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Cornel Beard

@cornelbeard

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Founder❤️‍🔥@charizmaagency
Do good with UR people; @under_represented.
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We put personality in brands that believe in the power of people❤️‍🔥 #Charizma #blackowned #brandingagency taken in Saint Paul, Minnesota by @cornelbeard
65
3 years ago
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Thank you @bethechangemn taken in Theodore Wirth Park by @cornelbeard
9
a month ago
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Therapy by @cornelbeard
3
4 months ago
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One of the biggest mistakes brands make? 👀 Designing from personal preference instead of audience and community perspective. Just because you like it doesn’t automatically make it effective. Sometimes the better question isn’t “Do I like this?” It’s “Will the people I’m trying to reach understand this?” Design isn’t always self-expression. Effective design at its core is one of the strongest forms of communication. ❤️‍🔥 #Branding #DesignStrategy #mpls #saintpaul #charizmaagency taken in Charizma Agency by @cornelbeard
20
5 months ago
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Dear Hustlers, Builders and Creators, 🗣️Time is valuable 🗣️Skill is earned 🗣️Boundaries are necessary 🗣️Free doesn’t scale 🗣️Sustainability > short-term comfort Keep going, ❤️‍🔥CB taken in Charizma Agency by @cornelbeard
16
6 months ago
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FREE @BYGEORGIAFORT #freethepress #iceout taken in Saint Paul, Minnesota by @cornelbeard
2
8 months ago
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🎁❤️‍🔥CHARIZMA FINAL HOLIDAY GIVEAWAY❤️‍🔥🎁 To celebrate the season (and wrap up an incredible year), we’ve been hosting a few giveaways! For the final giveaway, we have a Custom Canvas Backpack designed by @cornelbeard, a Labubu - Macaron Blind Box and + a $50 Visa gift card. How to Enter: Follow @charizmaagency Like this post Tag 1 friend in the comments (each tag = 1 entry) Bonus entry: Share this post to your stories + tag @charizmaagency Winner will be announced on our story January 01, 2026 @ 10AM! GOOD LUCK! #charizmaagency #giveaway #happyholidays #twincities #saintpaul #minneapolis taken in Downtown, Saint Paul, Minnesota by @cornelbeard
233
10 months ago
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“I didn’t have outside funding or a big safety net. Everything has been self-funded, built from scratch, and driven by pure belief in the vision.” Thank you Voyage Minnesota for sharing my story and spotlighting the heart behind @charizmaagency ❤️‍🔥. Although design is one of our superpowers, the real magic comes from the people, culture, and creating brands that mean something. To everyone who’s believed in me, worked with me, or just sent a word of encouragement: I see you and I appreciate you. A little more than 2-years in, but STILL... we’re just getting started. Comment or DM for 🔗 to article ❤️‍🔥 taken in Downtown, Saint Paul, Minnesota by @cornelbeard
51
a year ago
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💫 by @cornelbeard
3
a year ago
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🦂🦁🦁🐂🐠🫶🏾 by @cornelbeard
8
a year ago
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Grateful to @designcamp and @aigamn for the invite and the opportunity to lead this year’s “Culture Is the Client” workshop. It was a blast sharing space with so many sharp, thoughtful creatives and getting to dig into what it really means to design with cultural intention. Some key takeaways I hope folks walked away with:
- Culture isn’t a demographic, it’s a living system.
- Design has power when it’s rooted in people, not just aesthetics.
- A strong brand respects the community before it tries to “reach” it. If you want to learn more or build work that starts with real insight, feel free to reach out via DM or visit our 🔗 Appreciate the love and shout out to everyone who pulled up and participated ❤️‍🔥 #CultureDrivenDesign #DesignCamp2025 #CharizmaAgency #aiga taken in Minneapolis Grain Exchange by @cornelbeard
8
a year ago
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Gots to see it thru my boy 🤞🏾 Thank you @mcadedu - Cornel Beard M.A. taken in MCAD by @cornelbeard
114
a year ago
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