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Estefani Rodríguez Campos(@estefcampos)'s profile avatar HD Profile

Estefani Rodríguez Campos

@estefcampos

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Founder of @sorongo.studio
Brand strategy + creative direction
Making businesses easier to choose.
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Sorongo es un estudio de estrategia de marca y dirección creativa que ayuda a founders y empresas en crecimiento a aclarar su posicionamiento, fortalecer su comunicación y darle dirección a su marketing, lanzamientos, campañas y contenido. El último toque de intención, perspectiva y sabor que hace que todo conecte. Conoce más en sorongo.studio #BrandStrategy #CreativeDirection #CaribbeanCreative #SorongoStudio #EstefaniCampos taken in Caribbean Islands by @estefcampos
91
a month ago
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Switzerland 🇨🇭🍁🍂 taken in Zürich, Switzerland by @estefcampos
39
17 hours ago
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Meet the founder Antes de Sorongo hubo muchos años sentándome en distintos lados de la mesa. Analizando estrategias, convirtiendo ideas en historias, defendiendo propuestas del lado del cliente, creando, vendiendo y viendo qué pasa cuando finalmente toca ejecutar todo eso que se veía tan bonito en el deck. Con el tiempo entendí que esa mezcla era precisamente mi fortaleza. Porque una cosa es tener una buena idea y otra completamente diferente es llevarla a cabo fuera de una presentación. Haber estado en los boardrooms correctos me enseñó a conectar los puntos rápido y a tener una visión panorámica. A ver cosas que, muchas veces, quienes están metidos en el día a día de su proyecto o negocio todavía no pueden ver. Y eso es precisamente lo que hago hoy desde Sorongo: encontrar una mejor forma de comercializar lo que tu empresa/marca/proyecto le aporta a su cliente. Estefani Campos — Before Sorongo, I spent years sitting on different sides of the table. Analyzing strategies, turning ideas into stories, defending proposals from the client side, creating, selling, and seeing what actually happens when it’s time to execute everything that looked so good in the deck. Over time, I realized that mix was precisely my strength. Because having a good idea is one thing. Knowing how to make it work outside of a presentation is something else entirely. Being in the right boardrooms taught me how to connect the dots quickly and see the bigger picture. To spot things that are sometimes hard to see when you’re deep in the day-to-day of your own project or business. And that’s exactly what I do today through Sorongo: find better ways to bring what your business has to offer to the people it was built for. by @estefcampos
79
12 days ago
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@sorongo.studio Tu negocio ha crecido. Pero, ¿tu marketing ha crecido con él?
 Puede que hoy tengas una oferta más fuerte, mejores clientes y una visión más clara de hacia dónde vas. Pero si tu posicionamiento, mensajes y marketing no han evolucionado al mismo tiempo, tu marca puede seguir comunicando una versión anterior de tu negocio.
 Sorongo ayuda a founders y empresas en crecimiento a aclarar qué necesita cambiar y darle dirección a su marca y marketing, para que estén al nivel de lo que ya han construido. — Your business has grown. But has your marketing grown with it?
 You may have a stronger offer, better clients and a clearer vision of where you are going. But if your positioning, messaging and marketing have not evolved at the same pace, your brand may still be communicating an earlier version of your business.
 Sorongo helps founders and growing businesses get clear on what needs to change and bring direction to their brand and marketing, so they reflect the business they have already built.

For more visit our site
Sorongo.studio #BrandStrategy #MarketingStrategy #CreativeDirection #FounderMarketing #SorongoStudio taken in Caribbean Islands by @estefcampos
176
a month ago
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Okay, you know how to say it. Tomorrow, you’ll know what it is. #Sorongo taken in Caribbean Islands by @estefcampos
33
a month ago
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No lo he contado todo. Pero lo he estado construyendo. Ya casi es hora. @sorongo.studio taken in Dominican Republic by @estefcampos
134
2 months ago
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Aprovechando que hoy es el cumpleaños de @mariannegarces, la entrada de 🦀Cancer Season y aún con post-solstice magic 🌞🐬 comparto más sobre este editorial de hace varios meses que surgió por el simple amor a crear. Sin brief, sin objetivo comercial, sin demasiada explicación, más que reunirnos alrededor de una idea y darle forma. Gracias @alfonsogalasso, que cada vez que te llamo con una idea dices sí. And @mariannegarces, pure embodiment of goddess energy🌬️ Photography: @alfonsogalasso Model: @mariannegarces Creative Direction: @estefcampos @sorongo.studio taken in Najayo, San Cristobal, Dominican Republic by @estefcampos
21
3 months ago
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Sequins at the colmado pt. II con Estefani 🤎 styling and creative: @estefcampos y @cheyenneboots photography: @cheyennebootsshoots taken in República Dominicana by @estefcampos
17
5 months ago
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Some places aren’t meant to be explained, just felt 🦅🏜️ #grandcanyon #Arizona #hualapai taken in Guano Point, Grand Canyon, Arizona by @estefcampos
3
5 months ago
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This is now an @estefcampos and this pink dress fan page 🌴💕 It was such a pleasure to collaborate with Estefani on this one because, not only is she a creative powerhouse — our clothes combined in her car this morning made for one of the most colorful explosions of fabric and fun I’ve ever seen. Styling is such a fun offshoot of photography and I’ve always been fascinated by the ways and whys we choose to adorn ourselves. I’ll gladly do more research on it, but something about the Caribbean makes you forget who you were when you bought anything black, white, beige, boring. Maybe the colors of the buildings seep into your psyche and your wardrobe, maybe it’s something to do with vitamin D and dopamine, or maybe I’ll be right back to find out. More to come from our ode to our favorite slice of life in the DR 🇩🇴 styling and creative: @estefcampos y @cheyenneboots photography: @cheyennebootsshoots taken in República Dominicana by @estefcampos
31
5 months ago
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Las Vegas energy ✨ #LasVegas taken in Las Vegas, Nevada by @estefcampos
27
5 months ago
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LA, my second home. Jasmine in the air, that feeling of being up in the mountains, clear skies, good company. Something about this city always wakes me up. Still unfolding🪻 #LosAngeles #Topanga taken in Los Angeles, California by @estefcampos
13
5 months ago
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