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Jon Farzam

@jonfarzam

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Owner and CEO of @shorehotelsm @oceanviewhotelsm @santamonicahotelsm @shoresidesantamonica. 📍Santa Monica

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After nearly 5 years of perseverance, setbacks, and relentless determination including opposition and appeals, we proudly cut the ribbon on Shoreside. What began as a vision is now a reality: an elevated oceanfront destination for locals and travelers alike.

Here’s to resilience, progress, and a new chapter in Santa Monica dining and events. Welcome to Shoreside. Enjoy the show… #ShoresideSantaMonica #GrandOpening #SantaMonicaDining #ResilienceInMotion #NewDestination taken in Santa Monica, California by @jonfarzam

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a year ago

🎉 Exciting times at the grand opening of our newly remodeled and rebranded property! 🎈Thank you to everyone in the community and all our loved ones who supported us through this transformation. Welcome to the new @santamonicahotelsm! 🌟 #GrandOpening #newbeginnings taken in Santa Monica, California by @jonfarzam

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2 years ago

🌟 Exciting News! 🌟 TripAdvisor has named Shore Hotel the #1 Hotel in America! This incredible honor truly belongs to our dedicated team at @shorehotelsm whose commitment to excellence shines through in every guest experience. Consistently topping the charts in Santa Monica, it’s no surprise we’ve captured the nation’s top spot. Well deserved, team! 🎉 #BestHotelInAmerica #TripAdvisorTopHotel taken in Shore Hotel Santa Monica by @jonfarzam

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2 years ago

🏆 1st Place! People’s Choice for Best Seafood!

Just over a year after opening, Shoreside took home the top prize at Santa Monica’s Off the Hook Seafood Festival, alongside more than 25 participating restaurants and chefs.

Couldn’t be prouder of our team and what they’ve accomplished in such a short time. Well deserved!

#shoresidesantamonica #offthehookseafoodfestival #santamonica #seesantamonica taken in Santa Monica Pier by @jonfarzam

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5 days ago

This past week, we celebrated the heart of our hotels: our incredible housekeeping teams at Ocean View Hotel, Shore Hotel, and Santa Monica Hotel.

Housekeeping Week gave us a chance to turn the tables and take care of the people who take such great care of our hotels and our guests every single day.

We shared plenty of laughs, enjoyed some friendly competition and fun activities, and most importantly, spent time together over great food.

To our housekeeping teams: thank you for the pride, dedication, and care you bring to work each day. So much of what makes a guest’s stay special begins with you, and we are incredibly grateful for everything you do.

Happy Housekeeping Week!

#HousekeepingWeek #Hospitality #HotelLife #SantaMonica #teamappreciation taken in Santa Monica, California by @jonfarzam

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20 days ago

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a month ago

What a summer. ☀️🍊🌊

Still riding the energy from one of our favorite activations yet at Shoreside — the Official Aperol Spritz Day Party. Great music, incredible DJs, Aperol Spritzes flowing, and a crowd that brought the energy from start to finish.

These are the moments we love creating: bringing people together, turning our spaces into something unexpected, and making Shore Hotel a place where hospitality, culture, music, and community come together.

Proud of our team and everyone who helped bring this one to life.

What an amazing summer it’s been at Shore Hotel and we’re not done yet. 🧡

#ShoreHotel #Shoreside #SantaMonica #AperolSpritz #SummerInSantaMonica Hospitality ExperientialHospitality taken in Santa Monica, California by @jonfarzam

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2 months ago

A little Local Lore.

@itsfoundla recently sat down with our owner and CEO, @jonfarzam, for its latest feature, offering a glimpse into Jon’s life in Santa Monica, his connection to the neighborhood, and the perspective he brings to Shore Hotel and @shoresidesantamonica.

Get to know the man behind the Shore and discover a few of Jon’s favorite places along the way.

Read the full feature through the link in our bio.

#ShoreHotel #SantaMonica #FOUNDLA #Shoreside #SantaMonicaLife Jon Farzam, CEO and Owner of Shore Hotel, on the Shoreside Bar pouring champagne taken in Shore Hotel Santa Monica by @jonfarzam

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2 months ago

Proud to sponsor tonight’s National Night Out with the Santa Monica Police Department.

National Night Out is an annual event that brings law enforcement and the community together to strengthen relationships, build trust, and promote safer neighborhoods.

Thank you to the @santamonicapd for your unwavering commitment to serving and protecting our community. @shorehotelsm is honored to support those who make Santa Monica a safer and stronger place for everyone.

#NationalNightOut #SantaMonica #ShoreHotel #SantaMonicaPD #CommunityPartnership taken in Santa Monica, California by @jonfarzam

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2 months ago

Hotel owner by day. Barefoot flooring inspector by choice. Quality control at Shore Hotel’s new project. If my feet approve the concrete, guests are going to love it. taken in Shore Hotel Santa Monica by @jonfarzam

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3 months ago

Proud to see Inessa, General Manager, represent Shore Hotel on the Bisnow panel and share thoughtful perspectives on the future of Santa Monica’s hospitality industry.

Her experience, insight, and commitment to the community reflect the leadership helping move both our organization and the local hospitality sector forward.

Grateful to stand alongside a talented group of leaders who are helping shape what comes next for Santa Monica. taken in Santa Monica, California by @jonfarzam

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3 months ago

Following our recent post featuring Shore Hotel CEO Jon Farzam on The American Dream, we’re excited to share the full segment.
Take a closer look at the vision behind Shore Hotel and Shoreside Restaurant as the feature highlights our oceanfront location, commitment to exceptional hospitality, and the experiences that make our property a favorite destination for both visitors and locals in Santa Monica.
Watch the full video and discover what makes Shore Hotel more than just a place to stay.

It’s a true Santa Monica experience.

Thank you @stefanpommepuy and @theamericandreamtv

Watch the full interview below. taken in Shore Hotel Santa Monica by @jonfarzam

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4 months ago