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Fred & Co. | Brand Design Studio

@fredandco.studio

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friendly branding & packaging design 🧃📦
we team up with CPG, lifestyle, beauty, & food brands 🫡✨
view our work 👇🏻🫧 🏳️‍🌈

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6 months ago

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6 months ago

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13 days ago

literally 🫶🏻 by @fredandco.studio

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19 days ago

The MN State Fair may be over, but the typography inspo lives on!!! 🎪🌭✨🐄

One of my favorite parts of the fair every year is just walking around and LOOKING. There is so much incredible sign painting, weird typography, color, illustration, layering, and general visual chaos packed into one place. Truly a graphic designer’s dream (or nightmare for others)

Every year I end up taking approximately 900 photos of signs, but the Hot Dog Corn Dog stand is THE ONE. My favorite forever. I am required to take a picture of it every year like I don’t already have 14 versions of the exact same in my camera roll.

And apparently I am not alone!!! When I posted it earlier, a couple other local designers replied saying they take a picture of it every year too. A local celebrity!

There is just something so good about State Fair design because absolutely no one is afraid of doing too much. Hand-painted letters! Outlines! Drop shadows! Tiny illustrations! Five different typefaces! Colors on colors on colors! Why choose one thing when you can have ALL OF THEM?!

A tiny yearly reminder that sometimes more really is more.

MAXIMALISM!!!!!!!!! 💛🌻🎡🎢🎟️🍪 taken in Minnesota State Fair by @fredandco.studio

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a month ago

ℒ𝒾𝓉𝓉𝓁ℯ ℬ𝒾𝓉𝒸𝒽, now available for pre-order at the link in my bio.
 First Artist Edition, 30 copies.
 My first editioned artist book, published through my studio @matter____level. A long-form narrative poem that unfolds and falls apart across pages of blue ink, tracing the sticky residue betrayal leaves behind. Printed with risograph in cornflower blue, with a letterpressed cover, inset photograph, brass binding, and canvas wrap.

I have so much more I want to tell you about this work, but for today, we are going to celebrate its existence. Here’s to more stories! More handmade objects! More printed records for our messy existence before the agents extinguish every shred of human creativity!

Couldn’t have made this book without my beautiful community:
Designed with @fredandco.studio Produced + bound with @golden_dusty Editing support by @jasonzabel Photograph with @sofiferrerl Letterpress by Morgan at @lunalux.mn Printed at @wip_mpls
Type: ABC Daily Slab Mono @abcdinamo, Blur Bold, Cordier Script @sharp_type Paper: G.F. Smith Colorplan Chartreuse / Mohawk Superfine
 Special thanks to @thegooddylan for retouching, @marthaeies for everything and more, @thecadillacgypsy for helping me document, @eliharvey_writer for coordinating, @olssondedendennis for always pushing me, and the dear friends who read it, shared their thoughts, and encouraged its existence. by @fredandco.studio

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a month ago

Interior pages for ℒ𝒾𝓉𝓉𝓁ℯ ℬ𝒾𝓉𝒸𝒽 on Mohawk Superfine, set in @abcdinamo Daily Slab Mono.
 Printed in cornflower blue with the risographs at @wip_mpls. This was a labor of love to print thousands of pages, and it wouldn’t have been possible without the help of my bb and main book bitch @golden_dusty.   Designed in collaboration with @fredandco.studio. Pre-sale tomorrow?! by @fredandco.studio

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2 months ago

July absolutely flew by 😵‍💫 Better to post our recap late than NEVER, right!? Somehow it’s already August, but before we get too far into the month, here’s a little look at what we’ve been up to behind the scenes.

A mix of client work, studio projects, learning new things, and a few exciting milestones made for a very full month. Here’s the July roundup: 
✉️ First Mail Club Day! 📦 Packaging Expansion! 🛍️ In-Store Packaging Development! 🎉 New Client Alert! 💻 Tiny Studio Toolkit Rebrand! 🖨️ Letterpress Class! 
August is in full swing, can’t wait to tell you what we’re up to now :-) by @fredandco.studio

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2 months ago

Mail Club is officially landing in mailboxes this week!! 💌🥹

If you’ve been thinking about joining, this COULD BE your sign! Every month you’ll get a little piece of the studio in your mailbox with original stickers, a recipe, a calendar, a note from us, and a few other fun surprises 🌻

Next month’s theme MIGHT include something like 🥕🍅🌽🧺👀

Sign up through the link in our bio to join the club before the next one heads out!

📸🩷 by @boyneon by @fredandco.studio

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3 months ago

The one you knew by heart in college. The family order that always showed up on Friday night. The comfort meal you get when life gets literally evil.

We’re working on a zine celebrating takeout culture, the restaurants behind it, and all the design that comes with it. 
We’d love to include your favorite order 🍜🍕🍴 
Fill out our SO SUPER QUICK survey through the link in our bio to be a part of it! It only takes a few minutes! Your order deserves to be documented >:^) by @fredandco.studio

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3 months ago

Stay in touch with us every month with Fred’s Mail Club! 🥹🪄💌 A lil envelope of creativity, inspo, and studio happenings delivered right to your mailbox each month 📮

Inside you’ll find:

⭐ Original Fred & Co. stickers

⭐ A seasonal recipe to try, save, or share

⭐ A monthly calendar to help keep life on track

⭐ A studio note with updates, works-in-progress, and whatever exciting (or ordinary) things are happening around here

bring a little more design, color, and creativity onto your desk 💌✨

You can sign up for a one time delivery or subscribe to get on the list at the link in our bio!

Questions?! Drop em in the comments! 📬❤️ by @fredandco.studio

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4 months ago

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4 months ago