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@everyotherstudio

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We are storytellers who make brands look good, sound right, and mean something.
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(3/3) Naturally, we wanted to make things fly. So we had lots of fun for the take away pieces. So for @mafcanada Beyond Ordinary campaign, we leaned into travel and a little hands-on fun with foldable paper airplanes and packaging for a custom LEGO plane. A die-cut landscape brochure and travel-inspired postcards rounded out the adventure. Each postcard highlighted a MAF destination with a different kind of invitation: “…is one of the many places we serve.” Then came then t-shirts, stickers, pens etc. Plenty to take home and a few things to send across the room. by @everyotherstudio

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(2/3) Big adventures take all kinds of skills. So for @mafcanada Beyond Ordinary campaign, we created a series of custom illustrations highlighting the people who make it happen, from flying planes to keeping the tech running.

We also designed flexible event displays that could go big or pack small, bringing the same adventurous spirit to larger booth setups and compact pop-ups. by @everyotherstudio

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To bring more personality into the system, we developed custom typography for the titles and paired the structured grid with a warm, expressive typeface. That contrast helped the fundraiser feel inviting, celebratory, and human. The result was a visual identity that felt fresh and meaningful. 3/3 taken in Edmonton, Alberta by @everyotherstudio

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For @youthrise.yeg 5th annual fundraiser, the identity was built around one simple shape: the square. We used it as a symbol of coming together. Many parts forming something bigger as well as the old proverb “if you want to go fast, go alone. If you want to go far, go together” as our platform. With a reduced palette of off-white and black, the visual system pulled from things that naturally stack, connect, and build: blocks, stitch patterns, bitmap textures, and grid-based forms. Every photo and illustration was constructed through squares, creating a cohesive identity that felt intentional from every angle. 2/3
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Motion design by: @tung.do.motion by @everyotherstudio

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We’re a little behind on case studies (like really behind 😭), but this one is definitely worth sharing for a few reasons: First, because the @youthrise.yeg team trusted us with a concept that was simple, bold, and a little unexpected. Second, because the work went on to win a couple of awards, which is always a fun bonus. But most importantly, because the fundraiser reached well beyond its goal, helping Youth Rise continue to grow their impact in the city. 1/3 taken in Edmonton, Alberta by @everyotherstudio

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What a year to celebrate! We’re feeling incredibly grateful for the clients, friends, and agency partners we get to collaborate with.

Last week, we attended the ACE Awards hosted by @adclubedm and were honoured to receive recognition for some of the work we’ve poured so much into this past year. Grateful, excited, and proud of the people who made it all possible. taken in Edmonton, Alberta by @everyotherstudio

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New work ✨🌲

At the start of 2025, we kicked things off with @albertaforests to rebrand @work_wild—an initiative opening doors to forestry careers and real employment opportunities, especially for high school students stepping into post-secondary life.

We started with research, surveys, and strategy before getting to the creative.

What we learned: this is a career option that (literally) grows beyond the trees and it actually respects work-life balance.

Lots of love. Lots of labour. Lots more to show. 1/3
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Team: @themetagency @adrianwatzke2.0 @coldbrewcreative_ @introv.art taken in Edmonton, Alberta by @everyotherstudio

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