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A creative studio built to elevate brands and people
Founded by @joshestes__ & @matthewwmcb
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@matthewwmcb is a photographer and social media strategist with experience across the sports, apparel, and entertainment industries. His approach is shaped by fast-paced environments where timing, taste, and clarity matter.

After two years leading social media at Dude Perfect, Matthew developed a deep understanding of how content performs at scale - and how to balance speed with intention. Today, his work focuses on capturing moments that feel human and are built to connect.

As co-founder of Kainos Collective, he applies that same mindset to creating work that moves brands forward, believing that creativity should matter - to people, to culture, and to community. His goal is not simply to capture and deliver content, but to share moments that exist beyond a platform, a trend, or a project. by @kainos.collective
7
8 months ago
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Welcome to Kainos Collective, a creative studio built to tell stories that elevate the brands & people around us.

Kainos (KYE-noce) is Greek for “new,” “unprecedented,” or “of a different kind.” It represents work that isn’t recycled, derivative, or done on autopilot - work that moves brands forward.

Founded by @joshryanestes & @matthewwmcb by @kainos.collective
9
8 months ago
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@joshryanestes is a brand strategist and photographer/videographer with experience across sports, lifestyle, and brand-driven projects. His approach is shaped by an understanding of how strategy and storytelling work together to build strong, cohesive brands.

With a background in brand strategy and hands-on photo and video production, Josh brings both big-picture thinking and execution to every project. His work focuses on helping brands define who they are and how they show up, creating visuals that feel intentional, consistent, and aligned.

As co-founder of Kainos Collective, he applies that same mindset to building brands with clarity and purpose—believing that good strategy and thoughtful storytelling go hand in hand. His goal is not just to create content, but to help shape brands that connect beyond a single campaign, platform, or moment. by @kainos.collective
7
8 months ago
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New work for DENAGO EV | Oxen

@denagoev 

Director: @joshestes__ 
DP: @rylanmccoy.mp4
Photography: @matthewwmcb 
1st AC: @matthewwmcb 
Post Production: @rylanmccoy.mp4 @joshestes__ 
Colorist: @joshestes__ 
Talent: @gagegoodsonn by @kainos.collective
4
a month ago
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Some of our favorite frames from a recent shoot out in East Texas

Director: @joshestes__ 
DP: @rylanamccoy 
Photography: @matthewwmcb 
1st AC: @matthewwmcb 
Post Production: @rylanamccoy @joshestes__ 
Colorist: @joshestes__ 
Talent: @gagegoodsonn 
Client: @denagoev by @kainos.collective
4
2 months ago
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6 months of Kainos Collective

It is genuinely insane to see all that has transpired over the course of half a year! 10 months ago when we first met at a coffee shop, we had no idea this is exactly where God would have us right now! 

This is just the beginning 🚀 by @kainos.collective
3
3 months ago
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Back in April, we had the privilege of bringing to life The Porch’s creative vision for their upcoming young adults AWAKEN gathering! @theporch 

Be on the lookout for these pieces in the wild @awaken_live 👀 by @kainos.collective
3
3 months ago
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Josh & Matthew have been too busy at work to post on Instagram. Thank you for your concerns by @kainos.collective
4
4 months ago
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We were on location in Augusta last week for the @raos1896 dinner - here’s a look at some our work from the week

 @denagoev 

#creativeagency #mastersweek #eventcoverage taken in Augusta, Georgia by @kainos.collective
5
6 months ago
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Some of our favorites from the campaign with Never Lost

@neverlostbrand.co by @kainos.collective
2
8 months ago
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Not every shoot goes according to plan... 

Having built the Never Lost brand from the ground up, we knew what we wanted stylistically, but for the actual shoot we had to think on our feet and pull together a location, models, and a shoot time with hardly any pre-production. Honestly sometimes it feels like the best creative comes out of tight timelines and little/no planning. We’re super proud of this team and how the campaign turned out. 

Swipe to see how it all came together ->

Director of Photography / Producer - @joshfilms__ 
Creative Director / Photographer - @matthewwmcb 
Camera Op / BTS - @christian__chambers
Owners /Talent - @travis_moniot @sydneyeewing 
Talent - @rayewingg 
Talent - @cjbaskerville 
Talent - @aleighatkelley 
Talent - "Bob" the donkey by @kainos.collective
8
8 months ago
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