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Creative Belgium is a non-profit organization that unites and inspires creative thinkers in the world of communication.
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NuNi (op je gsm) from @akqa_brussels won 1 Gold and 1 Silver Award at the Creative Belgium Awards 2026.

When @vsverkeerskunde decided to make a hiphop track, they committed fully. This wasn’t a road safety jingle dressed up in hiphop clothes. It was a proper track, built with credible artists and a concept woven directly into the song structure, where every distraction received the same memorable answer: NuNi, not now. The result reached 398,162 Spotify listeners, achieved a record 77% campaign recall, and helped increase the number of young drivers who believe it’s normal not to reply while driving.

Creative Belgium Awards 2026
GOLD, Audio Craft
SILVER, Industry Craft

Watch the full case on our Brave Little Belgium website via link in bio.

#bravelittlebelgium by @creative.belgium
0
18 days ago
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RSCA Shirt Release SS25/26 by @mosaert and @caviar.tv won 1 Gold and 3 Silver Awards at the Creative Belgium Awards 2026.

This is what Vanessa Hendrickx President of the Craft jury for the Creative Belgium Awards 2026 had to say: "This campaign does more than create the look of a football club, it creates a cultural work that extends far beyond the world of sport. There is a genuine artistic vision and a distinctive sense of originality in every execution. From the jersey designs to the music and the visual universe, every element comes together to celebrate the club’s history while reimagining it for a new audience. And when you see the result, you can’t help but become a fan,  even if you’re not much of a football fan to begin with.”

Creative Belgium Awards 2026
GOLD, Film Craft
SILVER, Audio Craft
SILVER, Film Craft
SILVER, Industry Craft

Watch the full case on our Brave Little Belgium website via link in bio.

#bravelittlebelgium by @creative.belgium
0
19 days ago
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Hide & Seek by @akqa_brussels won 3 Gold, 2 Silver and 2 Bronze Awards at the Creative Belgium Awards 2026.

Rather than lecturing teenagers about screen time, AKQA Brussels built a game they could only enter through the platforms they were already addicted to. The irony was the point.

'Digital Hide & Seek' was launched entirely through the creators Flemish teenagers follow, on TikTok, Instagram, Snapchat and YouTube. The challenge was simple: go offline for four hours. No download, no barrier. Just a dare, delivered through the exact feeds driving the problem.

Creative Belgium Awards 2026
GOLD, Digital
GOLD, Direct
GOLD, Media
SILVER, Digital
SILVER, Media
BRONZE, Corporate Purpose
BRONZE, Culture & Social Behaviour

Watch the full case on our Brave Little Belgium website via link in bio.

#bravelittlebelgium by @creative.belgium
0
22 days ago
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The Red Flag Office from @air_brussels won 1 Gold and 3 Bronze Awards at the Creative Belgium Awards 2026.

Launching a song is like launching a product, you can’t just release it and hope people notice. For Mauvais Garçon, Air Brussels didn’t just create a music video, they created The Red Flag Office: a fully realised company with its own visual identity, codes, and world. From branding and interior design to UX, styling, and art direction, every detail was crafted to build a singular universe and create a consistent campaign across every touchpoint.

Creative Belgium Awards 2026
GOLD, Industry Craft
BRONZE, Digital
BRONZE, Media
BRONZE, PR

Watch the full case on our Brave Little Belgium website via link in bio.

#bravelittlebelgium by @creative.belgium
30
23 days ago
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The Race was a special project for @klankwerk because they took a highly conceptual approach to the soundtrack.
The entire sonic world was built from recordings of saxophone player Bram Coumans. By pushing, reshaping and transforming the source material with the granular engine, they created a wide range of sounds, from risers to more experimental textures where the original recording sometimes became almost unrecognizable, while still retaining the timbre, emotion and soul of the sax. The result was a distinctive and original soundtrack that felt deeply connected to both the visuals and the performance at its core.

Creative Belgium Awards 2026
GOLD, Film Craft, Sound Design

Watch the full case on our Brave Little Belgium website via link in bio.

#bravelittlebelgium by @creative.belgium
1
24 days ago
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@shwungdrinks rebranding by @fcklck.studio won Gold at the Creative Belgium Awards 2026. 

Shwung, a brand of alcohol-free wine alternatives, came to FCKLCK.STUDIO after a forced name change from SOBR. Rather than only designing labels, they tackled a deeper question: how do you sell something that is not wine, as wine? By developing a phonetic naming system and identity rooted in wine conventions, they created a brand that sounds, reads, looks, and behaves like wine, without ever claiming to be it.

Creative Belgium Awards 2026
GOLD, Design

Watch the full case on our Brave Little Belgium website via link in bio.

#bravelittlebelgium by @creative.belgium
2
25 days ago
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Virtual Donors from @akqa_brussels for @reborntobealive.vzw won 2 gold, 3 silver and 3 bronze awards at the Creative Belgium Awards 2026. 

Jonathan d’Oultremont, President of the Experience jury for the Creative Belgium Awards 2026: “This campaign takes a universal gaming insight and turns it into a powerful awareness tool. It’s an idea that is both simple and unexpected. It proves that when an idea is rooted in an existing behavior, it can create an immediate impact, both emotionally and socially. In short, it’s a beautifully crafted campaign built on a strong insight that everyone instantly recognizes.”

Creative Belgium Awards 2026
GOLD, Brand Experience 
GOLD, Digital Craft
SILVER, Digital
SILVER, Direct
SILVER, Media
BRONZE, Brand Experience 
BRONZE, Culture & Social Behaviour 
BRONZE, Media

Watch the full case on our Brave Little Belgium website via link in bio.

#bravelittlebelgium by @creative.belgium
0
a month ago
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Miles for the Missing from @vml_belgium for @child.focus won 1 Gold, 4 Silvers and 4 Bronze Awards at the Creative Belgium Awards. 

Here's what Kristof Janssens, President of the Strategy jury for the Creative Belgium Awards 2026 had to say about it: “The most remarkable ideas don’t just communicate a message — they create a new reality. This idea did precisely that. It turned a running app into a search network, transformed runners into volunteers, and converted every mile covered into hope for finding a missing person. Technology wasn’t deployed to generate attention, but to make a difference when every second counted. This is creativity at its very best, hat’s off”

Creative Belgium Awards 2026
GOLD, Brand Experience, New Realities & Emerging Tech
SILVER, Brand Experience, Digital Experience
SILVER, Culture & Social Behaviour
SILVER, Digital Craft
SILVER, Media
BRONZE, Digital
BRONZE, Innovation
BRONZE, Integrated
BRONZE, PR

Watch the full case on our Brave Little Belgium website via link in bio.

#bravelittlebelgium by @creative.belgium
3
a month ago
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After winning 4 golds and 1 silver at the Creative Belgium Awards 2026, Crosses for Crisis from @mutant.agency for @rodekruisvlaanderen also won a Bronze Lion at Cannes 2026, congrats!! 

Here’s what @ghantson President of the Classic jury for the Creative Belgium Awards 2026 had to say: “This campaign is a brilliant fusion of a classic icon and modern relevance. The familiar pharmacy cross is transformed into a real-time signal for urgent blood donation needs. It’s not just a campaign; it’s a meaningful solution. Damn, this is outstanding work: innovative, highly relevant, and deeply effective. The pharmacy cross was once green, then turned red, and now it’s turning gold.”

Creative Belgium Awards 2026
GOLD, Digital
GOLD, Direct
GOLD, Innovation
GOLD, Outdoor & Print
SILVER, Media

Cannes Lions 2026
BRONZE, Media

Watch the full case on our Brave Little Belgium website via link in bio.

#bravelittlebelgium by @creative.belgium
3
a month ago
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Escape Bullying from @publicisgroupe_be for @axa_belgium turned awareness into action by staging a nine-month escape game that invited youngsters, parents and schools to live the reality of bullying in a controlled, facilitated environment. Designed with bullying expert Sabine Coppens from the non-profit organisation Kies Kleur tegen Pesten, the experience used storytelling and cooperative game mechanics to teach recognition, communication and intervention skills. 

Creative Belgium Awards 2026
GOLD, Brand experience
SILVER, Corporate purpose
BRONZE, Industry craft
BRONZE, Outdoor & print

Watch the full case on our Brave Little Belgium website via link in bio.

#bravelittlebelgium by @creative.belgium
1
a month ago
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“Chopsticks” is a story about the quiet language of family love, built on the belief that true affection lives in the small, everyday things we do for one another. To give that emotion the space it deserved, Bubka chose television and committed to 50 seconds on TV and 100 seconds online, a bold choice in a world of ever-shorter attention spans. By prioritising human connection over hard sell, the campaign delivered a 56% increase in sales and proved that authentic storytelling drives both emotional and commercial impact.

Creative Belgium Awards 2026
GOLD, Film & cinema
BRONZE, Film craft 

Watch the full case on our Brave Little Belgium website via link in bio.

#bravelittlebelgium by @creative.belgium
1
a month ago
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The future is bright with so many emerging talents on display. Out of 70 entries from over 120 students, 2 students from @luca.schoolofarts won the New Talent Award 2026. Congratulations to @vercoutereguus & @matsmondy! by @creative.belgium
11
a month ago
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