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IMB

@imbprconsulting

5.4K
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1603
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PR consulting
NYC based, Paris roots
@inesmkri & @margauxbnnet
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And then, 54 floors up, we toasted to SVR's American chapter. Champagne, a French chef, and Manhattan turning gold behind us. Some launches you don't forget! 📸 @camilleshaw taken in 111 West 57th Street by @imbprconsulting
15
19 days ago
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Crossing the Atlantic isn’t just about translating a brand, it’s about translating a culture. 🇫🇷🇺🇸 In this piece for @strategieslive , we share what we’ve learned helping French brands grow in the U.S. and American brands navigate the French market, from storytelling and media relations to cultural expectations and brand perception. Understanding these nuances has never been more essential for brands expanding internationally. ✨ by @imbprconsulting
12
5 months ago
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What a wonderful day w/ @goutalparis X @kenzasmg 🩷🌻 📸 : @romeomocafico taken in Maison d'hôtes La Minotte by @imbprconsulting
17
a year ago
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IMB. I for Inès. M for Mokrani and Margaux. B for Bonnet. Two names, one signature. New York based, Paris roots. IMB is the art of growing French brands in the USA without asking them to become American. The identity stays, the rules stay, the DNA stays, and what we add is the mindset and the language that make a brand land here. Between us, that comes from more than ten years spent on both sides of the Atlantic, in the kind of French houses and newsrooms where standards are not negotiable. Sisley for Margaux, Vogue for Inès. We built IMB as a close circle, by choice. Our clients talk to us directly, and what we build with them goes well beyond press: communication & partnership strategy, tailored from the first idea to the last detail. An iron fist in a velvet glove. There is no ceiling on what this team will do for a brand it believes in. Photo @camilleshaw taken in Manhattan, New York by @imbprconsulting
50
11 days ago
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The night SVR crossed the Atlantic. @laboratoiresvr_usa officially launched in the U.S. at 111 West 57th, with @daisebedolla co-hosting the conversation, XXL croissants doing the rest, and a room full of the people who shape American beauty. Thank you, all of you 💫 📸 @camilleshaw taken in 111 West 57th Street by @imbprconsulting
6
19 days ago
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Before New York walked in. 64 years of French dermatology, one of Manhattan’s most private addresses, and madeleines colour-matched to every range. @laboratoiresvr_usa is officially here! 📸 @camilleshaw taken in 111 West 57th Street by @imbprconsulting
6
19 days ago
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NEW CLIENT @laboratoire_svr France’s pharmacy shelves, meet America. French dermatology, now on US time. Welcome aboard. by @imbprconsulting
6
a month ago
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NEW CLIENT @laboratoire_svr France’s pharmacy shelves, meet America. French dermatology, now on US time. Welcome aboard. by @imbprconsulting
5
a month ago
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NEW CLIENT @laboratoire_svr France’s pharmacy shelves, meet America. French dermatology, now on US time. Welcome aboard. by @imbprconsulting
1
a month ago
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The nervous system releases first, the muscle second. That principle is the whole method behind the FaceBioLift by Valerie Terletskiy, founder of @sensoskinexperts by @imbprconsulting
0
2 months ago
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The nervous system releases first, the muscle second. That principle is the whole method behind the FaceBioLift by Valerie Terletskiy, founder of @sensoskinexperts by @imbprconsulting
0
2 months ago
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The nervous system releases first, the muscle second. That principle is the whole method behind the FaceBioLift by Valerie Terletskiy, founder of @sensoskinexperts by @imbprconsulting
0
2 months ago
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