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Bronze at @ciclopefestival 🏆🎨

Doritos & Cheetos Simply NKD picked up Bronze in AI Craft | AI in Animation. Directed by @mateussantos and @kalil.diogo.

Created by @gutmiami for PepsiCo Foods US, with visual production by us and music production by @animalmusicstudios.

Thanks to everyone who worked on this one. taken in Ciclope Festival by @mateussantos
2
7 days ago
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Welcome @becker_nomads 🎬🚀

We’re excited to welcome director Pedro Becker to our roster of live-action directors, marking his official entry into the US market. A filmmaker who came up through editing, Pedro captures naturalism on camera and often turns it into surrealism, with music, theater and photography running through his process.

Selected works include campaigns for SportingBet, Pepsi, Apple, Volkswagen, Nike, Coca-Cola, Skol and Nestlé, along with the Vivo film “We Drowned It” shot entirely underwater, which earned him a Ciclope Latino for Best Director. His work has also been awarded at Cannes Lions, LIA, El Ojo and FIAP.

“We’ve been mutual fans for a long time, and the timing of this feels perfect and in line with where he’s heading as a director and where we’re going as a company,” says LOBO Managing Director @luissuckowribeiro 

See his full portfolio at the link in bio. taken in Lobo.cx by @mateussantos
30
a month ago
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The harder the science, the more the craft matters 💊

See our life sciences and health cases at the link in bio.

Stop motion, animation, live action, immersive tech and AI. Pfizer, Xifaxan, Breztri, American Lung Association, NMDP and more. by @mateussantos
8
a month ago
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Before the final frame 🏈❄️

Created by @miketeevee for @verizon, directed by Tiago Marcondes and Thiago Martins.

Swipe through the build. by @mateussantos
0
2 months ago
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Football is a feeling before it’s a game 🏈

Created by @mike.teevee for @verizon and directed by @marcondes and @thiagomoraesmartins77 #, the film treats the season’s return as one long exhale. Every detail was designed and considered here, frame by frame.

Watch the full film. taken in Lobo.cx by @mateussantos
18
2 months ago
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Inside the process ⚙️

Created by @tbwachiatla for @gatorade, directed by @mateussantos, @marcondes and @kalil.diogo.

Watch it come together. by @mateussantos
1
2 months ago
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Hydration Science 💧⚡ 

Created by @tbwachiatla for @pepsico #, the campaign introduces the new @gatorade and Gatorlyte lineup. Directed by @mateussantos, @marcondes and @kalil.diogo, it mixes live action and post production to create a film that pulls you in. 

Watch the films. by @mateussantos
8
2 months ago
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For the next #thePreDonts we have @mateussantos , founder and creative force behind @lobo.cx , the design and animation studio with roots in São Paulo and New York.

Mateus started out in graphic design and got his early taste for animation and motion at MTV Brazil. That curiosity eventually led him to start Lobo, a place where he could follow his ideas, experiment, and make work that felt distinctly his own.

And people took notice. Lobo quickly became one of Brazil’s most exciting creative studios, going on to pick up recognition from Cannes, Clio, The One Show, and D&AD, while creating work for brands like Coca-Cola, Adidas, Volkswagen, and Fiat.

Mateus has since moved from animation and design into live action and directing, but kindly took a beat in the middle of his hectic schedule to share a humbling story from one of his earliest productions. taken in São Paulo by @mateussantos
9
2 months ago
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Inside the process ⚙️

From raw animation passes to final comp.

Directed by @mateussantos + @marcondes, created by @bbdochicago for @5gum. by @mateussantos
1
2 months ago
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Let the flavor wars begin 🧬🌀

Created by @bbdochicago for @5gum, with direction by @mateussantos and @marcondes, the film fuses live action and animation into one world where flavors go to war.

Watch the full film. taken in New York by @mateussantos
6
2 months ago
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Stay clean 🪥🐺🎶

Created by @we.are.fable.works for the @chiefs and directed by @thiagomoraesmartins77 and @gui_films, the series blends music, humor, and animation into playful stories for kids and families.

Watch Episode 6. taken in Lobo.cx by @mateussantos
11
3 months ago
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 by @mateussantos
10
4 months ago
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