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The Flash Pack | Tech-driven Content Experiences

@itstheflashpack

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A technical production partner specialising in immersive content experiences, permanent installations and event technology

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Calling all event technicians and senior technicians, we’re hiring!
Must have UK Drivers License, be within commuting distance of SE21 and happy to travel (internationally and within the UK).
Email CVs to careers@itstheflashpack.com by @itstheflashpack

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11 days ago

Behind the scenes in London and NYC for TikTok x Madonna. Partnering with @doneanddustedtv for the launch of Confessions II, we built two fully automated video booth experiences: an instant videographer capture that edited guests straight into Madonna’s music video, and an interactive confessional booth that merged text secrets with custom photo edits. 🪩✨

#madonna #tiktok #confessionsii #videobooth #photobooth by @itstheflashpack

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3 months ago

We partnered with Hot Pickle to create two bespoke interactive experiences for the new Luss Distillery Discovery Centre, home to Ben Lomond Gin and Loch Lomond Whiskies.

Visitors discover their perfect gin or whisky through personalised digital journeys, leaving with tailored content including cocktail recipes, poetry and printed tasting guides.

Designed and built from scratch, the experiences blend storytelling with technology to create a visitor experience that’s engaging, memorable and built to last.

See the full case study via the link in our bio.

@hotpicklers
@lussdistillery

#ExperienceDesign #VisitorExperience #InteractiveDesign #CreativeTechnology #TheFlashPack by @itstheflashpack

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3 months ago

We built the Monopoly Lifesized Studio 🎩🚂

A dedicated content capture space with two ways to play:

An AI-powered photo booth. Guests spin a wheel, pick their Monopoly character, and get transformed into their token inside a unique AI-generated scene, ready for Stories and TikTok straight from the booth.

A classic branded photo booth. Iconic Monopoly overlays, instant sharing.

Two activations. One studio. All inside the world of Monopoly.

Full case study on our website.

#MonopolyLifesized #ExperientialMarketing #ImmersiveExperience #AIPhotoBooth by @itstheflashpack

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5 months ago

Commissioned by the Academy Awards to deliver a backstage photo experience at the Oscars.

We create social first content experiences that drive engagement, capture data and get people sharing.

From live events to permanent installations, we build smart, measurable experiences for brands and venues.

Follow to see more. by @itstheflashpack

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7 months ago

A wild night at the Oscar’s ⭐️

Congrats to all the winners that passed through our Photo Booth, designed in partnership with the Academy.

#academy #oscars #awards #vintage #photobooth taken in Hollywood by @itstheflashpack

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7 months ago

Day 1 - BTS on site in LA for the Oscars 🇺🇸

#oscars #academyawards #crew #bts taken in Hollywood by @itstheflashpack

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7 months ago

We worked with 22×43 to give the traditional drive-thru a cinematic robotic upgrade for the AutoTrader x SpudBros collab.

A seamless pre-registration system allowed guests to display their QR code at the window to trigger a high-speed robotic arm, capturing a dynamic social edit, delivered instantly to their inbox alongside a live car valuation. No friction, just potatoes and precision robotics.
Full case study link in bio.

#AutoTrader #SpudBros #RoboticArm #EventTech by @itstheflashpack

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7 months ago

At the Sony Music BRIT Awards after party at @sohohouse, we delivered a press shot moment for the artists and industry talent fresh from the show.

Inspired by the BRIT Award’s golden honey trophy, we introduced a flowing fabric backdrop and layered lighting to build a rich, gold environment that felt elevated on camera and in the room.

@brits

#BRITs #SonyMusic #SohoHouse #LiveExperience by @itstheflashpack

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7 months ago

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8 months ago

Inside Beastland for Riyadh Season 2025 - a 200,000m² live experience inspired by MrBeast’s iconic games.
In December, we were proud to collaborate with Leaders Production and SELA to deliver the full software build behind the experience.
From large scale interactive challenges to real time scoring and player journeys, our platform underpinned how thousands of visitors moved, played and competed across the site. ⚡️
Full video link in bio!

#mrbeast #beastland #liveexperience by @itstheflashpack

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8 months ago

🎄We loved working with @hotpicklers for Bluey’s Aussie Christmas activation over the last few weekends. A fully automated photo experience featuring seamless AI background removal and a bespoke UI.
Families were able to customise their photos by selecting their favourite Bluey scene and adding a personal message to complete their Christmas family portrait.
Full case study coming soon! 🎁 by @itstheflashpack

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10 months ago