Accelerator?

Because there’s a difference between getting paid to deliver what you know and building something that can generate revenue beyond your personal delivery.

Tiara currently uses her EMBODY 365 Framework with clients through a 30–90 day program. Now she wants to explore how she can maximize what she’s built, create additional income from her expertise and uncover other opportunities within everything she knows.

And some of YOU are in the exact same position.

Your business works.

People pay you for what you know.

But every time you want to make more money, YOU have to do more.

Another client.
Another session.
Another workshop.
Another deliverable.

What if your next level isn’t adding more to your calendar?

What if it’s turning what you already know into an asset that organizations can BUY, USE and IMPLEMENT?

That’s what we’re working on inside the License & Leverage Accelerator.

For 5 weeks, we’re identifying what you can license, determining who should buy it, developing the offer, positioning and pricing it, and preparing you to take it to organizational buyers.

Tiara doesn’t need another certification or another random offer.

She’s ready to LEVERAGE what she already knows.

Are you?

The License & Leverage Accelerator starts October 1.

5 weeks.
5 live Thursdays.
Buyer Panel included.
Investment: $750.

If you’re already getting paid for your expertise but know there has to be a way to make it work harder for you, comment ACCELERATOR and I’ll send you the link. by @consciousconsulting

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10 days ago