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@elsanilajofficial

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#ELLEDigitalCoverStar: repost @elleindia

There's a certain kind of digital fame that feeds on noise - and then there's Masoom Minawala @masoomminawala . A decade into a career that predates hashtags and outlasts algorithms, she remains one of the few Indian content creators who has made infrastructure, not virality, her personal metric of success. She's walked the runway at Milan Fashion Week for Vaishali S @vaishalisstudio , appeared at Cannes year after year wearing Indian labels by choice, and interviewed a slew of powerhouses on her global talk show. "I've always been very inclined towards art, towards creativity," she says. "Fashion is a voice I chose." It's that voice - methodical, measured, often underhyped
-that's brought her here. Head to the in the bio to read the conversation with our digital cover star.

On @masoomminawala : Structured Mermaid dress by @elsanilajofficial Helios set by @renuoberoiluxuryjewellery

Editorial Director: Ainee Nizami Ahmedi (@aineenizamiahnedi)
Photographer: Victoria Krundysheva (@victoriakrundysheva)
Fashion Editor: Shaeroy Chinoy (@shaeroy)
Asst. Art Director: Alekha Chugani (@alekhachuganii)
Makeup: Alyssa Mendonsa (@alyssamendonsamakeupartistry)
Hair: Kunj Sharma (@kunjsharma_hair)
Jr. Bookings Editor: Anushka Patil (@anushkapatil21)
Words by: Kannagi Desai (@kannagianagghdesai)
Assisted by: Tejashree Raul (@tejashreeraul), Ridhima Shetty (@ridhima_shettyyy) (styling), Sneh Lad (@sneh_lad) (bookings)
Artist Reputation Management: NewNarrative Media (@newnarrativemedia)
Production: CutLoose Productions (@cutlooseproductions)

#ELLEDigitalCoverStar #ElleIndia #MasoomMinawala #GlobalInfluencer #IndianCreators #DigitalIcon #FashionVoice #MilanFashionWeek #CannesFilmFestival #IndianLabels #ElsaNilajOfficial #RenuOberoiJewellery #MermaidDress #LuxuryFashion #FashionCreativity #GlobalStyle #WomenInFashion #CoverStar #EditorialFashion #ElleEditorial #IndianFashionDesigner #RedefiningFashion by @elsanilajofficial

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11

a year ago

Full SHOW "H A R M O N Y"

#fashionweek #Fashion #OOTD #Style #InstaFashion #Vintage #FashionBlogger #Fashionista #StreetStyle #Stylish #MensFashion #WomensFashion #InstaStyle #LookBook #WhatIWore #FashionDiaries #StyleInspo #FashionBlogger #LookBook #WIWT #FashionWeek #FashionStyle #StyleBlog #Blog #StyleBlogger #StreetFashion #outfitoftheday by @elsanilajofficial

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2 years ago

"The Afro Fusion Chronicles is a celebration of the dynamic blend of African heritage and urban style. This editorial is a tribute to the power of fashion to unite, inspire, and transform

Creative Direction & Styling: Disha jain @dishajain_0404 & Mahi gupta @_mahi_gupta._
Photographer & Director: Pratik Bankar @thepratikbankar
Styling Intern: @sharonsamsonn
Muse : Tanya @boo_keli_
Agency: Purple thoughts @purplethoughtsind
HMUA: Neha parmar @neha.parmar_, Nandini Goyal @getglossywith_nandinigoyal
Studio: Void studio @voidstudio.in
Wearing:
Outfit by @elsanilajofficial
Jewellery: @econock_studio, @noname.makings, @aadiraabyaarushi, @officialmintaka

#FashionWeek #FashionWeekStyle #ParisFashionWeek #PFW #NewYorkFashionWeek #NFW #NYCFashion #MilamFashionWeek #MFW #ModaMilano #MilanFashion #LondonFashionWeek #LFW #FashionArchives #AnnaParisChic #Vogue #Runway #FashionMag #RunwayModel #RunwayStyle #RunwayFashion #EmergingDesigners #fashiondesigners by @elsanilajofficial

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2 years ago

@rtvklan @rudinamagjistari @muzaalbania #albatirtja

Në pjesën e tretë ishte e ftuar Miss World Albania 2026 Alba Tirtja, e cila rrëfeu eksperiencën e saj të Miss Universe në Vietnam.#missworld #albatirtja #albania

Full Episode- https://youtu.be/VMkp1SJa34c?si=8j1K8SCU82NoH6Y- taken in Tirana, Albania by @elsanilajofficial

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a month ago

Repost @missworld Designer Award - Albania - @albatirtja

This red mermaid-style gown designed by Elsa Nilaj features a structured corset with traditional Albanian embroidery as part of a fitted silhouette, crafted from silk sateen and silk organza for an elegant finish. Designed by Elsa Nilaj.

Miss World will be crowned on September 5 at 8 PM local time during a worldwide live broadcast from Nha Trang, Vietnam.

📷 MWO / Ricardo Siviero @ricardo.siviero

#missworld #BeautyWithPurpose #SenVang #GELEXIMCO taken in Vietnam by @elsanilajofficial

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2 months ago

Yesterday, for the World Designer Award, I had the honour of wearing this blood-red mermaid-style gown, featuring a structured corset with delicate pin-tuck detailing in silk organza and traditional Albanian hand embroidery embellishing the border. ❤️

A beautiful creation by the incredibly talented @elsanilajofficial, presented to me by @muzaalbania, bringing together elegance, craftsmanship, and a beautiful touch of Albanian heritage. It felt so special to walk the runway at the Vietnam Beauty Fashion Show wearing a piece that carries elements of my culture and brings Albanian artistry onto an international stage.🇦🇱✨🇻🇳

And a big congratulations to my beautiful Miss World sisters who won the Continental Top Model titles, as well as to every single one of my sisters who stepped onto that runway. ❤️ You were all absolutely amazing, and it was so special to share this stage and experience with you!

A heartfelt thank you also to @missworld and everyone behind the Vietnam Beauty Fashion Show who worked so hard to bring this incredible event to life. From the organizers and designers to every person working behind the scenes: Thank you for creating such a beautiful and memorable show for all of us. ❤️✨

Proud to carry a piece of Albania with me wherever in the world I go. ❤️🇦🇱

#MissWorldAlbania #MissWorld #TopModel #albanianfashion by @elsanilajofficial

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2 months ago

Yesterday, for the World Designer Award, I had the honour of wearing this blood-red mermaid-style gown, featuring a structured corset with delicate pin-tuck detailing in silk organza and traditional Albanian hand embroidery embellishing the border. ❤️

A beautiful creation by the incredibly talented @elsanilajofficial, presented to me by @muzaalbania, bringing together elegance, craftsmanship, and a beautiful touch of Albanian heritage. It felt so special to walk the runway at the Vietnam Beauty Fashion Show wearing a piece that carries elements of my culture and brings Albanian artistry onto an international stage.🇦🇱✨🇻🇳

And a big congratulations to my beautiful Miss World sisters who won the Continental Top Model titles, as well as to every single one of my sisters who stepped onto that runway. ❤️ You were all absolutely amazing, and it was so special to share this stage and experience with you!

A heartfelt thank you also to @missworld and everyone behind the Vietnam Beauty Fashion Show who worked so hard to bring this incredible event to life. From the organizers and designers to every person working behind the scenes: Thank you for creating such a beautiful and memorable show for all of us. ❤️✨

Proud to carry a piece of Albania with me wherever in the world I go. ❤️🇦🇱

#MissWorldAlbania #MissWorld #TopModel #albanianfashion by @elsanilajofficial

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2 months ago

@shini_da_priya wearing @elsanilajofficial for ✨Filmfare 2026 ✨
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.

Styled by @nehachaudhary_
Outfit by @elsanilajofficial
Make up @siddheshparkar
Hair @poonamsrv
Clicked by @ipshitadbp
Managed by @brewbackersmedia

#filmfare2026 #fashion #awards #filmfare by @elsanilajofficial

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2 months ago

@shini_da_priya looking stunning wearing @elsanilajofficial for ✨Filmfare 2026 ✨
.
.

Styled by @nehachaudhary_
Outfit by @elsanilajofficial
Make up @siddheshparkar
Hair @poonamsrv
Clicked by @ipshitadbp
Managed by @brewbackersmedia

#filmfare2026 #fashions #awards by @elsanilajofficial

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2 months ago

💜

Muse - @athenakeswani
MUA - @contouredbyaarshhvi
Fit - @elsanilajofficial
Photo - @ismail._sha._ by @elsanilajofficial

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3 months ago

'Masquerade' exclusive for @pap_magazinepublished by @kangdm ㅡ link - - https://www.pap-magazine.com/editorial/masquerade

Photographer @mylasvisuals Art Director @ami_with_an_eye

Starring @lukelionx @xofia_harmony @bejaminlessore_@amibenton_

A fringed lampshade obscures identity while crimson ruffles and operatic sleeves spill across a checkered stage, channelling commedia dell'arte through a surrealist lens. Against weathered teal, harlequin diamonds and coin-sequined volume merge theatrical excess with conceptual restraint. The body becomes costume, the face a deliberate void—disguise as the ultimate reveal.

Fashion by @asos @zara @tuncertonun @wendy.olver @adidas @mishi.may @rokitvintage @elsanilajofficial @ami_with_an_eye taken in England, UK by @elsanilajofficial

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4 months ago

'Masquerade' exclusive for @pap_magazinepublished by @kangdm ㅡ link in bio

Photographer @mylasvisuals Art Director @ami_with_an_eye

Starring @lukelionx @xofia_harmony @bejaminlessore_@amibenton_

A fringed lampshade obscures identity while crimson ruffles and operatic sleeves spill across a checkered stage, channelling commedia dell'arte through a surrealist lens. Against weathered teal, harlequin diamonds and coin-sequined volume merge theatrical excess with conceptual restraint. The body becomes costume, the face a deliberate void—disguise as the ultimate reveal.

Fashion by @asos @zara @tuncertonun @wendy.olver @adidas @mishi.may @rokitvintage @elsanilajofficial @ami_with_an_eye taken in London, UK by @elsanilajofficial

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4 months ago