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FRSH SONX

@frshsonx

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Sync. Music Supervision. Catalog Management. Marketing. Reimagined Masters.

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🎸 FOR YOUR GRAMMY® CONSIDERATION

50 YEARS LATER… LUCILLE IS STILL TALKING.

I’m incredibly proud to share Lucille Talks Back: 50th Anniversary, a powerful reimagining of B.B. King’s legacy—and deeply honored to have served as Co-Executive Producer alongside @FRSH SONX partner @celestedebro and @adriennemuhammad_ on this extraordinary project.

Produced by the incomparable Meshell Ndegeocello, this album brings B.B.’s timeless music into the present through an incredible new generation of artists, musicians, producers and engineers.

And the recognition speaks to the depth of the work:

🏆 Best Traditional Blues Album - Lucille Talks Back 50th Anniversary
🏆 Producer of the Year, Non-Classical — Meshell Ndegeocello
🏆 Best Arrangement, Instruments & Vocals - Lucille Talks Back 50th Anniversary
🏆 Best Americana Performance - “Breaking Up Somebody’s Home”
🏆 Best American Roots Performance - “When I’m Wrong” BB King feat Eric Gales & “Everybody Lies A Little” - BB King Cory Henry & Avery Sunshine & “I Know The Price” BB King feat Ink
🏆 Best Engineered Album, Non-Classical
🏆 Best Immersive Audio Album - Lucille Talks Back 50th Anniversary

Featuring extraordinary interpretations from Cory Henry & Avery*Sunshine, Eric Gales, INK and Ledisi, alongside an incredible team behind the sound.

This isn’t simply an anniversary project.

It’s legacy meeting the future.

B.B. King gave Lucille a voice.
50 years later, she still has something to say.

FOR YOUR GRAMMY® CONSIDERATION
🎸 LUCILLE TALKS BACK: 50TH ANNIVERSARY

Much love and respect to everyone who helped bring this vision to life. 🙏🏾

#ForYourGrammyConsideration #LucilleTalksBack #BBKing BBKingLegacy taken in The Grammys by @frshsonx

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2 days ago

Legacy deserves longevity. And catalogs deserve to work. 🎶

Honored to be part of @mondo.nyc 2026!

At @frshsonx , we’ve been fortunate to recently work with the legendary Paul Reiser Sr., and we’re excited to bring elements of those conversations to the Guild of Music Supervisors stage at MONDO.

We’ll be diving into how legacy artists, estates, and rights holders can properly leverage and monetize their catalogs through sync — from film and television to advertising and beyond.

Big shout to Jeffrey Thennisch and Ron A. Spaulding for bringing their expertise to the table.

See you in Brooklyn! 🗽🎵

#MONDO2026 #FRSHSONX #MusicSupervision #SyncLicensing #MusicCatalog LegacyMusic MusicIndustry Brooklyn taken in Brooklyn, New York by @frshsonx

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17 days ago

FRSH SONX & OPEN ON SUNDAY partnered with Downtown Memphis Commission, Hennessy, and WDIA to present the first listen of the Lucille Talks Back 50th Anniversary album to the world. The New Daisy Theater, in the heart of Beale St, was the epicenter for a special celebratory event; Part party, part networking experience, and part concert. The event was hosted by WDIA’s Bev Johnson and featured guests including David Porter and BB King’s family as well as live performances by Ann Nesby (Sounds of Blackness), Cam Anthony (The Voice S20), and Angel Street Ministries, all backed by the incredible Marcus Malone Band. The evening created an immersive celebration not only of the music, but of B.B. King’s life, legacy, and the indelible mark he has left on Memphis and the world!!! 🌎
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- LONG LIVE THE KING!!!!
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- #frshsonx #musicbiz #memphis #bbking #legacy
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@openonsundayofficial
@hennessy @downtownmemphis @wdiamemphis by @frshsonx

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3 months ago

Fifty years of @bbkingofficial Lucille Talks Back. One great conversation on @wsbtv to honor it. Getting to represent @frshsonx alongside the incomparable @averysunshine — talking about something bigger than any of us — felt like full circle energy. Black Music Month may be ending, but the music never stops. @lucilletalksback drops EVERYWHERE June 26, with @openonsundayofficial standing right beside us. Legacy in motion. 🎸✨

#NewMusicAlert #MusicIndustry #BlackMusicMonth #newmusicfriday by @frshsonx

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4 months ago

We have been diligently working on a project that has been a labor of love and a mission. Our company was built on reimagining music by legacy and legendary artists.

Our partnership with @openonsunday has allowed us to dive into one of the most legendary catalogs in the history of music, BB King.

This landmark tribute to one of blues music’s most transcendent and overlooked recordings is coming back to life. Lucille Talks Back 50Th Anniversary, an all-star remake of B.B. King’s deeply soulful 1975 album, is set to reintroduce this hidden gem to audiences worldwide!

Presented by FRSH SONX and Open On Sunday and Executive Produced by the visionary Meshell Ndegeocello and Team, the project brings together an extraordinary ensemble of artists to honor Mr. King’s life, music, and immortal impact.
Featured artists include Ink, Ledisi, Ann Nesby, Eric Gales, Cory Henry, Avery Sunshine, & Doyle Bramhall Il.

Released in 1975, the original Lucille Talks Back stands as one of B.B. King’s most soulful and emotionally rich recordings — a masterwork that fused Rhythm & Soul with his signature style of blues in ways that have never been fully appreciated by the mainstream. Despite its brilliance, the album never received widespread distribution, and its entirety is not found on major streaming platforms, leaving it largely unknown to the audiences it deserves. This album will release EVERYWHERE June 26, 2026!!!!! #Bbking #blues #frshsonx #LTB50 by @frshsonx

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4 months ago

*PROJECT LOADING* This BB KING LUCILLE TALKS BACK 50th Anniversary project that my team @frshsonx and @openonsundayofficial have been working on is finally rounding 3rd and in full GO MODE. Media push is heavy thanks to the efforts of the incomparable @maradavis2000 and the team. @averysunshine was up first and the legendary @annnesby left no crumbs. The move has been activated. Word to BB! by @frshsonx

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4 months ago

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4 months ago

Memphis was all love last week! From the food, to the people, to the business, to the vibe, Memphis owes us nothing. Being able to see such rich history and culture while planting seeds that will bare amazing fruit in the near future, was inspiring to say the least.

Big shout out to @uofmscheidt and their music business program for having us speak. The living legend @boomitchellmemphis for the insights of Memphis music and amazing insight into his father the iconic Willie Mitchell and @royalstudiosmemphis. @downtownmemphis for some beautiful things to come with our BB King Lucile Talks Back 50th Anniversary project. @cestheiii and @kenziikenz for being tremendous ambassadors for Memphis and just being amazing partners in collaboration. @robinicolek and @trackdatsync for hosting us at amazing event and always showing us maximum love.

See you again soon Memphis. taken in Memphis, Tennessee by @frshsonx

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7 months ago

@rock_most really stepped in his bag at @controllerise 🔥
#Took ‘I Want Her’ by Keith Sweat and flipped it into something CRAZY… smooth but still hittin’ hard.
When that reimagine dropped, the whole room felt it — like nostalgia got a new heartbeat!
That’s not just a set… that’s storytelling through sound.

If you know, you know.
#frshsonx #atlmusic #controllerize #keithsweat goodmusic by @frshsonx

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7 months ago

From concept ➝ contest ➝ completion ✨

Last year, @_astormnamedsaje took the win at our incredibly successful SyncWars event — and watching the journey unfold has been nothing short of amazing! We partnered with @ashtontmyers and @theladyabbott to bring this experience to life, and the energy, creativity, and talent in the room made it truly unforgettable!!!

We’re so proud of Sajè and can’t wait to see what’s next on this journey! 🚀Special thanks to @soundstripemusic for being part of it all!

#syncwars #SyncLicensing #MusicCommunity #IndependentArtists #creativejourney by @frshsonx

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8 months ago

‘FRSH SONX’ mission is to help music rights holders retain and reclaim the value, future proof, and monetize artists’ and creators’ catalog! Hit us up to learn more about exactly HOW we do this and if we can help YOU!
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#frshsonx #musiclicensing #catalog #legacymusic by @frshsonx

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8 months ago

#throwbackthursday to last week where we got to experience the @georgia_entertainment_news @trilithlive Signature100 holiday party! We had such a GREAT TIME connecting with Georgia’s entertainment personnel and key players!
All we gotta say is, 2026 is gonna be INSANE!!! ✨
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#frshsonx #synclicensing #legacyplanning #signature100 taken in Trilith Studios by @frshsonx

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10 months ago