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BRANDING MEETS ADVERTISING
A Specialized Hybrid Creative Agency
WE’RE CULTURE PARTNERS
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We are thrilled to celebrate our commercial launch for PanOxyl’s journey from its inception in the 1970s to today as a leader in acne care, reminding consumers of its tried and true heritage brand status. 

Whether that’s defeating blackheads for 70s disco divas, blocking breakouts for 80s b-boys, getting the gunk out for 90s grunge rockers, banishing blemishes since the height of boy bands, or being the go-to brand for today’s online skin-fluencer, there’s nothing they haven’t seen or solved. PanOxyl is the Acne Authority with enduring appeal. 

@panoxyl by @littlebigbrands
9
2 years ago
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We’re making mermaid moves!

We’re thrilled to unveil Chicken of the Sea's first complete rebrand in more than 20 years! We were committed to respectfully evolving the brand; retaining the historical significance while helping them gain modern relevance. One of the key pieces of this was helping Catalina, the mermaid brand character, embody a stronger more empowered female persona and featuring a modern illustration style.

It all started with a bold & differentiated brand strategy, and infusing it throughout every facet of the brand experience — from the new packaging design, to the website, to the launch campaign’s “Wild-Caught Happiness” tagline. by @littlebigbrands
31
4 years ago
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It was an inspiring day at the #PACGlobal Futures Edge Summit, capped off with some new hardware! Still beaming from our ‘Best in Class’ branding and design win!

#branding #design #babyfood #petfood #cookies #PACglobalawards #bestinclassdesign #designawards by @littlebigbrands
5
4 years ago
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When you spend years designing consumer packaging, walking past a brand you designed and NOT straightening the label is basically impossible.

Pulling your work to the front is just part of the job!

Once you spend months perfecting visual hierarchy and shelf appeal, you can’t just unsee it in the wild. by @littlebigbrands
2
2 days ago
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Jolly Rancher is a great example of how simplifying a brand can make it even more powerful.

We stripped the identity back to the two things that matter most to the consumer: the product and the brand.

But my favorite part was seeing it all come together in the real world. The shelf presence, the color, the packaging, the sheer volume of products. It feels bold, energetic, and unmistakably Jolly Rancher.

And judging by how excited the kids are about it, I’d say the brand is doing exactly what it’s supposed to do. 🍬

👏👏👏to @rpalmer74 @bbglotzer 

#jollyrancher #branding #advertising by @littlebigbrands
7
10 days ago
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BOTTOMS UP. HEARTS FULL. 🍑❤️

Pretty hard to beat a night where doing some good also involves incredible music and great people.

For the fifth year, Little Big Brands was proud to support the Bottoms Up Invitational, supporting the incredible work of the @colorectalcanceralliance and the community that shows up around it.

Huge love to @craigmelvin and @lindsaycz for bringing everyone together, and to an absurdly talented lineup including @wyclefjean, @branfordmarsalis, @sisterhazelband, @spindoctorsband and @therealsophieb.

More of this, please. ❤️

#BottomsUp #ColorectalCancerAlliance #LittleBigBrands 
@themeanchick @pamiquapamiqua @rpalmer74 @thebrandvertisist @littlebigbrands by @littlebigbrands
1
a month ago
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Little Big Brands partnered with Pizzeria UNO to bring its iconic restaurant heritage into the modern freezer aisle.

We amplified the unmistakable UNO equity with bolder typography, a custom U+N ligature inspired by the original neon signage, and a bright, appetite-forward design system built to stand out in a seriously cluttered category.

Then we brought the entire portfolio together, pizza, calzones, stromboli, and Tastefulls, under one cohesive identity that feels unmistakably UNO, from the restaurant to your kitchen table.

Because modernizing an icon isn’t about changing who it is.

It’s about making damn sure nobody misses it.

#LittleBigBrands #Pizza #PackagingDesign #branding by @littlebigbrands
2
a month ago
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We crossed something out… and it made the idea even louder.

IYKYK 💜💜💜

#Branding #PackagingDesign #SunnyD by @littlebigbrands
0
3 months ago
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Great branding doesn’t stop at a logo. It has to work everywhere.

When we partnered with Stew Leonard’s, our goal was to create a brand system that felt true to who they are: fresh, approachable, and rooted in their dairy heritage.

From refining the iconic Kitten Cow illustration to developing packaging that highlights what customers care about most, every detail was designed to be flexible across trucks, packaging, labels, and more.

A successful brand isn’t just beautiful. It’s built to be recognizable and consistent no matter where customers encounter it.
That’s the difference between designing a logo and building a brand.

#branding #branding #stewleonards by @littlebigbrands
21
3 months ago
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Branding doesn’t have to be weird to stand out, and it doesn’t have to be minimal to work.

The best brands aren’t built around trends. They’re built around strategy.

Whether your brand is bold, playful, refined, or unconventional, every design decision should reflect who you are and what your audience connects with.

Great branding isn’t about choosing between minimalism and maximalism. It’s about creating something people remember and trust.

#branding #brandstrategist #fyp by @littlebigbrands
3
3 months ago
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Every new client deserves a celebration.

That’s why we ring the gong every time we win a new project. It’s a reminder that great design creates opportunity.

Because design is everything.

#design #brandstrategist #fyp by @littlebigbrands
6
3 months ago
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New work!
Thanks 
@littlebigbrands 
@panoxyl 

Directed by @angelakohler 
Produced by: 👋
DP: @patrick_jones 
Photography by @ithyle 
Line Producer: @cindyluphoto 
Julio Mata Jr.: @juliomatajr 
1st AD @mazzchaudhari 
Production Designer @sara.kugelmass
Wardrobe: @sunshinemadsen 
Edit by @versus.creative.studio 
Post EP @gofordesiree 
Post Producer @scarecrowbar 
Editor Morgan Mitchell
Music by @cornerstoremusicandsound by @littlebigbrands
5
3 months ago
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