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@surf_industry Board of Directors
@surfexpo Advisory Committee
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Jetty, Sisstr and Rip Curl leaders sat down at the 2026 SIMA Super Summit to talk about where the surf industry stands right now.
Jetty Co-Founder Cory Higgins called the industry “flourishing.” Sisstr VP of Sales and Marketing Carrie Piccolini said it’s “optimistic, but also really chaotic.” Rip Curl North America GM Nick Russell went with “evolving.”From there, the conversation covered what’s actually changed about today’s surf customer, how brands and retailers can build partnerships that hold up, and what it will take to bring the next generation into the industry.
Full story on Shop Eat Surf Outdoor, link in bio. by @cory_higgins
6
18 days ago
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A lot of famous people visit LBI in August.⁠
This one lives just up the road... by @cory_higgins
18
2 months ago
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May 25th - 29th 2026
@thejettylife x @hoff_distribution European sales meeting. Monumental trip. First travel @jettyjermdigga and I have done in I can't remember. Jetty is in good hands in Europe with this amazing team. Looking forward to more trips to France and big things to come. Good people & good energy. #jettyworldwide #drawyourownline taken in Biarritz, France by @cory_higgins
10
2 months ago
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@thejettylife has a great surf shop give back program for SURF SHOP DAY.

@thejettylife founder @cory_higgins breaks down how your purchase from a local surf shop on 5/16/26 gives the shop back 20% of your purchase.

#supportyourlocalsurfshop
#surfshopday
#surfindustry by @cory_higgins
25
5 months ago
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El Salvador: 3/8/26 - 3/18/26 - Sunzal / K59 taken in El Salvador by @cory_higgins
18
6 months ago
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Jan 27th - Feb 1st: European distribution and Paris sightseeing power mission. 

@thejettylife taken in Biarritz, France by @cory_higgins
6
6 months ago
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9/12/25 - @steffmags & @higgsyo - A day frozen in time in the West Creek marsh. Some say you can still hear the laughs, feel the vibes, and see the smiles. Proud of who my brother has become, honored to be the officiant of such an insanely amazing day, and excited to watch and be a part of the life they carve out together. taken in West Creek, New Jersey by @cory_higgins
11
10 months ago
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Nicaragua: 3/29/25 - 4/2/25 - Colorados/Panga Drops - Way Latergram taken in Playa Colorado, Hacienda Iguana, Nicaragua by @cory_higgins
1
10 months ago
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Nicaragua: 3/22/25 - 3/29/25 - Playgrounds - Way Latergram - @thejettylife squad trip taken in Playgrounds surf camp by @cory_higgins
11
10 months ago
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Discomfort 🤝 Growth

…The only detail Cory forgot to mention about this *Male Only* reformer class is that it’s FREE! 
First come, first serve - limited spots available. 

TUESDAYS @ 7PM 
MANAHAWKIN GARAGE
🔗 Link in Bio to Sign Up by @cory_higgins
7
a year ago
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The set of @petfinder photos that made me immediately know that Bindi was the one. Find someone who looks at you like Bindi looks at me. Happy 9th bday roomie. I don't remember what life was like before you. 🫠 @logansheroesanimalrescue @rescuepet taken in Stafford Forge, New Jersey by @cory_higgins
16
a year ago
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May 8th 2025: @thejettylife SS26 sales and brand experience summit meeting. A lot of hard work and prep went into it and it couldn't have been a better day with better people. Thanks to everyone who helped make it a success. taken in West Creek, New Jersey by @cory_higgins
6
a year ago
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